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Member You - RSS - The Intelligent Marketing Medium
Are Your Open Rates Reliable?
When email marketing first started, plain text was used, deliverability was good (this was before spam), recipients were hungry for information, which in turn meant that response rates were good…however, as time went on and spam became prolific, measures were taken by ISP's to reduce spam. Throughout all of this, email marketing increased its usefulness, has become more sophisticated, catering not only to users needs for personalized emails, but also to marketers more exacting requirements for improved and accurate reporting.Now, after years of relying upon open rates to determine the success of
on between publishers and visitor's. Since RSS has grWhen email marketing first started, plain text was used, deliverability was good (this was before spam), recipients were hungry for information, which in turn meant that response rates were good…however, as time went on and spam became prolific, measures were taken by ISP's to reduce spam. Throughout all of this, email marketing increased its usefulness, has become more sophisticated, catering not only to users needs for personalized emails, but also to marketers more exacting requirements for improved and accurate reporting.Now, after years of relying upon open rates to determine the success of
Are You Utilizing a 5-Point Prospecting System?
If not, you may be losing out on some very valuable business. First, let me explain What the term ‘5-Point Prospecting’ means. It means that, at any one time, you are using 5 different marketing methods to get your name and business known. Now, there are many more than 5 ways to market your product or service, and if you want to use more than 5, great! Here are my top 5 Prospecting Methods:1. PURCHASED LEADS: Purchased leads are not all equal. I like to purchase the ‘top of the line’ Leads, the ‘surveyed’ leads. These people have answered a short survey, stating when they can start, how much the
Are you new to RSS? If so here is a introduction to what RSS (Really Simple Syndication) is and how your website will benefit from offering an RSS feed to your visitor's.If not, you may be losing out on some very valuable business. First, let me explain What the term ‘5-Point Prospecting’ means. It means that, at any one time, you are using 5 different marketing methods to get your name and business known. Now, there are many more than 5 ways to market your product or service, and if you want to use more than 5, great! Here are my top 5 Prospecting Methods:1. PURCHASED LEADS: Purchased leads are not all equal. I like to purchase the ‘top of the line’ Leads, the ‘surveyed’ leads. These people have answered a short survey, stating when they can start, how much the
RSS is a smooth channel of communication between publishers and visitor's. Since RSS has gro
Direct Mail for Bus Services
Bus Services work on economies of scale; lots of seats on one vehicle and many people going the same way are what make it all work. But without massive amounts of riders how can you expect to have a successful bus company? The fact is you can’t and that is why bus services need a robust marketing and advertising program.Advertising on the buses themselves is not enough to fill up those buses. Bus services need to discover low-cost strategic marketing concepts and inexpensive advertising to get new customers. Direct mail and direct mail marketing coupons are a good way to alert customers th
hat RSS (Really Simple Syndication) is and how your website will benefit from offering an RSS feed to your visitor's.Bus Services work on economies of scale; lots of seats on one vehicle and many people going the same way are what make it all work. But without massive amounts of riders how can you expect to have a successful bus company? The fact is you can’t and that is why bus services need a robust marketing and advertising program.Advertising on the buses themselves is not enough to fill up those buses. Bus services need to discover low-cost strategic marketing concepts and inexpensive advertising to get new customers. Direct mail and direct mail marketing coupons are a good way to alert customers th
RSS is a smooth channel of communication between publishers and visitor's. Since RSS has gr
Make Money Online - Learn From The History Of Coca Cola
To make money online, there are lots of useful lessons to be learnt from the history of such successful brands as Coca Cola.For instance this most recognizable brand in the world would have gotten absolutely nowhere had the idea of bottling the soft drink not been hatched. Bottling the soft drink rather than just distributing it to fountains at popular outlets birthed Coca Cola's legendary distribution system, which meant that the soft drink for the first time could penetrate the remotest parts of the world easily. The pairing up of a great soft drink and bottling technology made the whole diffe
bsite will benefit from offering an RSS feed to your visitor's.To make money online, there are lots of useful lessons to be learnt from the history of such successful brands as Coca Cola.For instance this most recognizable brand in the world would have gotten absolutely nowhere had the idea of bottling the soft drink not been hatched. Bottling the soft drink rather than just distributing it to fountains at popular outlets birthed Coca Cola's legendary distribution system, which meant that the soft drink for the first time could penetrate the remotest parts of the world easily. The pairing up of a great soft drink and bottling technology made the whole diffe
RSS is a smooth channel of communication between publishers and visitor's. Since RSS has gr
What's In Your Launch Box?
Don't think branding. Think brand power.As a small business entrepreneur, you are savvy enough to know that branding isn't just for large multinational corporations. However, when it comes to branding there is still too much attention given to colors and designs and not enough given to achieving brand power. Visibility and repetition are the keys to success and can even overcome average designs. When you are imagining what your logo should look like, don't stop there--imagine where it will go. Imagine the knowledgeable and helpful staff behind it. Now you are thinking brand power.<
isitor's.Don't think branding. Think brand power.As a small business entrepreneur, you are savvy enough to know that branding isn't just for large multinational corporations. However, when it comes to branding there is still too much attention given to colors and designs and not enough given to achieving brand power. Visibility and repetition are the keys to success and can even overcome average designs. When you are imagining what your logo should look like, don't stop there--imagine where it will go. Imagine the knowledgeable and helpful staff behind it. Now you are thinking brand power.<
RSS is a smooth channel of communication between publishers and visitor's. Since RSS has gr
Article Directory Scripts - A Secret Goldmine?
It was about six months later when a friend of mine showed me a new article directory script that he had just purchased and installed. Initially I was hesitant as I was convinced that many outgoing links are bad. I soon realized that if you have loads of fresh content, the outgoing links do not matter.So I began my search for a good article directory script. After doing hundreds of google searches and doing hours of research I was not sure which one to choose. I then decided to just go with the script he had purchased. I purchased the script for about one hundred and seventy five dollars and mad
on between publishers and visitor's. Since RSS has grown in recent popularity, more website owners are beginning to experiment with and use RSS feeds to deliver content in new and exciting ways. Usually RSS feeds contain news headlines and small content summaries. The
It was about six months later when a friend of mine showed me a new article directory script that he had just purchased and installed. Initially I was hesitant as I was convinced that many outgoing links are bad. I soon realized that if you have loads of fresh content, the outgoing links do not matter.So I began my search for a good article directory script. After doing hundreds of google searches and doing hours of research I was not sure which one to choose. I then decided to just go with the script he had purchased. I purchased the script for about one hundred and seventy five dollars and mad
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