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Member You - SEO Search Engine Optimization Link Building Guide
Why The Time Of The Year Makes A Huge Difference
Chapter 7 of 14We liken this approach to something that is done in the stock market by many exceptionally talented traders. The most notable that comes to mind is that of Sir John Templeton. For decades, he had a very simple philosophy. That was to buy things when they were out of favor or when no one else thought they had any value. This mindset resulted in vast fortunes for his investors in The Templeton Funds, as well as for himself. He stuck to his philosophy and it paid off. If you stick to and use the same approach, you to can win big at the celebrity endorser game.We constantly follow the rule of acquiring athletes who are out of favor or who are in their dormant state, in terms of professional sports seasons. It has worked for us for sixteen years and it will work for you. I can’t tell you how many calls we have had over the years saying, “things are dead, I will do anything for just about any price.” Wait until the season starts and ever
to your anchor text. If one of your keyword phrases is 'Gardening tips' place that in the anchor text. In addition don't place "Gardening tips" for your anchor text on EVERY website. Vary it by placing anchor text like "Gardening FAQ" or "Resource for Gardeners" -- if you have all your external links saying "Gardening Tips" this will raise a red flag with Google and may see it as artificial link building rather than 'organic' (pardon the pun) link building. Artificial link building is black hat and Google does not tolerate it. Your website WILL drop in the rankings if you do this...
Chapter 7 of 14We liken this approach to something that is done in the stock market by many exceptionally talented traders. The most notable that comes to mind is that of Sir John Templeton. For decades, he had a very simple philosophy. That was to buy things when they were out of favor or when no one else thought they had any value. This mindset resulted in vast fortunes for his investors in The Templeton Funds, as well as for himself. He stuck to his philosophy and it paid off. If you stick to and use the same approach, you to can win big at the celebrity endorser game.We constantly follow the rule of acquiring athletes who are out of favor or who are in their dormant state, in terms of professional sports seasons. It has worked for us for sixteen years and it will work for you. I can’t tell you how many calls we have had over the years saying, “things are dead, I will do anything for just about any price.” Wait until the season starts and ever
IMPORTANT: This is a VERY common mistake. Many people will do what I said in the above paragraph completely right, but will only have the anchor text contain their keyword phrases. This is a bad idea as well. If your keyword phrase is "Gardening Tips" it's okay to have few links with that anchor text BUT not too many. Instead have the text say "Tips for your Garden
Great Ways to Start a Part Time Business on Ebay
For many people looking for part time work and some extra spending money, Ebay is on the top of their list. Most people check the classifieds for part time work or surf the internet for opportunities, unfortunately most are get rich quick schemes or outright scams. Ebay on the other hand gives you the choice of being your own boss and easily being able to make a few hundred dollars per month or more. Millions of people can’t be wrong. Ebay is one of the best places to work part time as an entrepreneurial merchant.Ebay is extremely easy to use, has low costs and is practically free to start. You can find plenty of things around your home to sell on Ebay or you can purchase some inventory from local vendors. Selling on Ebay takes very little effort, you can use Ebay tools to list and organize items and Paypal is a great way to collect your money from customers.For many people looking for part time income, you can easily work less than 2 hours a day a
What is Link Building?
For many people looking for part time work and some extra spending money, Ebay is on the top of their list. Most people check the classifieds for part time work or surf the internet for opportunities, unfortunately most are get rich quick schemes or outright scams. Ebay on the other hand gives you the choice of being your own boss and easily being able to make a few hundred dollars per month or more. Millions of people can’t be wrong. Ebay is one of the best places to work part time as an entrepreneurial merchant.Ebay is extremely easy to use, has low costs and is practically free to start. You can find plenty of things around your home to sell on Ebay or you can purchase some inventory from local vendors. Selling on Ebay takes very little effort, you can use Ebay tools to list and organize items and Paypal is a great way to collect your money from customers.For many people looking for part time income, you can easily work less than 2 hours a day a
Link Building is simply the process of establishing and distributing your website's URL via the web. This is a critical step to the Search Engine Optimization realm as search engines often rely heavily on external links pointing to your website. In fact this is so important that without any links pointing to yours, you'll more than likely to be NEVER found by Google or Yahoo-yikes! This doesn't mean you should go to any site and just start spamming it with your website's URL -- the search engine's algorithms are far too advanced for primitive techniques like those. However, when done honestly, this can promote your website above and beyond your competition as Google vests a lot of its confidence in external linking from relevant websites.
