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  • Member You - 6 Website Design Disasters and How to Avoid Them....

    How to Recover from a Ranking Tumble
    As the search engines continue to improve, your SEO needs to as well. A ranking tumble for your website can be devastating. You need to recover as soon as possible – it’s not the easiest task in the world, but it’s not as hard as you’d think. The most important thing to keep in mind is that you cannot panic. You have to keep working on your SEO projects and you need to remember that listings and rankings come and go spiratically at times but that search engines won't let you down if your site is useful.The experts’ advice to websites that have lost their ranking is usually to start over, following current and good SEO information. Look over your entire site and insure that you haven't done something that would have caused this sudden change in listings and rankings. Normally if you haven't done anything wrong, your links will slowly begin to reappear again especially if you have a nice sized linking network that is listed well.One step that you can take is to narrow your site’s focus and work hard on one or two keywor
    ustrating than sifting through out-dated websites when you’re in search of current information. Or clicking on a link that you hope leads to the answer to your question, only to discover that “This Page Cannot Be Displayed” or that the domain name is for sale.

    Only slightly less annoying are messages informing you that the page is currently under construction or is “Coming Soon”. If it’s not here yet, don’t waste your visitor’s time leading them down dead ends.

    Solution: Schedule at least a day a month scouring your website for outdated information and broken links. You can also include a link on your website that allows visitors to report broken links or outdated information. As far as “Under Construction” messages, instead announce to your visitors any upcoming changes or additions to your website. They’ll be glad to know it without getting their ho

    Using Back Links to Get Top Search Engine Ranking
    There are no hidden secrets on how to rank high with the major search engines. All that is needed is a basic understanding of how search engines work and a bit of know how. Perhaps the biggest contributing factor to a successful web site is incoming links or Back Links. Without links, your website will more than likely go unnoticed. So how should you accumulate these links? Below are a few basic methods to accumulate quality back links.Before you get startedYou MUST understand how search engines work. Over 90% of your business will likely come directly from search engine results. Therefore, it is absolutely essential to optimize your site for search engines. You could have the greatest deals in the entire world, but if no one knows about them then your efforts are wasted. Do a search on google for Search Engine Optimization (SEO). You will find tons of great information on how to create a website that is both user friendly and search engine friendly. There are also countless numbers of companies and freelancers out the
    Let’s face it; the line from A Field of Dreams isn’t the whole truth. There’s more to getting people to come to something than simply building it. Someone built the old run down historical mansion, but hardly anyone visits it (except maybe people you wouldn’t want to run into). People want to find a place online that caters to them, specifically. They want it to be pleasant on the eyes, up-to-date, simple to understand and easy to get around in. But, this isn’t an area where everyone succeeds. And sadly, some of the reasons for failure seem small, almost minute. Below are six website design disasters and simple steps that you can take to avoid them.

    1. Sloppy Copy. Despite what you may have read in the latest free e-Book, you can’t just place any words on a page to trick you customers to spend fistfuls of cash on your site. One of the primary reasons people are cruising the net is to find information, and not just the same information over and over and over.

    Solution: Your content should be unique, interesting and error free. Anything less will leave your visitors looking for fulfillment elsewhere. There are many opportunities online to find good content and sometimes you can manage to find unique copy at low prices. Or maybe you can work out a trade deal with a freelance writer; you offer free advertising space in exchange for their articles. Try not to use free content from a mass produced website simply because there are probably a lot of other places online where you can find the exact same words. You’ve got to give your visitors something special, something unique that they can’t find anywhere else. Otherwise they will – find it somewhere else.

    2. Not Taking Advantage of META-tags. We all know that meta-tags are important, but sometimes we fail to take full advantage of what they have to offer. As important as they are to web designers as free promotion, meta-tags are just as important to potential visitors.

    You may have just the product, membership club, newsletter or information that I’m looking for. But if I can’t find you, we can’t ever begin a commercial (or any other kind of) exchange. Since most people come across websites using a search engine, fully optimizing your title and meta-tag keywords will ensure the beginning of a match made in heaven.

    Solution: When creating your title and coming up with possible keywords; make sure that you are thinking more like a customer than a website designer. Your title is important because it is the first thing that potential visitors will see when your results show in the search engine. It should be short, compelling and descriptive.

