Tags |
|
|
Links |
|
|
Member You - Marketing and Design to Get the Most out of Your Website
In this second of a series of articles on payroll, we're going to cover one of the largest payroll processing companies, as well as one of the oldest, in our history.ADP pretty much invented payroll processing. Today there are many competitors but ADP still ranks at the top of the list. We're going to look at some of the services they offer and how they work.First of all it needs to be pointed out that ADP is an outsourcing company. In other words, instead of having your payroll processed in house it is sent to ADP off site and they process it for you. So, just how does this work?Actually, ADP offers two distinct solutions.
Posting on Message boards related to your industry is another way you can promote your site and establish yourself as an expert in your field. (boards that will let you post your website address/url in your signature)
Then you will want to submit your site to the search engines. Google, Yahoo, MSN and Ask Jeeves are the 'top dogs' right now.
Consider hiring an SEO expert to do monthly search engine submissions for you and try to update your site often so it doesn't become stale. It also helps to optimize at least your home page for your most relevant keywords and phrases. (See our other article on how to write copy search engines love)
You will also want to try and get your site listed on other related websites tha
This articles relates to the AlphaMeasure core competency Culture and Climate. AlphaMeasure defines climate as the effect an organization has on the employees, while culture refers more to the acceptable behaviors, attitudes, and habits of the organization as a whole. Knowing and understanding workplace culture and climate leads to a better understanding of what factors are influencing employees. In relation, the level of service your customers receive is almost always influenced by the culture and climate of your organization. This competency can be especially insightful if your organization is experiencing customer service related issues or problems
Keep in mind that the average web browser will decide whether to leave or stay on your site in the first 6 seconds! So get their attention, but don‘t scare them away! (See our other article on how to write good copy)
Your website doesn’t have to be fancy to be great, it should just be clean, informative and easy to navigate. Remember the 6 second rule. Here are some basic guidelines for content to include in your site:
- A complete description of your products and/or services “Services page” The more information you give your visitors, the more informed they will be when they contact you.
- Pictures, everyone loves pictures! Every page on your site should have at least one picture or graphic. But be sure they are related to your business. Depending on your industry, you might even want to have a “gallery" or "portfolio” page.
- Have a “Packages” or “Pricing" If you don’t list your prices, your prospects might go somewhere that does. Ever been in a store with no price tags? In cases like this, many people think that the products are too expensive or that the company will try to get them to buy something they don’t really need. At the very least, you should list a starting range and maybe a description of your average or most popular package.
- Testimonials. People want to feel that you can actually produce what you claim. Get testimonials from past clients and put their names on it and where they live, as not to seem like you made them up. i.e. Bob Smith - Hampton, Virginia
- Give a brief history/bibliography. This is usually the “About Us” page. State your experience, why you got into the business, etc … Why should one hire/buy from you? It is OK to embellish a bit for readability, but don’t lie! If you are a member of any professional organizations, list those here too.
- FAQ’s … Answers to frequently asked questions is another good thing to have on your website …. This will add valuable information to your site and save you time in having to answer the same questions to every new client.
- Links to friends and colleges in related fields is another great thing to have on your website. This makes you appear to have greater experience to the prospective client. And offers valuable information to your visitors. Of course, you should not trade links with your competition ;-) Look around, I would be willing to bet that in most cases, your competition has some sort of a link referral system.
- Finally, the “Contact” page … make sure your contact information is easy to find … it doesn’t hurt to have the phone number and/or email contact at the bottom of every page and then have detailed info on the “Contact” page. Always, have a phone number AND an email contact. You would be surprised how many people surf at night and like to send email requests. You should also have your location somewhere on your website, so people know where you are, even if you work from home and don’t want to advertise your home address, you can put the city you are in. Or you can get a local P.O. Box. Most people like to work with local businesses.
Once your site is up, you are only half way there, now you have to market it! What good is this great site that you have spent so much time and money on if no one can find it?!
Website marketing can be difficult and time consuming. Here are some tips to get you started.
List your website address in ALL your printed promotional materials. Business cards, postcards, brochures, flyers, etc … And list it in your email signature so that you will be advertising your website with every email you send.
Posting on Message boards related to your industry is another way you can promote your site and establish yourself as an expert in your field. (boards that will let you post your website address/url in your signature)
Then you will want to submit your site to the search engines. Google, Yahoo, MSN and Ask Jeeves are the 'top dogs' right now.