How do I get my URL on other websites, legitimately?
Publishing your website on just any website is a very bad idea as well. You want to make sure that you look over the website itself and see if it's relevant to the content on your own website. For instance if you place your website's URL that contains information about gardening on a site that's dedicated to automobiles, that's a bad idea. This tells Google NOTHING about your website and may actually penalize you in their search results. Look for websites not only relevant to yours, but also ones that are respected by the search engines. Avoid all sites that are cluttered with advertisements or affiliate links -- Google may penalize you for having your links here as well. Stay away from ad farms (pages consisting soley of external advertisement links) as this will further harm you in the rankings. Look for legitimate websites and the way to tell is really just using common sense. If it looks good to you, an honest and content rich website relevant to the content on yours, ask the webmaster if you could place your link on their site. It never hurts to ask :).
Don't do overnight linking
Overnight linking is when you prop up your website and then just go out and post your website any and everywhere you possibly can. Spread your link distribution out a bit so you don't have 100 links in a day and for 5 days you have no future external links. Google sees this as abuse and spam and will penalize your website. Trust me, it's all be done before and Google is just too smart nowadays for black hat SEO techniques. Rather, spread your links out so that instead of getting your website 100 external links in a day, aim for doing this in a month. Gradual linking is better in Google's eyes and if Google is happy, that means Yahoo, AOL, Ask Jeeves, and MSN are happy.
Google's PR
Also another way to tell about how generally respected a website is you can use Google's Page Rank tool that's included in the Google toolbar. The PR rates websites on a scale from 0-10. Most websites are only in the 1-4 range, but be happy if yours is 5 or above. This shouldn't be your only basis for rating websites, but it is a good rule of thumb. Don't just go after PR 6 or 7 sites, mix it up a bit. Place a few links here and there on 3 or 4 PR and then go for the big shots.
Note: Many websites have no PR and this is quite common. Some reasons could be due to the fact that it's a new website or is on a dynamic page (page using PHP, ASP, CGI, etc.).
Vary your anchor text
Your anchor text is the text that appears with your website's URL embedded in it. The most common example is "Click here". Now while this is distributing your website, it's not telling Google ANYTHING about what it is. Even if you post it on a website about flowers and your website is about gardening, try and get that anchor text to say something like "Gardening tips" or something more specific. Also try to work your keywords into your anchor text. If one of your keyword phrases is 'Gardening tips' place that in the anchor text. In addition don't place "Gardening tips" for your anchor text on EVERY website. Vary it by placing anchor text like "Gardening FAQ" or "Resource for Gardeners" -- if you have all your external links saying "Gardening Tips" this will raise a red flag with Google and may see it as artificial link building rather than 'organic' (pardon the pun) link building. Artificial link building is black hat and Google does not tolerate it. Your website WILL drop in the rankings if you do this...