    Your description Meta-tags should reiterate what your title has said, but using a new approach and a few more words. Try to limit yourself to a description that is less than 125 characters so that the entire description can be read, instead of being interrupted mid-thought by limited space. For added benefits, try to include a question in your first line of the description, one that the viewer was probably asking themselves before initiating the search. Use this same approach when coming up with your list of keywords. When you’ve come up with your list, go over each one asking yourself, “Is this a keyword used by someone who is a potential customer?” If the answer is no, then don’t include them, you’ll be wasting your time.

    3. Outdate Information, Broken Links, and “Under Construction”. There is nothing more frustrating than sifting through out-dated websites when you’re in search of current information. Or clicking on a link that you hope leads to the answer to your question, only to discover that “This Page Cannot Be Displayed” or that the domain name is for sale.

    Only slightly less annoying are messages informing you that the page is currently under construction or is “Coming Soon”. If it’s not here yet, don’t waste your visitor’s time leading them down dead ends.

    Solution: Schedule at least a day a month scouring your website for outdated information and broken links. You can also include a link on your website that allows visitors to report broken links or outdated information. As far as “Under Construction” messages, instead announce to your visitors any upcoming changes or additions to your website. They’ll be glad to know it without getting their hop

    Affiliate Business Opportunity Program: The Joys And The Pitfalls
    There are several ways in which many an affiliate business opportunity program has transformed lives across the World Wide Web.For instance the popular Adsense affiliate business opportunity program has caused many online entrepreneurs to transform their business models. It made it possible for many sites to be able to rake in significant profits by just providing quality content and without having to sell anything off their sites.Secondly, the are so many good affiliate business opportunity programs on the net these days that virtually any blog dealing with any possible subject or topic you can imagine under the sun is easily able to identify an appropriate affiliate program that will appeal to its' visitors and clientele.The result is that we now have an increasing number of super successful online businesses and individuals who are making a substantial sum every month from their affiliate business opportunity programs without having to sell their own products or services. We have people comfortably drawing ch
    eople are cruising the net is to find information, and not just the same information over and over and over.

    Solution: Your content should be unique, interesting and error free. Anything less will leave your visitors looking for fulfillment elsewhere. There are many opportunities online to find good content and sometimes you can manage to find unique copy at low prices. Or maybe you can work out a trade deal with a freelance writer; you offer free advertising space in exchange for their articles. Try not to use free content from a mass produced website simply because there are probably a lot of other places online where you can find the exact same words. You’ve got to give your visitors something special, something unique that they can’t find anywhere else. Otherwise they will – find it somewhere else.

    2. Not Taking Advantage of META-tags. We all know that meta-tags are important, but sometimes we fail to take full advantage of what they have to offer. As important as they are to web designers as free promotion, meta-tags are just as important to potential visitors.

    You may have just the product, membership club, newsletter or information that I’m looking for. But if I can’t find you, we can’t ever begin a commercial (or any other kind of) exchange. Since most people come across websites using a search engine, fully optimizing your title and meta-tag keywords will ensure the beginning of a match made in heaven.

    Solution: When creating your title and coming up with possible keywords; make sure that you are thinking more like a customer than a website designer. Your title is important because it is the first thing that potential visitors will see when your results show in the search engine. It should be short, compelling and descriptive.

    Your description Meta-tags should reiterate what your title has said, but using a new approach and a few more words. Try to limit yourself to a description that is less than 125 characters so that the entire description can be read, instead of being interrupted mid-thought by limited space. For added benefits, try to include a question in your first line of the description, one that the viewer was probably asking themselves before initiating the search. Use this same approach when coming up with your list of keywords. When you’ve come up with your list, go over each one asking yourself, “Is this a keyword used by someone who is a potential customer?” If the answer is no, then don’t include them, you’ll be wasting your time.

    3. Outdate Information, Broken Links, and “Under Construction”. There is nothing more frustrating than sifting through out-dated websites when you’re in search of current information. Or clicking on a link that you hope leads to the answer to your question, only to discover that “This Page Cannot Be Displayed” or that the domain name is for sale.

    Only slightly less annoying are messages informing you that the page is currently under construction or is “Coming Soon”. If it’s not here yet, don’t waste your visitor’s time leading them down dead ends.

