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Member You - 4 Ways to Double the Power of Your Business Cards
It is a well-documented fact that at least 2 out of every 5 applications contain one major fabrication. What the employer doesn't know can, and almost certainly will, have a tremendous impact on that organization!Dr. Julian Cano, Ed.D, a Clinical Psychologist of 30 years, once said that we are all taught from birth both to lie as well as catch lies. He r
3. Use the back of the card as a map to your store. Maps are important for people who are new to the area, or people who aren’t familiar with yo
This is part 3 of the 7 Biggest Business Mistakes Health Practitioners Make.----------------------------------------------------------------------Mistake 3: Neglecting Your Current ClientsDo you know the feeling of always being the one to contact a friend and never being contacted in return? It will not take long until you stop calli
Here are 4 proven ways to supercharge your business card into a powerful business tool.
1. Use the back of the card to include sales info. Good marketers know that customers need to be reminded at every opportunity how your product or service will help them. Even though business cards are small, you can still include some information on the back of the card that will remind customers how you are unique, better, and valuable. You could include a short bullet list of features and benefits. You could display some stats and figures, mention awards your product has won, or list a brief testimonial or two. Just a little bit of extra sales information can make a big difference in building relationships and encouraging sales.
2. Use the back of the card as an appointment card. Dr.’s and dentists do this frequently. But other businesses can use the same concept. Sales people of all kinds, realtors, consultants, professionals and more can use the back of their business cards as an appointment card. This is a good idea for several reasons. First of all, it increases the likelihood that a prospect will keep your card close by – at least until you have the appointment. Second, it gives you a reason to give customers more than one business card. The more cards they have the more likely they are to always have one handy when they need it. This is especially important if they are referring you to a friend or relative. They may have an extra card of yours laying around that they can give to someone.
3. Use the back of the card as a map to your store. Maps are important for people who are new to the area, or people who aren’t familiar with you
Unclaimed or uncashed payroll checks handled incorrectly by an employer can result in serious trouble for the employer. Prior to implementing a policy on how your company handles these types of checks, there are several issues to consider:Every state has escheat laws that affect unclaimed or abandoned property. In general the laws require that such propert
2. Use the back of the card as an appointment card. Dr.’s and dentists do this frequently. But other businesses can use the same concept. Sales people of all kinds, realtors, consultants, professionals and more can use the back of their business cards as an appointment card. This is a good idea for several reasons. First of all, it increases the likelihood that a prospect will keep your card close by – at least until you have the appointment. Second, it gives you a reason to give customers more than one business card. The more cards they have the more likely they are to always have one handy when they need it. This is especially important if they are referring you to a friend or relative. They may have an extra card of yours laying around that they can give to someone.
3. Use the back of the card as a map to your store. Maps are important for people who are new to the area, or people who aren’t familiar with yo
The fundamentals of real estate marketing Before we go into the best practices of a personal marketing program, it would be a good idea to touch on the key elements that make up such a program. Call it "Personal Marketing in a Nutshell."Marketing is more than just blasting the neighborhoods with your farming pieces. It's about how y
2. Use the back of the card as an appointment card. Dr.’s and dentists do this frequently. But other businesses can use the same concept. Sales people of all kinds, realtors, consultants, professionals and more can use the back of their business cards as an appointment card. This is a good idea for several reasons. First of all, it increases the likelihood that a prospect will keep your card close by – at least until you have the appointment. Second, it gives you a reason to give customers more than one business card. The more cards they have the more likely they are to always have one handy when they need it. This is especially important if they are referring you to a friend or relative. They may have an extra card of yours laying around that they can give to someone.
3. Use the back of the card as a map to your store. Maps are important for people who are new to the area, or people who aren’t familiar with yo
The futures trading market is one in which commodities are traded. This commodity trading has proven successful and profitable for many traders, but that doesn’t necessarily mean that it will be the same for you. Although the trading of futures commodities can be considered a risky business, it is a risk that is definitely worth taking. In fact, did you know t
3. Use the back of the card as a map to your store. Maps are important for people who are new to the area, or people who aren’t familiar with yo
Though many of the Lean tools have originated in the Toyota Production System, the maturation and migration of them to non-manufacturing settings is a natural evolution. This evolution builds on the foundation of Lean in the plant and adapts the concepts to other venues.5S Workplace Organization is one lean tool that is increasingly applied in the office a
3. Use the back of the card as a map to your store. Maps are important for people who are new to the area, or people who aren’t familiar with your part of town. Also, with just a mailing address listed on the front of the card many people don’t know exactly where you are. A map will clear that up and again help increase the chances of them hanging on to your card
4. Place a 12-month calendar on the back of your card. This is a very clever technique that is sure to have people keeping your card handy at all times. Believe it or not a 12-month calendar fits nicely on the back of a standard size business card. I remember when I got my first card that had a calendar on the back of it. It was from an insurance salesman and I literally kept it by my desk at all times. I found it to be much quicker to glance at this card than to thumb through a wall calendar or even to visit Outlook. Each time I picked up the card I remembered who had given it to me. This practice is applicable to any business and in any industry.
Using even one of these 4 tips will greatly enhance the impact that you business card will have. With just a little creative you can turn your business card from a necessary evil, to a powerful tool.
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