IMPORTANT: This is a VERY common mistake. Many people will do what I said in the above paragraph completely right, but will only have the anchor text contain their keyword phrases. This is a bad idea as well. If your keyword phrase is "Gardening Tips" it's okay to have few links with that anchor text BUT not too many. Instead have the text say "Tips for your Garden
7 Way To Make Sure Your Emails Get Through To Prospects
A mailing list is only a good marketing tool if your prospects are receiving your email messages. Your own email box is likely to be flooded on a daily basis with mortgage offers, work from home jobs, pornography and other spam messages- so you know just how hard it is to cut through the clutter and get your legitimate messages read by your prospects. The Wall Street Journal confirmed this email marketing problem in a recent article that explained that when email marketing first took hold, click through rates averaged 15%, while the current click through rate is a very low 1.8%.If you plan to cut through the email marketing clutter and reach your mailing list, you need to do everything right. Here are 7 ways to make sure your email is getting through to your prospects”1. Write attention-grabbing, high-impact, notice-me-right now “subject” lines!If your subject line is too long, your email will not get opened. If your subject line is uninteresti
you look over the website itself and see if it's relevant to the content on your own website. For instance if you place your website's URL that contains information about gardening on a site that's dedicated to automobiles, that's a bad idea. This tells Google NOTHING about your website and may actually penalize you in their search results. Look for websites not only relevant to yours, but also ones that are respected by the search engines. Avoid all sites that are cluttered with advertisements or affiliate links -- Google may penalize you for having your links here as well. Stay away from ad farms (pages consisting soley of external advertisement links) as this will further harm you in the rankings. Look for legitimate websites and the way to tell is really just using common sense. If it looks good to you, an honest and content rich website relevant to the content on yours, ask the webmaster if you could place your link on their site. It never hurts to ask :).
A mailing list is only a good marketing tool if your prospects are receiving your email messages. Your own email box is likely to be flooded on a daily basis with mortgage offers, work from home jobs, pornography and other spam messages- so you know just how hard it is to cut through the clutter and get your legitimate messages read by your prospects. The Wall Street Journal confirmed this email marketing problem in a recent article that explained that when email marketing first took hold, click through rates averaged 15%, while the current click through rate is a very low 1.8%.If you plan to cut through the email marketing clutter and reach your mailing list, you need to do everything right. Here are 7 ways to make sure your email is getting through to your prospects”1. Write attention-grabbing, high-impact, notice-me-right now “subject” lines!If your subject line is too long, your email will not get opened. If your subject line is uninteresti
Don't do overnight linking
Overnight linking is when you prop up your website and then just go out and post your website any and everywhere you possibly can. Spread your link distribution out a bit so you don't have 100 links in a day and for 5 days you have no future external links. Google sees this as abuse and spam and will penalize your website. Trust me, it's all be done before and Google is just too smart nowadays for black hat SEO techniques. Rather, spread your links out so that instead of getting your website 100 external links in a day, aim for doing this in a month. Gradual linking is better in Google's eyes and if Google is happy, that means Yahoo, AOL, Ask Jeeves, and MSN are happy.
Google's PR
Also another way to tell about how generally respected a website is you can use Google's Page Rank tool that's included in the Google toolbar. The PR rates websites on a scale from 0-10. Most websites are only in the 1-4 range, but be happy if yours is 5 or above. This shouldn't be your only basis for rating websites, but it is a good rule of thumb. Don't just go after PR 6 or 7 sites, mix it up a bit. Place a few links here and there on 3 or 4 PR and then go for the big shots.
Note: Many websites have no PR and this is quite common. Some reasons could be due to the fact that it's a new website or is on a dynamic page (page using PHP, ASP, CGI, etc.).
Vary your anchor text
Your anchor text is the text that appears with your website's URL embedded in it. The most common example is "Click here". Now while this is distributing your website, it's not telling Google ANYTHING about what it is. Even if you post it on a website about flowers and your website is about gardening, try and get that anchor text to say something like "Gardening tips" or something more specific. Also try to work your keywords into your anchor text. If one of your keyword phrases is 'Gardening tips' place that in the anchor text. In addition don't place "Gardening tips" for your anchor text on EVERY website. Vary it by placing anchor text like "Gardening FAQ" or "Resource for Gardeners" -- if you have all your external links saying "Gardening Tips" this will raise a red flag with Google and may see it as artificial link building rather than 'organic' (pardon the pun) link building. Artificial link building is black hat and Google does not tolerate it. Your website WILL drop in the rankings if you do this...