    Solution: Schedule at least a day a month scouring your website for outdated information and broken links. You can also include a link on your website that allows visitors to report broken links or outdated information. As far as “Under Construction” messages, instead announce to your visitors any upcoming changes or additions to your website. They’ll be glad to know it without getting their ho

    Awareness, Focus and This Moment
    All too often we spend our days doing the same thing we did the day before. Just as often we find that the action of yesterday is not producing the results we are looking for tomorrow.None the less, we keep plodding along hoping that by some miracle we will see a different result from the same action.The interesting thing to note is that the majority of time most people focus on the past or worry about the future. Few people ever spend time considering this moment.Start the search for change here Getting new results starts with awareness. The majority of people never “admit” their true desires and goals in life and business. As a result, they don’t achieve them.Take step one and write down the things you want to achieve in your business and life. What are your top 15 passions? What are the things you must achieve in your life and business?Then relate to how your business helps you achieve those passions. By completing this step, you have begun building awareness of what you want to ac
    ow that meta-tags are important, but sometimes we fail to take full advantage of what they have to offer. As important as they are to web designers as free promotion, meta-tags are just as important to potential visitors.

    You may have just the product, membership club, newsletter or information that I’m looking for. But if I can’t find you, we can’t ever begin a commercial (or any other kind of) exchange. Since most people come across websites using a search engine, fully optimizing your title and meta-tag keywords will ensure the beginning of a match made in heaven.

    Solution: When creating your title and coming up with possible keywords; make sure that you are thinking more like a customer than a website designer. Your title is important because it is the first thing that potential visitors will see when your results show in the search engine. It should be short, compelling and descriptive.

    Your description Meta-tags should reiterate what your title has said, but using a new approach and a few more words. Try to limit yourself to a description that is less than 125 characters so that the entire description can be read, instead of being interrupted mid-thought by limited space. For added benefits, try to include a question in your first line of the description, one that the viewer was probably asking themselves before initiating the search. Use this same approach when coming up with your list of keywords. When you’ve come up with your list, go over each one asking yourself, “Is this a keyword used by someone who is a potential customer?” If the answer is no, then don’t include them, you’ll be wasting your time.

    3. Outdate Information, Broken Links, and “Under Construction”. There is nothing more frustrating than sifting through out-dated websites when you’re in search of current information. Or clicking on a link that you hope leads to the answer to your question, only to discover that “This Page Cannot Be Displayed” or that the domain name is for sale.

    Only slightly less annoying are messages informing you that the page is currently under construction or is “Coming Soon”. If it’s not here yet, don’t waste your visitor’s time leading them down dead ends.

    Solution: Schedule at least a day a month scouring your website for outdated information and broken links. You can also include a link on your website that allows visitors to report broken links or outdated information. As far as “Under Construction” messages, instead announce to your visitors any upcoming changes or additions to your website. They’ll be glad to know it without getting their ho

    Boost Your Job Search Effectiveness - Fast!
    Has a state of exhaustion overcome your good intentions to stay focused on a job search? At a recent networking seminar for unemployed executives, several volunteered that they had been unemployed for months. Many were burned out, burned up and just plain tired. If that sounds like you, now is the time to re-examine their job search strategy and kick it up a few notches! Imagine a tired long-distance runner nearing the finish line. What does he do? Fall out of the race or dig deeper for the extra spurt of energy needed to cross that line? Let's look at some ways to enhance a job search that will help speed up reemployment.Boost Your Activity How do you track your job search activities? Do you have a system in place to keep your contacts organized so you can methodically follow up on a regular basis? Do you set goals and reward yourself when you meet them? Organization is the only way to stay on top of all the activity surrounding a professional search. Utilizing technology can save tim
    d be short, compelling and descriptive.

    Your description Meta-tags should reiterate what your title has said, but using a new approach and a few more words. Try to limit yourself to a description that is less than 125 characters so that the entire description can be read, instead of being interrupted mid-thought by limited space. For added benefits, try to include a question in your first line of the description, one that the viewer was probably asking themselves before initiating the search. Use this same approach when coming up with your list of keywords. When you’ve come up with your list, go over each one asking yourself, “Is this a keyword used by someone who is a potential customer?” If the answer is no, then don’t include them, you’ll be wasting your time.

    3. Outdate Information, Broken Links, and “Under Construction”. There is nothing more frustrating than sifting through out-dated websites when you’re in search of current information. Or clicking on a link that you hope leads to the answer to your question, only to discover that “This Page Cannot Be Displayed” or that the domain name is for sale.

    Only slightly less annoying are messages informing you that the page is currently under construction or is “Coming Soon”. If it’s not here yet, don’t waste your visitor’s time leading them down dead ends.

