Tags |
|
|
Links |
|
|
Member You - Whats Important for Search Engines?
Whilst tests measuring the creative or innovative personality exist, there are a number of inherent flaws. Some are noted below:a) Whether a creative or innovative type exists at all is highly contentious. Creativity can be defined as problem identification and idea generation – universal abilities. Creativity can be defined as producing a number of ideas, a number of diverse ideas and a number of novel ideas – universal abilities. Traits are not stable or transferable across situations. Motivation is a critical factor.b) Due to the numerous relevant definitions of creativity and innovation, it is clear that a number of differing and distinct competencies are involved. It is unlikely (or rare) that all competencies are present in single individual.c) Creativity is a cognitive process an
* All picture links should have text links under the pictures.
No reason for that at all. Image links that make use of the image alt attribute (aka "alt tags") have always been followed easily by the search engines and will always continue to be followed. They're followed even without the alt attribute, but the words you place in there tell the search engines and the site users exactly what they'll be getting when they follow the link. It's essentially the same thing as the anchor text of a text link.
* DO NOT use drop-down or fly-out menus using JavaScript.
This is fairly good advice; however, there are very easy workarounds if you have to use JavaScript menus for some reason. The "noscript" tag is a perfectly legitimate place to recreate your menu for those who (like the search engines) can't do JavaScript. I've been using this
Thousands of people trawl the Internet each and every day looking for 'get-rich-quick' schemes. The dream of earning a significant wage for not a lot of work is a dream that drives people to try some of the more outrageous ideas. The dream of being able to quit your dull everyday job and earn a living at home with the family, investing just a few hours here and there. Unfortunately few if any of these schemes really work, even if they produce results the likelihood of them creating enough revenue to finish with full-time work forever is very small. Away from the world of e-books promising unexpected bounties and software that can do everything for you is a real world where real people make money each an every day. This is called the online affiliate program.This is a proven tried and tested method of
The interesting part of the email was this person's misconceptions about what he thought were important factors for the search engines. I'd like to share those points with you, with my comments following each one:
* Little or no Flash.
This is a huge misconception to many who are trying to design search-engine-friendly websites. There's nothing inherently wrong with using Flash and no reason to avoid it altogether. What you do need to avoid is an all-Flash site, as well as Flash navigation. But that's it. And even if you have those things, there are workarounds.
* All scripts should be called from external files.
This is a great idea to keep file size down and make it easy to update your pages, but it's got nothing to do with search engines or how your pages are ranked within them. Search engines have long known how to ignore code that is of no use to them. Whether your scripts are right there in the source code of the page or called up externally will have no bearing on your rankings or search engine relevance.
* The site should be designed using CSS as extensively as possible.
Another myth. CSS doesn't have any special properties that search engines like better than tables or any other HTML code. Again, it may make it easier for you to update your pages, or to use your content for other things, but it's not an SEO technique that will increase rankings or relevance.
* The CSS should be called from external files.
Same as calling up scripts in external files — nice to do, but not a search engine issue in the least.
* There should be no comments in the code. It should be added to an FAQ or Doc-type file.
Why not? I'm not sure where this myth came from, but I suppose if you're thinking that file size is going to affect your search engine rankings, you might also believe this one. It may have also come about because some people used to think that adding keyword phrases to comment tags would help search engine rankings, even though it didn't. Comment tags have long been ignored by the engines, and because of this, you can use them as much or as little in your source code as you would like. I always comment out bits of text and code that I no longer wish to use but that I may want to add back in later. It's absolutely, positively not a problem!
* A large percentage of the code on each page needs to change from page to page so that the search engines don't see the pages as duplicate content.
Nope. You certainly do NOT have to change the code in your pages to avoid duplicate-content issues! Website templates have code that is exactly the same from page to page. This is good and normal and certainly fine with the search engines. One would have to think that the search engineers were really dumb if they were going to penalize pages because they used the same design template from page to page! Sure, you don't want the same exact *content* on every page of your site, but even that is not generally a problem if it's a few sentences here and there. (See my recent article at Danny's Search Engine Land site on the Myth of Duplicate Content.)
* All picture links should have text links under the pictures.
No reason for that at all. Image links that make use of the image alt attribute (aka "alt tags") have always been followed easily by the search engines and will always continue to be followed. They're followed even without the alt attribute, but the words you place in there tell the search engines and the site users exactly what they'll be getting when they follow the link. It's essentially the same thing as the anchor text of a text link.
* DO NOT use drop-down or fly-out menus using JavaScript.
This is fairly good advice; however, there are very easy workarounds if you have to use JavaScript menus for some reason. The "noscript" tag is a perfectly legitimate place to recreate your menu for those who (like the search engines) can't do JavaScript. I've been using this
If you have been wondering if Reciprocal linking is still a good idea, then read below. I'll give you Google's opinion on it, as well as mistakes to avoid when linking with other sites and how to correctly do a link exchange.Google, says yes, links to your site are important! They say to help you get a bigger search engine ranking, make sure other sites link to yours.By having other sites linking to yours, it helps Google's crawlers find your site and as well gives your site a greater visibility in their search results.Google uses their PageRank with sophisticated text-matching techniques to display pages that are both important and relevant to each search.Google interprets links to your site as a "vote" for your site from the other sites. Google looks at more th
* All scripts should be called from external files.