IMPORTANT: This is a VERY common mistake. Many people will do what I said in the above paragraph completely right, but will only have the anchor text contain their keyword phrases. This is a bad idea as well. If your keyword phrase is "Gardening Tips" it's okay to have few links with that anchor text BUT not too many. Instead have the text say "Tips for your Garden
The Secret Power of an eBay Auction Title
I get frequent emails from my newsletter readers wondering why their eBay auctions aren't working.You might have the most brilliant auction description page with a fantastic set of pictures offering a superb item at an incredible price. But the page counter shows after seven days of your auction that it’s only been seen by 3 people. Has that happened to any of your auctions?If it has, I always start at the same point. The auction title.In 99% of cases, the reason for low viewing figures is that your auction title isn't smart enough.Here are a few facts. At the end of this small list you’ll understand the secret power of eBay auction titles:a) 79 million times each day buyers use eBay's search box to locate items in which they are interested.b) eBay's standard search system takes the search words keyed in, and compares them with the titles in its database of 10 million auctions. (Note it doesn’t compare them with sub-titles, or
sk :).
I get frequent emails from my newsletter readers wondering why their eBay auctions aren't working.You might have the most brilliant auction description page with a fantastic set of pictures offering a superb item at an incredible price. But the page counter shows after seven days of your auction that it’s only been seen by 3 people. Has that happened to any of your auctions?If it has, I always start at the same point. The auction title.In 99% of cases, the reason for low viewing figures is that your auction title isn't smart enough.Here are a few facts. At the end of this small list you’ll understand the secret power of eBay auction titles:a) 79 million times each day buyers use eBay's search box to locate items in which they are interested.b) eBay's standard search system takes the search words keyed in, and compares them with the titles in its database of 10 million auctions. (Note it doesn’t compare them with sub-titles, or
Don't do overnight linking
Overnight linking is when you prop up your website and then just go out and post your website any and everywhere you possibly can. Spread your link distribution out a bit so you don't have 100 links in a day and for 5 days you have no future external links. Google sees this as abuse and spam and will penalize your website. Trust me, it's all be done before and Google is just too smart nowadays for black hat SEO techniques. Rather, spread your links out so that instead of getting your website 100 external links in a day, aim for doing this in a month. Gradual linking is better in Google's eyes and if Google is happy, that means Yahoo, AOL, Ask Jeeves, and MSN are happy.
Google's PR
Also another way to tell about how generally respected a website is you can use Google's Page Rank tool that's included in the Google toolbar. The PR rates websites on a scale from 0-10. Most websites are only in the 1-4 range, but be happy if yours is 5 or above. This shouldn't be your only basis for rating websites, but it is a good rule of thumb. Don't just go after PR 6 or 7 sites, mix it up a bit. Place a few links here and there on 3 or 4 PR and then go for the big shots.
Note: Many websites have no PR and this is quite common. Some reasons could be due to the fact that it's a new website or is on a dynamic page (page using PHP, ASP, CGI, etc.).
Vary your anchor text
Your anchor text is the text that appears with your website's URL embedded in it. The most common example is "Click here". Now while this is distributing your website, it's not telling Google ANYTHING about what it is. Even if you post it on a website about flowers and your website is about gardening, try and get that anchor text to say something like "Gardening tips" or something more specific. Also try to work your keywords into your anchor text. If one of your keyword phrases is 'Gardening tips' place that in the anchor text. In addition don't place "Gardening tips" for your anchor text on EVERY website. Vary it by placing anchor text like "Gardening FAQ" or "Resource for Gardeners" -- if you have all your external links saying "Gardening Tips" this will raise a red flag with Google and may see it as artificial link building rather than 'organic' (pardon the pun) link building. Artificial link building is black hat and Google does not tolerate it. Your website WILL drop in the rankings if you do this...
