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Member You - An Internet Marketing Strategy for the Mystified
"You cannot treat a patient if he doesn't know he is sick." - Bryce's LawINTRODUCTIONEpitaph: "Here lies the body of 'Management,' Who at one time moved mountains but was put to death by government regulations, social mores, office politics, and general apathy. R.I.P."I have a good friend who was recently elevated to the job title of "Systems Manager" at a large Fortune 500 company in the U.S. Midwest. As someone who has been in the Information Systems field for over 30 years now, my i
4. Submit your article – including your resource box, to about 6 major ezine article sites. Limit yourself to 6 at the moment. Each of these submissions, if accepted will give you a link to your web site. If too many links to your new web site appear very quickly, search engines assume that you have been using “black hat” SEO tactics (a total no no) and will not list your site.
5. Identify 4 forums that discuss the topics of your web site. Set yourself up an account name that describes you well. We use the name “Biz Guru” which is our trade mark and
Don’t you just hate it when someone gives you some great advice about what to put on your business cards… just after you’ve had a batch printed!Here’s how you can get around that problem…In my article; “Networking Your Way to Profit: Part 3: Your Hidden Marketing Opportunity”, I explained how the back of your business card is your ideal place to include your marketing message. Of course if you’ve just had your cards printed – with nothing on the back – you have a dilemma.Do you throw your newly printed
Well unfortunately the days, that I can remember, of “build it and they will come” have long gone. Unless you promote your web site – no one will know that you are there and no visitors means no sales. So where so you go from here?
Well take a deep breath, a pen and paper and let’s start on your Marketing Strategy. Briefly for a new business, with a relatively inexperienced marketer, your strategy will probably include the following options:
* Pay Per Click Advertising
* Email Marketing
* Community Marketing
* Classified Advertising
So let’s get started – and before you start panicking, you are just writing your Marketing Strategy. This course will explain how to do all of the following.
Your Advertising Kit
For each of your programs/products:
1. Write a short advert – say 50 words.
2. Write a very short advert – say 15 words.
3. Write a short article – say about 400 – 600 words.
4. Decide on your keywords – say about 30 – 50 words.
Your Marketing Kit
For your web site theme:
1. Write at least 6 short auto responder messages.
2. Find or write at least 2 giveaway products.
Your Marketing Tools
1. Your web site
2. An autoresponder
3. A good email account
Now let’s put all of these together into your first Marketing Strategy.
1. Submit your web site to all the major search engines. This will start to get your web site noticed. As this takes a long time, it needs to be the first thing that you do. You can do this yourself or pay someone else to do this for you. We provide this service for our customers for $20 a month, which includes submission to Google, Yahoo and MSN.
2. Set up your autoresponder form on your web site and load your messages into the autoresponder. Ensure that you offer one of the giveaway products as a bonus for signing onto your ezine. The second giveaway can be set up for message 3 or 4. Your messages should be sent in the following intervals. Day 1,3,7,7,7,7
3. Set up your download pages, for your bonus products as well as the products you are selling. Ensure that you provide an extra offer on each download page.
4. Submit your article – including your resource box, to about 6 major ezine article sites. Limit yourself to 6 at the moment. Each of these submissions, if accepted will give you a link to your web site. If too many links to your new web site appear very quickly, search engines assume that you have been using “black hat” SEO tactics (a total no no) and will not list your site.
5. Identify 4 forums that discuss the topics of your web site. Set yourself up an account name that describes you well. We use the name “Biz Guru” which is our trade mark and n
The funny thing about presenting and public speaking is that the majority of people will tell you they don't enjoy it and/or aren't very good at it. And yet regardless of who they are and what they do, most of the speaking they do on a day-to-day basis IS public speaking.You see, mostly when we talk to ourselves we keep it as an internal dialogue that nobody else can hear. But whenever we open our mouths and actually make a noise in front of another person we're speaking in public – hence "public speaking". So why do so many people
* Pay Per Click Advertising
* Email Marketing
* Community Marketing
* Classified Advertising
So let’s get started – and before you start panicking, you are just writing your Marketing Strategy. This course will explain how to do all of the following.
Your Advertising Kit
For each of your programs/products:
1. Write a short advert – say 50 words.
2. Write a very short advert – say 15 words.
3. Write a short article – say about 400 – 600 words.
4. Decide on your keywords – say about 30 – 50 words.
Your Marketing Kit
For your web site theme:
1. Write at least 6 short auto responder messages.
2. Find or write at least 2 giveaway products.
Your Marketing Tools
1. Your web site
2. An autoresponder
3. A good email account
Now let’s put all of these together into your first Marketing Strategy.
1. Submit your web site to all the major search engines. This will start to get your web site noticed. As this takes a long time, it needs to be the first thing that you do. You can do this yourself or pay someone else to do this for you. We provide this service for our customers for $20 a month, which includes submission to Google, Yahoo and MSN.
2. Set up your autoresponder form on your web site and load your messages into the autoresponder. Ensure that you offer one of the giveaway products as a bonus for signing onto your ezine. The second giveaway can be set up for message 3 or 4. Your messages should be sent in the following intervals. Day 1,3,7,7,7,7
3. Set up your download pages, for your bonus products as well as the products you are selling. Ensure that you provide an extra offer on each download page.
