There is no question that Google has been a dominating force. There is also no question that Microsoft has both the financial and the manpower resources to give them some serious competition and probably eventually get the upper hand again. As Google has grown to a size comparable to that of Microsoft, it has lost much of the "little guy trying harder" appeal that once helped to create a great deal of it's public support.

Many users don't really care which search engine they use as long as they are getting the results that they're looking for. In this area, Google is falling seriously behind. In an attempt to filter out more of the web sites using artificial means to improve their ranking, they have knocked a large number of legitimate web sites out of the SERPs and often prevented newer web sites from appearing to begin with. While I applaud their effort to combat the web sites using spam techniques to climb above legitimate web sites, I can say with out a doubt that unless they find a better way to do this they will begin loosing market share in a big way. There are several reasons, some of which are not so obvious:

• People want relevant and timely results. If Google continues to delay newer web sites and web pages from ranking for applicable terms, users will go elsewhere to find more up to date results.
• Many web site owners using Google AdSense will begin switching over to competing services from Yahoo and MSN — which they are likely getting traffic from. Since the ads are a source of revenue for these web site owners, they are going to deal with the search engines that are helping them make more money.
• Many web site owners will remove the Google site-search from their web sites since they aren't getting traffic from Google.
• Web savvy people are often asked for advice from those who are not as proficient with computers. It won't take too many bitter web site owner
  Do You Need Back Office Outsourcing?
  Have you ever imagined how important the back office process is for the success of any organization? All of us realize the importance of this, but the fact also remains that most of us are actually reluctant to do this work. Outsourcing is one source through which you can stop doing the work, yet your task will be completed in time. Outsourcing is here to stay and more and more business processes are being outsourced. Back office outsourcing is the perfect solution to all your back office related work quer
  the "little guy trying harder" appeal that once helped to create a great deal of it's public support.

  Many users don't really care which search engine they use as long as they are getting the results that they're looking for. In this area, Google is falling seriously behind. In an attempt to filter out more of the web sites using artificial means to improve their ranking, they have knocked a large number of legitimate web sites out of the SERPs and often prevented newer web sites from appearing to begin with. While I applaud their effort to combat the web sites using spam techniques to climb above legitimate web sites, I can say with out a doubt that unless they find a better way to do this they will begin loosing market share in a big way. There are several reasons, some of which are not so obvious:

  • People want relevant and timely results. If Google continues to delay newer web sites and web pages from ranking for applicable terms, users will go elsewhere to find more up to date results.
  • Many web site owners using Google AdSense will begin switching over to competing services from Yahoo and MSN — which they are likely getting traffic from. Since the ads are a source of revenue for these web site owners, they are going to deal with the search engines that are helping them make more money.
  • Many web site owners will remove the Google site-search from their web sites since they aren't getting traffic from Google.
  • Web savvy people are often asked for advice from those who are not as proficient with computers. It won't take too many bitter web site owne
    Choosing an Ecommerce Shopping Cart
    Choosing an online shopping cart is a big decision. Unlike a traditional brick and mortar business, your website is your only chance to impress potential customers. It needs to project a professional image to capture the trust of your visitors. The shopping cart is a particularly important part of your website because it deals with people’s personal information and credit card numbers. People are nervous about online purchases and need to be assured that they are giving their credit card numbers to a reput
    r of legitimate web sites out of the SERPs and often prevented newer web sites from appearing to begin with. While I applaud their effort to combat the web sites using spam techniques to climb above legitimate web sites, I can say with out a doubt that unless they find a better way to do this they will begin loosing market share in a big way. There are several reasons, some of which are not so obvious:

    • People want relevant and timely results. If Google continues to delay newer web sites and web pages from ranking for applicable terms, users will go elsewhere to find more up to date results.
    • Many web site owners using Google AdSense will begin switching over to competing services from Yahoo and MSN — which they are likely getting traffic from. Since the ads are a source of revenue for these web site owners, they are going to deal with the search engines that are helping them make more money.
    • Many web site owners will remove the Google site-search from their web sites since they aren't getting traffic from Google.
    • Web savvy people are often asked for advice from those who are not as proficient with computers. It won't take too many bitter web site owne
      Email Marketing – How to Improve the Responsiveness of Your Emails
      For the sake of this article, let us just assume that you already have a subscriber list of several thousand, and have been mailing them regularly.Initially, your list was relatively responsive, and you were making a nice sum from your list each week. Unfortunately, though, as your list has grown, your list has become less responsive.First off the bat here, let me tell you this – the responsiveness of your list will go down as it ages. So there is no cure-all. What we can do, however, is t
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    • People want relevant and timely results. If Google continues to delay newer web sites and web pages from ranking for applicable terms, users will go elsewhere to find more up to date results.
    • Many web site owners using Google AdSense will begin switching over to competing services from Yahoo and MSN — which they are likely getting traffic from. Since the ads are a source of revenue for these web site owners, they are going to deal with the search engines that are helping them make more money.
    • Many web site owners will remove the Google site-search from their web sites since they aren't getting traffic from Google.
    • Web savvy people are often asked for advice from those who are not as proficient with computers. It won't take too many bitter web site owne
      Is Your System From The 21st Century Or Just Lipstick On A Pig?
      How much has the publishing industry changed over the past 30 years? A lot! So why are most publishing companies using business support systems that were built in the 70's and have been obsolete since the 80's? Because someone has convinced them that it is easier and cheaper to put lipstick on a pig than to breed a new animal. Let me tell you, it is not easy and it is far from cheap...it can take a lot of lipstick!The point is, you can put lipstick
      ue for these web site owners, they are going to deal with the search engines that are helping them make more money.
    • Many web site owners will remove the Google site-search from their web sites since they aren't getting traffic from Google.
    • Web savvy people are often asked for advice from those who are not as proficient with computers. It won't take too many bitter web site owners telling these people to use a competing search engine before Google starts to see the effects in their bottom line.
    • Microsoft has been developing Windows Vista, in fact, the beta version has already been released. Microsoft will put a serious dent in Google's business with this because they have built a handy little search box right into the operating system.

    For those of us that are forward thinking enough to prepare for this shift, the next six to eighteen months should be very rewarding. For everyone else (especially those relying entirely on traffic from Google) it will be somewhat like riding off the edge of a cliff in a Mini Cooper. So, what can be done to prepare?

    • Diversify your internet marketing strategy. Search engine optimization should only be a fragment of your internet marketing. For starters, you could consider advertising on other relevant web sites, utilizing a pay-per-click campaign and publishing articles on other web sites.
    • Plan for the adoption of new technology. Blogs are here to stay and RSS is taking hold. Stay on top of new and innovative ways to use technology to multiply the effectiveness of your search engine optimization campaign. You can get a general idea of what technologies to look at by staying up to date with the advances in operating systems, browsers and related software and hardware.
    • Avoid using spam techniques to improve your ranking, such as hidden text, keyword stuffing, or link spamming. Most of these questionable tec