    Solution: Schedule at least a day a month scouring your website for outdated information and broken links. You can also include a link on your website that allows visitors to report broken links or outdated information. As far as “Under Construction” messages, instead announce to your visitors any upcoming changes or additions to your website. They’ll be glad to know it without getting their ho

    Eight Steps On How to Get Hired
    Nowadays getting hired is very difficult. It is more than just passing a resume, applying and forever hoping to get hired. Well it is time to stop hoping and start really getting hired.Here are the steps on how to get pass job searching and start working.Self AnalysisTo start job searching you must first analyze yourself on what you want to be. You can be a Bum, an Entrepreneur, a Young Professional, or a Student Seeking Higher Studies. If you choose to be a Bum, Entrepreneur or a Student then you should stop reading this article and continue to pursue the career path that you chose. However, if you choose to become a Young Professional continue reading because all the information you need to get hired is in this article.PreparationWhy do we need to prepare before job searching? Because Companies/Employers are very selective and among the numerous number of applicants they have they will choose the most deserving and who will make their company more productive. They are not looking to teach you, th
    ustrating than sifting through out-dated websites when you’re in search of current information. Or clicking on a link that you hope leads to the answer to your question, only to discover that “This Page Cannot Be Displayed” or that the domain name is for sale.

    Only slightly less annoying are messages informing you that the page is currently under construction or is “Coming Soon”. If it’s not here yet, don’t waste your visitor’s time leading them down dead ends.

    Solution: Schedule at least a day a month scouring your website for outdated information and broken links. You can also include a link on your website that allows visitors to report broken links or outdated information. As far as “Under Construction” messages, instead announce to your visitors any upcoming changes or additions to your website. They’ll be glad to know it without getting their hopes up, clicking a link to much sought after information, and being told it isn’t available yet.

    4. Hard to Find Contact Information. It’s hard to understand why any website would fail to make it easy for visitors to get in touch with the people who run it. Offering this simple bit of information will: a. Encourage people to ask for permission before using your content &/or graphics on their own sites. b. Make it easier for people to contact you for promotional reasons. For example, someone may desire to interview you, initiate a contract or simply make an important business contact that you may need in the future. c. Provide people with ways to reach you and your company while they are offline. You can provide them with ways to reach you by telephone, snail mail or possibly even to stop and tour your facilities.

    Solution: Simply add a “Contact Us” page and link to your website. Be sure to include pertinent email addresses, phone numbers, names, mailing addresses and (if necessary) driving directions.

    5. Not Changing the Color of a Visited Link. While this may not seem like such a big deal, it’s one that has been bugging website traffic for many years. You can take that on the authority of Dr. Jakob Nielsen, the man who’s been called the “guru of Web page usability” by the New York Times.

    The purpose of changing link colors is to give your site visitors an idea of where they’ve already been and where they have yet to venture. This is especially important if you have a large site with new pages being added to it often.

    Solution: The HTML code is simple: Inside the body tag, add the "vlink" tag and the color code or color name. The code for blue visited link text would look like this: or Replace the code or color name with the color you want. There, you’re done. It’s that simple.

    6. Failing to Use Your Website to Emphasize Your U.S.P. Your U.S.P., or Unique Selling Point, is that one (or more than one) thing that your company does do, or doesn’t do; has or doesn’t have, that separates your from the competition. It’s the thing that, in the long term, a person comes back for.

    This is tied in closely with another Web Design no-no: not offering any information about your company’s products, services, employees, etc. This is YOUR Website. Don’t be afraid to toot your own horn. Because, really, who else is going to do it?

    Solution: Whether it means you need to sit down and better identify your target market, or maybe try to discover new ways to market to them, try to look at your website with eyes undimmed by cancelled orders, constant interruptions, or other distractions. Take the time to look at your website as a customer would, as a tool. Ask yourself, “If I was a customer, why would I be here?” As you come across these answers, make note of them, and any others that they may suggest.

    Create an about us page, offering news updates, press releases, employee of the month biographies, etc. In the long run, customers always appreciate transparency. And I’ll let you into a little secret: they don’t mind being led around. If fact, they rely upon.

    You’ll notice that I didn’t mention anything about the command. Or flashing, moving, or magically glittering icon trailers. Or sites hosted on free servers. That’s because most people have already beat those subjects black and blue. But, that doesn’t mean that you should disregard them.

    HTTP = HTML link (for blogs, profiles,phorums):
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