4. Submit your article – including your resource box, to about 6 major ezine article sites. Limit yourself to 6 at the moment. Each of these submissions, if accepted will give you a link to your web site. If too many links to your new web site appear very quickly, search engines assume that you have been using “black hat” SEO tactics (a total no no) and will not list your site.
5. Identify 4 forums that discuss the topics of your web site. Set yourself up an account name that describes you well. We use the name “Biz Guru” which is our trade mark and
Training seminars are a marketing strategy that every Solutions Provider should seriously consider. The opportunity to increase your trust and credibility factors with training seminars is one not to be ignored. The following are some tips and tricks to help you sponsor the most successful training seminars possible.Remember that your training seminar is a marketing tool not simply a goodwill gesture. This means balancing providing value to the attendees while still getting your sales message out.Pick a training seminar topic
4. Decide on your keywords – say about 30 – 50 words.
Your Marketing Kit
For your web site theme:
1. Write at least 6 short auto responder messages.
2. Find or write at least 2 giveaway products.
Your Marketing Tools
1. Your web site
2. An autoresponder
3. A good email account
Now let’s put all of these together into your first Marketing Strategy.
1. Submit your web site to all the major search engines. This will start to get your web site noticed. As this takes a long time, it needs to be the first thing that you do. You can do this yourself or pay someone else to do this for you. We provide this service for our customers for $20 a month, which includes submission to Google, Yahoo and MSN.
2. Set up your autoresponder form on your web site and load your messages into the autoresponder. Ensure that you offer one of the giveaway products as a bonus for signing onto your ezine. The second giveaway can be set up for message 3 or 4. Your messages should be sent in the following intervals. Day 1,3,7,7,7,7
3. Set up your download pages, for your bonus products as well as the products you are selling. Ensure that you provide an extra offer on each download page.
4. Submit your article – including your resource box, to about 6 major ezine article sites. Limit yourself to 6 at the moment. Each of these submissions, if accepted will give you a link to your web site. If too many links to your new web site appear very quickly, search engines assume that you have been using “black hat” SEO tactics (a total no no) and will not list your site.
5. Identify 4 forums that discuss the topics of your web site. Set yourself up an account name that describes you well. We use the name “Biz Guru” which is our trade mark and
There are many common characteristics shared by successful Internet entrepreneurs. Below are some of the most important:-Be PersistentI've noticed that persistence is a key ingredient missing from many internet entrepreneurs . It took a lot of hard work and perseverance for me to make it. Be prepared to work hard to your online business. Many internet entrepreneurs quit just before success!-Focus Your Website Copy On Your Products Or ServicesMake sure your website content is focused on your customer's needs and in
2. Set up your autoresponder form on your web site and load your messages into the autoresponder. Ensure that you offer one of the giveaway products as a bonus for signing onto your ezine. The second giveaway can be set up for message 3 or 4. Your messages should be sent in the following intervals. Day 1,3,7,7,7,7
3. Set up your download pages, for your bonus products as well as the products you are selling. Ensure that you provide an extra offer on each download page.
4. Submit your article – including your resource box, to about 6 major ezine article sites. Limit yourself to 6 at the moment. Each of these submissions, if accepted will give you a link to your web site. If too many links to your new web site appear very quickly, search engines assume that you have been using “black hat” SEO tactics (a total no no) and will not list your site.
5. Identify 4 forums that discuss the topics of your web site. Set yourself up an account name that describes you well. We use the name “Biz Guru” which is our trade mark and
Affiliate marketing is one of the most powerful ways of making money online. An affiliate marketer is simply someone who drives traffic to a merchant's site and gets paid a predetermined percentage if a sale is made. Commissions can range from as low as 5% to as high as 75% or more. A single tier commission structure pays you only once for the sales you broker, while a multi-tier set-up also pays you a commission on the sales made by those you've led to the merchant who later become affiliates. There is also the possibility of getting a recu
4. Submit your article – including your resource box, to about 6 major ezine article sites. Limit yourself to 6 at the moment. Each of these submissions, if accepted will give you a link to your web site. If too many links to your new web site appear very quickly, search engines assume that you have been using “black hat” SEO tactics (a total no no) and will not list your site.
5. Identify 4 forums that discuss the topics of your web site. Set yourself up an account name that describes you well. We use the name “Biz Guru” which is our trade mark and name. Set up your signature to include your web site address. Start answering questions asked within the forums. Do NOT post adverts for your web site or products. Use this time to establish your credentials. If you answer questions well and contribute to the forums, your web site tag will be noticed.
6. Set up a PPC campaign – you can start with the smaller search engines first. Take your very small advert and your keywords and use them in your campaign. Most search engines will help you with your choice of keywords. Remember to set a budget and test, test and test again until you get quality and converting traffic.
7. Set up some classified ads. You can do this one of two ways: i)choose one or two major sites/email lists and advertise with them. ii) use an ezine ad blaster to send your ad out to numerous lower quality places.
8. Test, Update and Modify. Review, change and add to your PPC keywords. Submit more articles and adverts. Start tactfully promoting your products in the forums. Submit your articles to more article directories.
Well that’s the what to do.
HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.memberyou.net/article/68967/memberyou-An-Internet-Marketing-Strategy-for-the-Mystified.html">An Internet Marketing Strategy for the Mystified</a>
BB link (for phorums):
[url=http://www.memberyou.net/article/68967/memberyou-An-Internet-Marketing-Strategy-for-the-Mystified.html]An Internet Marketing Strategy for the Mystified[/url]
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