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  • Member You - Be Popular on the Web

    Is Including A Post Script In Your Sales Letter Copy Necessary?
    People do like to know who has sent them the letter, and tend to quickly scroll down to the end of the letter to see whose signature is at the bottom.The next thing they see below the signature is a Postscript (or P.S.). Truly enough, your P.S. can be the second (after the headline) or third (after the opening sentence/paragraph) most read element of your sales letter or email. Most copywriters use not just one postscript, but also sev
    Evaluate these against the above criteria.

    Placing a link:

    Links to other websites can be on any page of your website, but it's useful to have some text on that page containing your key words. To persuade other websites to swap links, that page should be linked also directly from your home page. Many websites have a page especially for reciprocal links, or 'resources' as many now call it. Your web designer can help.

    Many websites will email you the HTML code for a link to them. You can copy and paste it on to your page, or your web designer can.

    Supplying link details:

    You need to email the other website

    Strategic Planning Goes Beyond Who Does What By When
    A Strategic Planning ExerciseThere is a locked room with one window that is wide open. Bill and Hilary are dead on the floor. Within the room, is a chair, a table next to the chair and some water and broken glass around the chair and table. How did Bill and Hilary die?Maybe you already know the answer to this story. Or possibly you are thinking that the killer entered through the window, dropped down the heating vent,
    Design to become popular:

    The search engines calculate that if other websites containing subject matter in common with your website, have actually linked to your website, then yours is a popular site for that subject. The more links from websites with the same key words as you, the more popular your site is deemed. Plan to get those prized links.

    Key words:

    What search words you want people to find you by? These should include your subject, your products, or services, or information, but could also include location, country, state, town. If you want to be relevant to a search for 'toys Australia' - you need links from toys websites and from Australian websites, but not from competing toys sites in Australia.

    For your subject, find websites in other parts of the world using your key words, but who don't directly compete with you.

    For your location, there are small business groups, local chambers of commerce, portals and other websites in your location looking for links for the same reason as you.

    Non-reciprocal links:

    There will be sites that will link to you without requiring a reciprocal link back from you. These include some location sites mentioned above. However, remember that a link from you also helps them appear popular, which in turn helps you. You want links from popular websites.

    Reciprocal links:

    Websites in other locations with web pages rich in your key words are ideal links to you, and your website would be an ideal link to them. If you are selling pizzas in Sydney a link from Joe's Pizzas New York will help with the key word 'pizzas'.

    Websites in your own location are of value for the location words. e.g. If you want to be found in a search for Sydney websites, links from other Sydney sites can help. If you are selling toys in Sydney, a link from Joe's Pizzas New York is unlikely to help.

    Asking for a link:

    When emailing another website, avoid making a request that looks like a form letter. Send a personal email offering to swap links, listing particular key words that your websites have in common.

    Check where your link will be on the other site. Check that their home page links directly to their links page. Avoid websites where their link to you won't be direct. Run your mouse over their links to other sites. If a link looks like an internal database reference, e.g. resources.asp?ID=1234, it is too indirect to be counted by search engines. The link should be http://www.yourwebsite.com.

    Many websites may ask you for reciprocal links. Evaluate these against the above criteria.

    Placing a link:

    Links to other websites can be on any page of your website, but it's useful to have some text on that page containing your key words. To persuade other websites to swap links, that page should be linked also directly from your home page. Many websites have a page especially for reciprocal links, or 'resources' as many now call it. Your web designer can help.

    Many websites will email you the HTML code for a link to them. You can copy and paste it on to your page, or your web designer can.

    Supplying link details:

    You need to email the other website w

    Scrooged - A Dickens of a Way to Manage Change!
    Managing change in our lives and in our businesses is vital in the modern environments in which we live. There is much to learn from that old and cantankerous Dickens character, Mr Ebenezer Scrooge himself...The truth is, although he had an outward persona of grumpiness, deep down somewhere there was a man with a heart, seeing his life drift away from him.We all do this to some extent - to hide away o
    m toys websites and from Australian websites, but not from competing toys sites in Australia.

    For your subject, find websites in other parts of the world using your key words, but who don't directly compete with you.

    For your location, there are small business groups, local chambers of commerce, portals and other websites in your location looking for links for the same reason as you.

    Non-reciprocal links:

    There will be sites that will link to you without requiring a reciprocal link back from you. These include some location sites mentioned above. However, remember that a link from you also helps them appear popular, which in turn helps you. You want links from popular websites.

    Reciprocal links:

    Websites in other locations with web pages rich in your key words are ideal links to you, and your website would be an ideal link to them. If you are selling pizzas in Sydney a link from Joe's Pizzas New York will help with the key word 'pizzas'.

    Websites in your own location are of value for the location words. e.g. If you want to be found in a search for Sydney websites, links from other Sydney sites can help. If you are selling toys in Sydney, a link from Joe's Pizzas New York is unlikely to help.

    Asking for a link:

    When emailing another website, avoid making a request that looks like a form letter. Send a personal email offering to swap links, listing particular key words that your websites have in common.