This is a great idea to keep file size down and make it easy to update your pages, but it's got nothing to do with search engines or how your pages are ranked within them. Search engines have long known how to ignore code that is of no use to them. Whether your scripts are right there in the source code of the page or called up externally will have no bearing on your rankings or search engine relevance.
* The site should be designed using CSS as extensively as possible.
Another myth. CSS doesn't have any special properties that search engines like better than tables or any other HTML code. Again, it may make it easier for you to update your pages, or to use your content for other things, but it's not an SEO technique that will increase rankings or relevance.
* The CSS should be called from external files.
Same as calling up scripts in external files — nice to do, but not a search engine issue in the least.
* There should be no comments in the code. It should be added to an FAQ or Doc-type file.
Why not? I'm not sure where this myth came from, but I suppose if you're thinking that file size is going to affect your search engine rankings, you might also believe this one. It may have also come about because some people used to think that adding keyword phrases to comment tags would help search engine rankings, even though it didn't. Comment tags have long been ignored by the engines, and because of this, you can use them as much or as little in your source code as you would like. I always comment out bits of text and code that I no longer wish to use but that I may want to add back in later. It's absolutely, positively not a problem!
* A large percentage of the code on each page needs to change from page to page so that the search engines don't see the pages as duplicate content.
Nope. You certainly do NOT have to change the code in your pages to avoid duplicate-content issues! Website templates have code that is exactly the same from page to page. This is good and normal and certainly fine with the search engines. One would have to think that the search engineers were really dumb if they were going to penalize pages because they used the same design template from page to page! Sure, you don't want the same exact *content* on every page of your site, but even that is not generally a problem if it's a few sentences here and there. (See my recent article at Danny's Search Engine Land site on the Myth of Duplicate Content.)
* All picture links should have text links under the pictures.
No reason for that at all. Image links that make use of the image alt attribute (aka "alt tags") have always been followed easily by the search engines and will always continue to be followed. They're followed even without the alt attribute, but the words you place in there tell the search engines and the site users exactly what they'll be getting when they follow the link. It's essentially the same thing as the anchor text of a text link.
* DO NOT use drop-down or fly-out menus using JavaScript.
This is fairly good advice; however, there are very easy workarounds if you have to use JavaScript menus for some reason. The "noscript" tag is a perfectly legitimate place to recreate your menu for those who (like the search engines) can't do JavaScript. I've been using this
Domain name investing is the only game in which you have absolute control over the fate of your investment on a global market.Many amateur domain name investors are scrambling into the market, hoping to make a high gain from offering just a few domain names for sale on the auctions. This of course is how most of us began, but in the end you will either sink or swim. To become a major domain name player you must first learn the art of buying, selling is considered unpopular among top domain name investors.So what does it take to make it to the top? Well, first of all it takes guts, and second it takes a vision. Some major domain name players simply wish to conquer a certain market by buying off thousands of domains which will put them in control of demand, and demand controls the price. Slowly
* The CSS should be called from external files.
Same as calling up scripts in external files — nice to do, but not a search engine issue in the least.
* There should be no comments in the code. It should be added to an FAQ or Doc-type file.
Why not? I'm not sure where this myth came from, but I suppose if you're thinking that file size is going to affect your search engine rankings, you might also believe this one. It may have also come about because some people used to think that adding keyword phrases to comment tags would help search engine rankings, even though it didn't. Comment tags have long been ignored by the engines, and because of this, you can use them as much or as little in your source code as you would like. I always comment out bits of text and code that I no longer wish to use but that I may want to add back in later. It's absolutely, positively not a problem!
* A large percentage of the code on each page needs to change from page to page so that the search engines don't see the pages as duplicate content.
Nope. You certainly do NOT have to change the code in your pages to avoid duplicate-content issues! Website templates have code that is exactly the same from page to page. This is good and normal and certainly fine with the search engines. One would have to think that the search engineers were really dumb if they were going to penalize pages because they used the same design template from page to page! Sure, you don't want the same exact *content* on every page of your site, but even that is not generally a problem if it's a few sentences here and there. (See my recent article at Danny's Search Engine Land site on the Myth of Duplicate Content.)
* All picture links should have text links under the pictures.
No reason for that at all. Image links that make use of the image alt attribute (aka "alt tags") have always been followed easily by the search engines and will always continue to be followed. They're followed even without the alt attribute, but the words you place in there tell the search engines and the site users exactly what they'll be getting when they follow the link. It's essentially the same thing as the anchor text of a text link.
* DO NOT use drop-down or fly-out menus using JavaScript.