IMPORTANT: This is a VERY common mistake. Many people will do what I said in the above paragraph completely right, but will only have the anchor text contain their keyword phrases. This is a bad idea as well. If your keyword phrase is "Gardening Tips" it's okay to have few links with that anchor text BUT not too many. Instead have the text say "Tips for your Garden
Profitable Email Marketing - 5 Steps to Make More Profit With Email Marketing
If you have been searching for an inexpensive way to make more profit through your online or traditional brick and mortar business, then email marketing may be the solution. In order to start profitable email marketing today, try these three steps to successful and lucrative email marketing.1.Expand your list. The more email addresses you have on your list, the more people you will be able to send advertisements to, thus the wider scope your campaign will have. Try using some list building servers for more information on how to expand the range of your email marketing. Also, try enlisting the help of partner websites to help direct traffic to your site and help add users to your list.2.Track your Emails. There are many tools that you can use for your email marketing campaigns that can allow you to track not only the people who receive your emails, but what they do with them. You can use web bugs, read-receipts, un-subscribes, and bounce mess
Most websites are only in the 1-4 range, but be happy if yours is 5 or above. This shouldn't be your only basis for rating websites, but it is a good rule of thumb. Don't just go after PR 6 or 7 sites, mix it up a bit. Place a few links here and there on 3 or 4 PR and then go for the big shots.
If you have been searching for an inexpensive way to make more profit through your online or traditional brick and mortar business, then email marketing may be the solution. In order to start profitable email marketing today, try these three steps to successful and lucrative email marketing.1.Expand your list. The more email addresses you have on your list, the more people you will be able to send advertisements to, thus the wider scope your campaign will have. Try using some list building servers for more information on how to expand the range of your email marketing. Also, try enlisting the help of partner websites to help direct traffic to your site and help add users to your list.2.Track your Emails. There are many tools that you can use for your email marketing campaigns that can allow you to track not only the people who receive your emails, but what they do with them. You can use web bugs, read-receipts, un-subscribes, and bounce mess
Note: Many websites have no PR and this is quite common. Some reasons could be due to the fact that it's a new website or is on a dynamic page (page using PHP, ASP, CGI, etc.).
Vary your anchor text
Your anchor text is the text that appears with your website's URL embedded in it. The most common example is "Click here". Now while this is distributing your website, it's not telling Google ANYTHING about what it is. Even if you post it on a website about flowers and your website is about gardening, try and get that anchor text to say something like "Gardening tips" or something more specific. Also try to work your keywords into your anchor text. If one of your keyword phrases is 'Gardening tips' place that in the anchor text. In addition don't place "Gardening tips" for your anchor text on EVERY website. Vary it by placing anchor text like "Gardening FAQ" or "Resource for Gardeners" -- if you have all your external links saying "Gardening Tips" this will raise a red flag with Google and may see it as artificial link building rather than 'organic' (pardon the pun) link building. Artificial link building is black hat and Google does not tolerate it. Your website WILL drop in the rankings if you do this...
IMPORTANT: This is a VERY common mistake. Many people will do what I said in the above paragraph completely right, but will only have the anchor text contain their keyword phrases. This is a bad idea as well. If your keyword phrase is "Gardening Tips" it's okay to have few links with that anchor text BUT not too many. Instead have the text say "Tips for your Garden
Casino Affiliate Program: Make Money From Your Site
If you are a website owner and have not yet signed up to an affiliate program, then you are missing perhaps the greatest opportunity to make money online. Depending on the aspirations of you or your team and your site is dependent on how much money you can make. Affiliate marketing is the easy way to make your website work for you, without any of the hassle of selling products or buyer contact. All that is required is that you insert a few advertisements on your site, way for the clicks and your away.For the inexperienced website owner, the choice of affiliate programs may seem a little baffling at first. You can choose to house shopping adverts, auction sites even adult sites if you really wanted. However the key is choosing an industry with boundless opportunities and a huge current client base as well as the opportunities to expand further. Bearing in mind these criteria one of the greatest profitable industries to join as an affiliate is the online gaming in
to your anchor text. If one of your keyword phrases is 'Gardening tips' place that in the anchor text. In addition don't place "Gardening tips" for your anchor text on EVERY website. Vary it by placing anchor text like "Gardening FAQ" or "Resource for Gardeners" -- if you have all your external links saying "Gardening Tips" this will raise a red flag with Google and may see it as artificial link building rather than 'organic' (pardon the pun) link building. Artificial link building is black hat and Google does not tolerate it. Your website WILL drop in the rankings if you do this...