    Check where your link will be on the other site. Check that their home page links directly to their links page. Avoid websites where their link to you won't be direct. Run your mouse over their links to other sites. If a link looks like an internal database reference, e.g. resources.asp?ID=1234, it is too indirect to be counted by search engines. The link should be http://www.yourwebsite.com.

    Many websites may ask you for reciprocal links. Evaluate these against the above criteria.

    Placing a link:

    Links to other websites can be on any page of your website, but it's useful to have some text on that page containing your key words. To persuade other websites to swap links, that page should be linked also directly from your home page. Many websites have a page especially for reciprocal links, or 'resources' as many now call it. Your web designer can help.

    Many websites will email you the HTML code for a link to them. You can copy and paste it on to your page, or your web designer can.

    Supplying link details:

    You need to email the other website

    Advertising Defined, What's It Good For And How An Online Campaign Can Really Save You Big Bucks
    A variety of definitions of advertising exist but the best I've found yet to cover what advertising is can be summed up in the following 2 statements:ad•ver•tis•ing n.: The activity of attracting public attention to a product or business, as by paid announcements in the print, broadcast, or electronic media.Also defined as "the non personal communication of information through various media, paid for by the advertiser and is u
    ar popular, which in turn helps you. You want links from popular websites.

    Reciprocal links:

    Websites in other locations with web pages rich in your key words are ideal links to you, and your website would be an ideal link to them. If you are selling pizzas in Sydney a link from Joe's Pizzas New York will help with the key word 'pizzas'.

    Websites in your own location are of value for the location words. e.g. If you want to be found in a search for Sydney websites, links from other Sydney sites can help. If you are selling toys in Sydney, a link from Joe's Pizzas New York is unlikely to help.

    Asking for a link:

    When emailing another website, avoid making a request that looks like a form letter. Send a personal email offering to swap links, listing particular key words that your websites have in common.

    Check where your link will be on the other site. Check that their home page links directly to their links page. Avoid websites where their link to you won't be direct. Run your mouse over their links to other sites. If a link looks like an internal database reference, e.g. resources.asp?ID=1234, it is too indirect to be counted by search engines. The link should be http://www.yourwebsite.com.

    Many websites may ask you for reciprocal links. Evaluate these against the above criteria.

    Placing a link:

    Links to other websites can be on any page of your website, but it's useful to have some text on that page containing your key words. To persuade other websites to swap links, that page should be linked also directly from your home page. Many websites have a page especially for reciprocal links, or 'resources' as many now call it. Your web designer can help.

    Many websites will email you the HTML code for a link to them. You can copy and paste it on to your page, or your web designer can.

    Supplying link details:

    You need to email the other website

    How NOT to be a Networking Numskull
    What is networking? Are you going to meet a strange group of people, often in a strange place, to somehow get something you think will be of benefit. If you fit this definition in any way you are a Networking Numskull. So what about these people who go to 'networking' meetings.If they go, they introduce themselves and hand out their business cards and collect cards from others. Most of these cards are soon lost or tossed, by both parti
    /p>

    When emailing another website, avoid making a request that looks like a form letter. Send a personal email offering to swap links, listing particular key words that your websites have in common.

    Check where your link will be on the other site. Check that their home page links directly to their links page. Avoid websites where their link to you won't be direct. Run your mouse over their links to other sites. If a link looks like an internal database reference, e.g. resources.asp?ID=1234, it is too indirect to be counted by search engines. The link should be http://www.yourwebsite.com.

    Many websites may ask you for reciprocal links. Evaluate these against the above criteria.

    Placing a link:

    Links to other websites can be on any page of your website, but it's useful to have some text on that page containing your key words. To persuade other websites to swap links, that page should be linked also directly from your home page. Many websites have a page especially for reciprocal links, or 'resources' as many now call it. Your web designer can help.

    Many websites will email you the HTML code for a link to them. You can copy and paste it on to your page, or your web designer can.

    Supplying link details:

    You need to email the other website

    How to Quit a Job?
    Leaving a job is often a difficult step. Sure, there is the exciting opportunity to do something different, but if have been with an employer for over a year this can become an emotional step. People leave jobs for various reasons. The old job might just plain and simple suck. The pay is lousy and the boss is behaving like a dictator of a 3rd world country. Or the job might be target of outsourcing and the employee is pro-active by looking fo
    Evaluate these against the above criteria.

    Placing a link:

    Links to other websites can be on any page of your website, but it's useful to have some text on that page containing your key words. To persuade other websites to swap links, that page should be linked also directly from your home page. Many websites have a page especially for reciprocal links, or 'resources' as many now call it. Your web designer can help.

    Many websites will email you the HTML code for a link to them. You can copy and paste it on to your page, or your web designer can.

    Supplying link details:

    You need to email the other website with (1) URL in the format http://www.yoursite.com, (2) title including key words, and (3) brief description including key words.

    Be popular:

    The more relevant links you can get the more popular you will be. Your website will be just what the search engines are looking for.

    HTTP = HTML link (for blogs, profiles,phorums):
    <a href="http://www.memberyou.net/article/78226/memberyou-Be-Popular-on-the-Web.html">Be Popular on the Web</a>

    BB link (for phorums):
    [url=http://www.memberyou.net/article/78226/memberyou-Be-Popular-on-the-Web.html]Be Popular on the Web[/url]

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