Consider hiring an SEO expert to do monthly search engine submissions for you and try to update your site often so it doesn't become stale. It also helps to optimize at least your home page for your most relevant keywords and phrases. (See our other article on how to write copy search engines love)
You will also want to try and get your site listed on other related websites that
It's tough to get consumers to adopt innovations – and it's getting harder all the time. As more markets take on the characteristics of networks, once-reliable tools for introducing new products and services don't work as well as they used to. The efficacy of advertising, promotions, and the sales force has declined; it is more difficult for innovators to rise above the din of information from competing sources; and only hard-to-manage relationship skills seem to make a difference.Executives need to rethink the way they bring innovations to market. By using game theory, they can develop new strategies for playing in today's networked world.
- Have a “Packages” or “Pricing" If you don’t list your prices, your prospects might go somewhere that does. Ever been in a store with no price tags? In cases like this, many people think that the products are too expensive or that the company will try to get them to buy something they don’t really need. At the very least, you should list a starting range and maybe a description of your average or most popular package.
- Testimonials. People want to feel that you can actually produce what you claim. Get testimonials from past clients and put their names on it and where they live, as not to seem like you made them up. i.e. Bob Smith - Hampton, Virginia
- Give a brief history/bibliography. This is usually the “About Us” page. State your experience, why you got into the business, etc … Why should one hire/buy from you? It is OK to embellish a bit for readability, but don’t lie! If you are a member of any professional organizations, list those here too.
- FAQ’s … Answers to frequently asked questions is another good thing to have on your website …. This will add valuable information to your site and save you time in having to answer the same questions to every new client.
- Links to friends and colleges in related fields is another great thing to have on your website. This makes you appear to have greater experience to the prospective client. And offers valuable information to your visitors. Of course, you should not trade links with your competition ;-) Look around, I would be willing to bet that in most cases, your competition has some sort of a link referral system.
- Finally, the “Contact” page … make sure your contact information is easy to find … it doesn’t hurt to have the phone number and/or email contact at the bottom of every page and then have detailed info on the “Contact” page. Always, have a phone number AND an email contact. You would be surprised how many people surf at night and like to send email requests. You should also have your location somewhere on your website, so people know where you are, even if you work from home and don’t want to advertise your home address, you can put the city you are in. Or you can get a local P.O. Box. Most people like to work with local businesses.
Once your site is up, you are only half way there, now you have to market it! What good is this great site that you have spent so much time and money on if no one can find it?!
Website marketing can be difficult and time consuming. Here are some tips to get you started.
List your website address in ALL your printed promotional materials. Business cards, postcards, brochures, flyers, etc … And list it in your email signature so that you will be advertising your website with every email you send.
Posting on Message boards related to your industry is another way you can promote your site and establish yourself as an expert in your field. (boards that will let you post your website address/url in your signature)
Then you will want to submit your site to the search engines. Google, Yahoo, MSN and Ask Jeeves are the 'top dogs' right now.
Consider hiring an SEO expert to do monthly search engine submissions for you and try to update your site often so it doesn't become stale. It also helps to optimize at least your home page for your most relevant keywords and phrases. (See our other article on how to write copy search engines love)
You will also want to try and get your site listed on other related websites tha
The best part of getting involved in your own wholesale business opportunity or a home based business is that you can always find a winner if your willing to work for it. You can start your own business today and begin earning extra money right away. You need to remember though that opportunity often shows up in overalls and looks like work. Your own internet business opportunity can work great but you must work at it. If you choose not to work it the way it should be, your internet business can become a living nightmare. If you do, you too can be cashing in on the internet revolution.In my opinion, getting involved as a drop shipping retailer i
- FAQ’s … Answers to frequently asked questions is another good thing to have on your website …. This will add valuable information to your site and save you time in having to answer the same questions to every new client.
- Links to friends and colleges in related fields is another great thing to have on your website. This makes you appear to have greater experience to the prospective client. And offers valuable information to your visitors. Of course, you should not trade links with your competition ;-) Look around, I would be willing to bet that in most cases, your competition has some sort of a link referral system.
- Finally, the “Contact” page … make sure your contact information is easy to find … it doesn’t hurt to have the phone number and/or email contact at the bottom of every page and then have detailed info on the “Contact” page. Always, have a phone number AND an email contact. You would be surprised how many people surf at night and like to send email requests. You should also have your location somewhere on your website, so people know where you are, even if you work from home and don’t want to advertise your home address, you can put the city you are in. Or you can get a local P.O. Box. Most people like to work with local businesses.