This is fairly good advice; however, there are very easy workarounds if you have to use JavaScript menus for some reason. The "noscript" tag is a perfectly legitimate place to recreate your menu for those who (like the search engines) can't do JavaScript. I've been using this
Although a list building web site is created the same way as any other web site out there, using an html editor or other software, the content on the site itself must be tailored to the purpose of list building.If you are starting list building from scratch, you should create a web site that has as its only purpose, the purpose of adding subscribers to your list.If you already have a web site that sells something or promotes something, etc., you should do two things: 1) Add an opt-in form to every page on your web site, so that visitors to your existing web site can join your list and become a subscriber. 2) You should create a separate web site to be used for the express purpose of creating subscribers.You see, even with the very best techniques around, you can only get up to about
* A large percentage of the code on each page needs to change from page to page so that the search engines don't see the pages as duplicate content.
Nope. You certainly do NOT have to change the code in your pages to avoid duplicate-content issues! Website templates have code that is exactly the same from page to page. This is good and normal and certainly fine with the search engines. One would have to think that the search engineers were really dumb if they were going to penalize pages because they used the same design template from page to page! Sure, you don't want the same exact *content* on every page of your site, but even that is not generally a problem if it's a few sentences here and there. (See my recent article at Danny's Search Engine Land site on the Myth of Duplicate Content.)
* All picture links should have text links under the pictures.
No reason for that at all. Image links that make use of the image alt attribute (aka "alt tags") have always been followed easily by the search engines and will always continue to be followed. They're followed even without the alt attribute, but the words you place in there tell the search engines and the site users exactly what they'll be getting when they follow the link. It's essentially the same thing as the anchor text of a text link.
* DO NOT use drop-down or fly-out menus using JavaScript.
This is fairly good advice; however, there are very easy workarounds if you have to use JavaScript menus for some reason. The "noscript" tag is a perfectly legitimate place to recreate your menu for those who (like the search engines) can't do JavaScript. I've been using this
No one can negotiate until they understand the situation. Wherever there is conflict there is a problem to be solved. This involves getting two or more people to agree on something. Problem solving is an essential skill of any effect negotiator.Problem solving starts with defining the problem. Overcoming a problem cannot be accomplished until the problem has been identified. Often the issue that appears to be the problem overshadows the actual underlying cause or causes of dissension. To resolve the problem the real causes of dissension must be addressed. Mediators observe closely how each of the parties reacts to suggested solutions to identify which party has additional issues that need to be brought up and addressed before a final resolution initiative will be well received.One method of i
* All picture links should have text links under the pictures.
No reason for that at all. Image links that make use of the image alt attribute (aka "alt tags") have always been followed easily by the search engines and will always continue to be followed. They're followed even without the alt attribute, but the words you place in there tell the search engines and the site users exactly what they'll be getting when they follow the link. It's essentially the same thing as the anchor text of a text link.
* DO NOT use drop-down or fly-out menus using JavaScript.
This is fairly good advice; however, there are very easy workarounds if you have to use JavaScript menus for some reason. The "noscript" tag is a perfectly legitimate place to recreate your menu for those who (like the search engines) can't do JavaScript. I've been using this technique since 2000 or so when my website was designed with JavaScript menus, and it's definitely not a problem. I just haven't gotten around to redesigning my site with a more crawler-friendly navigation. Certainly these days, a CSS menu would be a better option.
* Must use basic HTML link navigation (textual navigation, no JavaScript mouse-over, and no image map graphical navigation).
Yes and no. JavaScript links are definitely a no-no. But there are plenty of crawler-friendly image maps, and like I mentioned previously, graphical links are A-OK with search engines.
* All pages must be VALIDATED by an HTML validator and all style sheets need to be VALIDATED through a CSS validator.
Why? This has nothing to do with search engines. It's nice to do, though.
* The majority of the site will be static, as static pages are easier for search engines to crawl and rank properly.
Dynamic pages are just as easy to crawl and rank as static pages. Most websites today are dynamic because they're simply easier to maintain. The search engines have figured out how to crawl and rank them just fine for many, many years now. It's true that there are specific things you need to watch out for when creating a dynamic site, but most developers are aware of the worst of the issues. You certainly should consult with an SEO if you're changing content management systems, or if you're having problems getting your dynamic URLs spidered and indexed. But there's no reason to have only static pages on your site because you're worried about the search engines being able to index dynamic pages.
* The site needs to be browser-compatible and screen-resolution-compatible.
This is another thing that's nice to do for your site visitors, but it has no bearing on search engine rankings or relevance.
Phew! I hope this helped clear up a lot of misconceptions that anyone else may have had. Please don't get me wrong — I do agree that most of the things listed here are great design tips that can help you to create an awesome, user-friendly website. I just want to make it very clear that they have nothing to do with SEO, rankings, spidering, indexing, etc.
HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.memberyou.net/article/75578/memberyou-Whats-Important-for-Search-Engines.html">Whats Important for Search Engines?</a>
BB link (for phorums):
[url=http://www.memberyou.net/article/75578/memberyou-Whats-Important-for-Search-Engines.html]Whats Important for Search Engines?[/url]
Related Articles:
Become A Copywriter - Home Office Supplies For Freelance Copywriters
Consultant Cites Job Hunting As A Way of Gathering Business Intelligence
Your Basic Email Marketing Tips!
Bookmark it:
|