Member You
#1 in Business Subscribe Email Print

You are here: Home > Internet and Businesses Online > Web Development > 3 Marketing Mistakes Web Site Designers Make When Selling Their Services

Tags

  • techie
  • little
  • factors
  • reliable hosting
  • brief blurb
  • still bombarding

  • Links

  • How to Teach Your Child to Ride a Bicycle
  • Affordable Health Insurance Quotes - How to Get Cheap Plans Online
  • Life Purpose: Finding Meaning to your Life
  • Member You - 3 Marketing Mistakes Web Site Designers Make When Selling Their Services

    Is Blogging Necessary to Your Internet Business?
    Almost three years ago - We used to keep in touch with your customers using phone calls, email messages, and face to face meetings. Today the world has altered. Clients require even more continual updates, yet it's almost impractical to meet with every business contact on a routine basis.Thankfully, Blogging has appeared to the salvation. Se
    se Java, Javascript, CGI-BIN and Perl programming, Cold Fusion, and DHTML to build your site."

    Duh! I can barely figure out how to configure my e-mail filtering program, and now you're giving me a cold rundown of your technical capabilities. Assuming I'm not a technophobe, you're still bombarding me with too much techno-babble!

    A better way to handle this situation is to tell me 'why' I'll need all this razmatazz that you're offering. Give me benefits on why Java is a good thing for my site, a

    How Your Nonprofit Can Talk Back to the Media
    Tsk, tsk, tsk.That's the essence of Katherine Q. Seelye's recent New York Times' article on how use of websites and blogs enables news subjects to balance traditional journalism. Most of Seelye's article details complaints about the way in which subjects of news articles and broadcasts are responding to media coverage of them. She writes tha
    1) They don't have their own domain.

    If you knew that you were going to the primo networking event of the year, would you bring business cards printed with your neighbors telephone number? Heck no!

    So why would you waste your time and energy building a reputable web site design firm, under somebody else's domain? Somewhere down the road you'll eventually get your own URL, so start your business the way you want to finish it.

    It costs just $8.95 to register your own domain with GoDaddy.com for a year. Reliable hosting service can be had for less than $20 a month.

    I gleefully pay $18.95 a month for my service, and they include all sorts of neat perks. That's just 5 bucks a week, less than a dollar a day. If your biz isn't worth a $1 a day investment, then you should be looking for an alternative line of work.

    2) They don't offer any indication of their price range.

    Even if you don't want to give up the entire farm, always give your sites visitors some sort of indication of what your prices are like. This way if your design skills match what they're looking for, they have an idea on whether they can afford your services or not.

    The best way to do this, is to simply give a price range on your 'Request a Quote' page. Here's a brief blurb that you can use:

    "Each web site we design has unique elements specific for that particular company. Therefore we do not have set prices. However, just to give you some indication, our rates for complete site design basically range from $250-$10,000, depending on the complexity of the job.

    If you'd like a precise quote for your Web site, please fill out the following form."

    3) They use cool techie terms to motivate the prospect.

    Let's say I'm relatively new to the Net, and I'm looking for a decent site designer. Somehow I stumble across your little home on the web. Your site looks good and it loads fast.

    Then I and click on the link that describes your services and you have something like this:

    "We use Java, Javascript, CGI-BIN and Perl programming, Cold Fusion, and DHTML to build your site."

    Duh! I can barely figure out how to configure my e-mail filtering program, and now you're giving me a cold rundown of your technical capabilities. Assuming I'm not a technophobe, you're still bombarding me with too much techno-babble!

    A better way to handle this situation is to tell me 'why' I'll need all this razmatazz that you're offering. Give me benefits on why Java is a good thing for my site, an

    How To Make Money Selling on eBay - Don't Let Old Merchandise Sit And Collect Dust!
    One of the secrets regarding how to make money selling on eBay is to continually sell off existing inventory. It is to never allow old, antiquated inventory to sit around and collect dust. But what happens when there is excess inventory to deal with? What is a seller to do?Those who know how to make money selling on eBay know that unsold mer
    m for a year. Reliable hosting service can be had for less than $20 a month.

    I gleefully pay $18.95 a month for my service, and they include all sorts of neat perks. That's just 5 bucks a week, less than a dollar a day. If your biz isn't worth a $1 a day investment, then you should be looking for an alternative line of work.

    2) They don't offer any indication of their price range.

    Even if you don't want to give up the entire farm, always give your sites visitors some sort of indication of what your prices are like. This way if your design skills match what they're looking for, they have an idea on whether they can afford your services or not.

    The best way to do this, is to simply give a price range on your 'Request a Quote' page. Here's a brief blurb that you can use:

    "Each web site we design has unique elements specific for that particular company. Therefore we do not have set prices. However, just to give you some indication, our rates for complete site design basically range from $250-$10,000, depending on the complexity of the job.

    If you'd like a precise quote for your Web site, please fill out the following form."

    3) They use cool techie terms to motivate the prospect.

    Let's say I'm relatively new to the Net, and I'm looking for a decent site designer. Somehow I stumble across your little home on the web. Your site looks good and it loads fast.