Once your site is up, you are only half way there, now you have to market it! What good is this great site that you have spent so much time and money on if no one can find it?!
Website marketing can be difficult and time consuming. Here are some tips to get you started.
List your website address in ALL your printed promotional materials. Business cards, postcards, brochures, flyers, etc … And list it in your email signature so that you will be advertising your website with every email you send.
Posting on Message boards related to your industry is another way you can promote your site and establish yourself as an expert in your field. (boards that will let you post your website address/url in your signature)
Then you will want to submit your site to the search engines. Google, Yahoo, MSN and Ask Jeeves are the 'top dogs' right now.
Consider hiring an SEO expert to do monthly search engine submissions for you and try to update your site often so it doesn't become stale. It also helps to optimize at least your home page for your most relevant keywords and phrases. (See our other article on how to write copy search engines love)
You will also want to try and get your site listed on other related websites tha
Your parents and friends always tell you that you’re priceless, but how much does your company think you are worth?With the improving economy and job market, people have more options in 2006. Companies are offering bigger salaries and better packages to gain and maintain the best employees. In light of this, it may be the perfect time to ask your company for the raise you deserve.Most companies aren’t going to throw more money at you “just because,” so it’s your job to state your case if you think you deserve more money. Of course, asking for a raise from your boss can be an intimidating task. Here are five tips to help you approach t
Once your site is up, you are only half way there, now you have to market it! What good is this great site that you have spent so much time and money on if no one can find it?!
Website marketing can be difficult and time consuming. Here are some tips to get you started.
List your website address in ALL your printed promotional materials. Business cards, postcards, brochures, flyers, etc … And list it in your email signature so that you will be advertising your website with every email you send.
Posting on Message boards related to your industry is another way you can promote your site and establish yourself as an expert in your field. (boards that will let you post your website address/url in your signature)
Then you will want to submit your site to the search engines. Google, Yahoo, MSN and Ask Jeeves are the 'top dogs' right now.
Consider hiring an SEO expert to do monthly search engine submissions for you and try to update your site often so it doesn't become stale. It also helps to optimize at least your home page for your most relevant keywords and phrases. (See our other article on how to write copy search engines love)
You will also want to try and get your site listed on other related websites tha
If you are a small business owner and have finally come to the decision that you company needs a letterhead then you are definitely going in the right direction. However, there are some things to consider before you make your letterhead. After all first impressions are important and you don’t want to send the wrong one. So what are some technique and design considerations for creating a professional letterhead that makes your company look like a thousand bucks! The guides, ideas and tips below will help you learn what goes into a great letterhead. You can use this if you are planning on making the letterhead on your own or even if you want to hir
Posting on Message boards related to your industry is another way you can promote your site and establish yourself as an expert in your field. (boards that will let you post your website address/url in your signature)
Then you will want to submit your site to the search engines. Google, Yahoo, MSN and Ask Jeeves are the 'top dogs' right now.
Consider hiring an SEO expert to do monthly search engine submissions for you and try to update your site often so it doesn't become stale. It also helps to optimize at least your home page for your most relevant keywords and phrases. (See our other article on how to write copy search engines love)
You will also want to try and get your site listed on other related websites that may already have established rankings with the search engines. The more ways a potential customer has of finding your website, the better. This is “Link Popularity”.
Writing articles related to your field and submitting them to related websites and article bank sites (such as www.EzineArticles.com and www.Article99.com) is another great way to build inbound links to your site.
Again, all this can take time and effort and sometimes money but it will ultimately pay off in the long run.
HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.memberyou.net/article/69927/memberyou-Marketing-and-Design-to-Get-the-Most-out-of-Your-Website.html">Marketing and Design to Get the Most out of Your Website</a>
BB link (for phorums):
[url=http://www.memberyou.net/article/69927/memberyou-Marketing-and-Design-to-Get-the-Most-out-of-Your-Website.html]Marketing and Design to Get the Most out of Your Website[/url]
Related Articles:
What The Person Who Built Your Affiliate Website Forgot To Tell You About Making Money Online
Compare And Merge Tools Will Help To Change Blog Template And Modify Htm Files
4 Secrets to Turn Any Business Into a Successful Web Business - Part 2
Bookmark it:
|