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Member You - Focus on Brand - Courtesy of EasyJet's Stelios
When it comes to your business email address, you want to make sure that everything that your write or say on company time is appropriate. Today, emails can be traced and many companies have a
"Don't put all your eggs in one basket. Focus - on your job, on your brand."
This seems a bit of a contradiction to me, but t
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He was listing his top five things he 'wished I had known when I started'.
Previously I mentioned that he wished he'd been 'clear on his strengths and delegated the rest'. If you missed it you can find this on the 18th of November entry of my blog, through the link at the bottom of the article.
Number two on his list states:-
"Don't put all your eggs in one basket. Focus - on your job, on your brand."
This seems a bit of a contradiction to me, but t
Remember the poor little bird in P. D. Eastman's much beloved children's book Are You My Mother? The one who hatches from his egg while his mother is out scratching around for food and can't f
He was listing his top five things he 'wished I had known when I started'.
Previously I mentioned that he wished he'd been 'clear on his strengths and delegated the rest'. If you missed it you can find this on the 18th of November entry of my blog, through the link at the bottom of the article.
Number two on his list states:-
"Don't put all your eggs in one basket. Focus - on your job, on your brand."
This seems a bit of a contradiction to me, but t
Every Business Has A Story To TellEverybody likes a good story and why not? Stories are entertaining, instructive, engaging and above all human; they connect people to people, and bu
Previously I mentioned that he wished he'd been 'clear on his strengths and delegated the rest'. If you missed it you can find this on the 18th of November entry of my blog, through the link at the bottom of the article.
Number two on his list states:-
"Don't put all your eggs in one basket. Focus - on your job, on your brand."
This seems a bit of a contradiction to me, but t
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Number two on his list states:-
"Don't put all your eggs in one basket. Focus - on your job, on your brand."
This seems a bit of a contradiction to me, but t
Businesses these days are stifled with inefficiencies brought on by bad legislation and brain dead regulators. But businesses have a choice; we have a way to fight the system. One way is to sto
"Don't put all your eggs in one basket. Focus - on your job, on your brand."
This seems a bit of a contradiction to me, but the essence of the best part of what he said, for me is the second bit:-
"Focus on your Brand"
As I see it, this can be construed two ways. It can be the brand of the business or organisation you work within, or it can be your personal brand - about who you are in the work you do.
Working on any Brand means initially being really clear about what it is that you represent, where you are going in your offer and pulling all the stops out to consistently deliver that. To be authentic - all the time.
It is about questioning every action and
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