If you are a website owner and have not yet signed up to an affiliate program, then you are missing perhaps the greatest opportunity to make money online. Depending on the aspirations of you or your team and your site is dependent on how much money you can make. Affiliate marketing is the easy way to make your website work for you, without any of the hassle of selling products or buyer contact. All that is required is that you insert a few advertisements on your site, way for the clicks and your away.For the inexperienced website owner, the choice of affiliate programs may seem a little baffling at first. You can choose to house shopping adverts, auction sites even adult sites if you really wanted. However the key is choosing an industry with boundless opportunities and a huge current client base as well as the opportunities to expand further. Bearing in mind these criteria one of the greatest profitable industries to join as an affiliate is the online gaming in
IMPORTANT: This is a VERY common mistake. Many people will do what I said in the above paragraph completely right, but will only have the anchor text contain their keyword phrases. This is a bad idea as well. If your keyword phrase is "Gardening Tips" it's okay to have few links with that anchor text BUT not too many. Instead have the text say "Tips for your Garden" and vary your keywords and phrases. Google loves this and it looks less like you're trying to do it soley for internet marketing sake.
Article submission
This is a GREAT way to promote your website - by publishing content on a blog or article submission site. You not only (usually) have the ability to add a link back to you, but it also makes that page relevant to your website! So be explorative and helpful. Go to a website and give your gardening tips and then link back to your website. You not only contribute to the world wide web, but you get exposure as well. Just make sure the content you submit is valid and isn't copied from another source unless you have permission to do so. Keep in mind that you should also vary your articles so you don't just copy and paste the same thing for numerous article submissions on various websites.
Avoid link exhanging and reciprocal linking
These SEO technqiues were used years back and were effective - now it's not so much that case. Link exhanging is when you swap links with another webmaster so you place their link on your website and vice versa. This is hardly effective and if done in excess, Google won't think very highly of your website and may see it as spamming, further penalizing your website.
Submit to trusted directories
Submitting your website to directories such as DMOZ or Yahoo! will give you a monster boost in Google's eyes. At the time this article was written, Yahoo! cost $299 per website listed in the directory and may not be within your budget, that's fine. DMOZ is a free directory and is in fact the largest human-managed directory on the web with millions of websites listed. Unlike crawler based search engines like MSN, Google, or Yahoo, directories are manually submitted content and are reviewed. If your site is deserving of a listing,you're listed. I'd stay away from many directories, however. DMOZ is the best one you can get into, but is a long process (takes anywhere from 2 weeks to months) and you might not even be listed so keep that in mind.
Have permanent links
Make sure the links you post are permanent. Temporary links command less respect, so seniority rules on this one!
Closing statement
When it comes down to it, just be honest. Don't try to outwit the search engines' algorithms. You may discover a flaw in the system but you should not utilize it if you find it cunning or sneaky. Just stick to white hat techniques for search engine optimization and you'd be amazed how honesty is the best policy. In addition, search engines tend to be quite forgiving (just don't do bad stuff to where you get banned and removed from the search engine,that would be bad!). Finally, just to sum some stuff up, this article about covers what you need to know for effective link building. If done right, this art can radically transform your placement among the major seach engines.
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