    Then I and click on the link that describes your services and you have something like this:

    "We use Java, Javascript, CGI-BIN and Perl programming, Cold Fusion, and DHTML to build your site."

    Duh! I can barely figure out how to configure my e-mail filtering program, and now you're giving me a cold rundown of your technical capabilities. Assuming I'm not a technophobe, you're still bombarding me with too much techno-babble!

    A better way to handle this situation is to tell me 'why' I'll need all this razmatazz that you're offering. Give me benefits on why Java is a good thing for my site, a

    What Is Link Building And How Will It Get Traffic To My Website?
    Linkbuilding, or link buidding Tis the process of creating backlinks, or inbound links to your website.This can be done several different ways. Many popular linkbuilding tactics are searching for and receiving reciprocal links, being listed in e-zines, newsletters, directories, search engine
    f what your prices are like. This way if your design skills match what they're looking for, they have an idea on whether they can afford your services or not.

    The best way to do this, is to simply give a price range on your 'Request a Quote' page. Here's a brief blurb that you can use:

    "Each web site we design has unique elements specific for that particular company. Therefore we do not have set prices. However, just to give you some indication, our rates for complete site design basically range from $250-$10,000, depending on the complexity of the job.

    If you'd like a precise quote for your Web site, please fill out the following form."

    3) They use cool techie terms to motivate the prospect.

    Let's say I'm relatively new to the Net, and I'm looking for a decent site designer. Somehow I stumble across your little home on the web. Your site looks good and it loads fast.

    Then I and click on the link that describes your services and you have something like this:

    "We use Java, Javascript, CGI-BIN and Perl programming, Cold Fusion, and DHTML to build your site."

    Duh! I can barely figure out how to configure my e-mail filtering program, and now you're giving me a cold rundown of your technical capabilities. Assuming I'm not a technophobe, you're still bombarding me with too much techno-babble!

    A better way to handle this situation is to tell me 'why' I'll need all this razmatazz that you're offering. Give me benefits on why Java is a good thing for my site, a

    Business New Entrant Forces
    It is an extremely useful tool when determining the potential profitability for a new entrant in a particular industry. It works by analyzing five essential factors that influence a new entrant in any industry. These factors are classified as follows:Bargaining Power of Suppliers: This is the ease with which suppliers in an industry can infl
    ge from $250-$10,000, depending on the complexity of the job.

    If you'd like a precise quote for your Web site, please fill out the following form."

    3) They use cool techie terms to motivate the prospect.

    Let's say I'm relatively new to the Net, and I'm looking for a decent site designer. Somehow I stumble across your little home on the web. Your site looks good and it loads fast.

    Then I and click on the link that describes your services and you have something like this:

    "We use Java, Javascript, CGI-BIN and Perl programming, Cold Fusion, and DHTML to build your site."

    Duh! I can barely figure out how to configure my e-mail filtering program, and now you're giving me a cold rundown of your technical capabilities. Assuming I'm not a technophobe, you're still bombarding me with too much techno-babble!

    A better way to handle this situation is to tell me 'why' I'll need all this razmatazz that you're offering. Give me benefits on why Java is a good thing for my site, a

    3 Simple Tricks For Getting A Better Response On Your Email Ad
    One of the most important aspects of email marketing is that you get a good response on your email ad and maximize your sales conversion rates for people visiting your site or affiliate product. It doesn't matter whether you have a list of 50 or 5000, without good ad copy and deliverable messages, prospects will not go to visit and buy your product
    se Java, Javascript, CGI-BIN and Perl programming, Cold Fusion, and DHTML to build your site."

    Duh! I can barely figure out how to configure my e-mail filtering program, and now you're giving me a cold rundown of your technical capabilities. Assuming I'm not a technophobe, you're still bombarding me with too much techno-babble!

    A better way to handle this situation is to tell me 'why' I'll need all this razmatazz that you're offering. Give me benefits on why Java is a good thing for my site, and not in my coffee cup. Tell me 'how' DHTML is going to make my life easier. Make believe I'm a client who has more than enough money to spend, but needs a little hand holding to understand all the technical terms.

    Copyright 2005 Jennifer McGroary

    HTTP = HTML link (for blogs, profiles,phorums):
    <a href="http://www.memberyou.net/article/87304/memberyou-3-Marketing-Mistakes-Web-Site-Designers-Make-When-Selling-Their-Services.html">3 Marketing Mistakes Web Site Designers Make When Selling Their Services</a>

    BB link (for phorums):
    [url=http://www.memberyou.net/article/87304/memberyou-3-Marketing-Mistakes-Web-Site-Designers-Make-When-Selling-Their-Services.html]3 Marketing Mistakes Web Site Designers Make When Selling Their Services[/url]

    Related Articles:

    How To Find The Best Nanny Jobs

    Opening A Dollar Store - Tip on Steps to Take Before You Open!

    One Key to Strategic Planning is to Confront Your Assumptions

    Bookmark it: del.icio.us digg.com reddit.com netvouz.com google.com yahoo.com technorati.com furl.net bloglines.com socialdust.com ma.gnolia.com newsvine.com slashdot.org simpy.com shadows.com blinklist.com