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Member You - 7 Ways to Use AUDIO to Increase Your Web and E-mail Sales
This article relates to the Compensation and Benefits Competency, commonly evaluated in employee satisfaction surveys. The questions included in this competency will help your organization determine whether your employees feel they are fairly paid for the work they perform when compared to a similar job at a different company. This competency also queries their feelings regarding the adequacy and quality of their benefits package. A fair and attractive compensation package is critical for hiring and retaining quality employees. A high satisfaction level in this co
6. Make Your E-mails and E-zines Talk.
Liven up your e-mails by making them talk to your prospects, subscribers, and customers. The members on your lists will feel like you are right there with them. (And remember, it will b
A father / son team of convicted felons actually did this in the early 1990s. The Dominion of Melchizedek, a totally fictitious, sovereign nation was located on an uninhabited Stoll owned by the Republic of Marshall Islands in the Atlantic Ocean,, off the coast of Columbia, South America. President of this island nation was the son's wife, who reportedly lived in California. It was purportedly a quasi-religious society governed by a "House of Elders." It had a complete financial system with phony banks and stock exchanges. It sold citizenships, insurance and
Audio gives you a more personal connection with your Web visitors. Social psychologists tell us that humans are more likely to trust you if they can both see you and hear you. And prospects are more likely to buy from those whom they feel they know, like, and trust.
So let's think about how you can build that instant rapport with your prospects.
What Could YOU Do With Audio?
There are unlimited possibilities of what can be done with audio on Web sites and in e-mail, but here are seven simple ideas to get you started.
1. Greet Your Homepage Visitors.
Welcome first-time visitors to your Web site with your own voice. It's a much warmer welcome than text alone.
2. Create a Series of Audio Lessons.
Audio learning is hot! Teach your audience via your voice instead of just words on the page. Think about developing a series of mini-audio lessons for your prospects.
3. Share Your Interviews.
If you don't have an interview clip already, ask a friend or colleague to conduct a short, dynamic interview with you via phone. Record it and post it at your Web site. Or, do a series of interviews with other experts in your field and post them at your site to be listened to.
4. Samples of Teleseminars.
Want more signups for your free and/or paid teleseminars? Then start recording them. Pull out the highlights and post free clips of them at your Web site.
5. Pump Up Your Testimonials.
You probably already have customer testimonials on your site. Now amplify their impact with audio. Have your customers record their testimonials in their own voices, and post them on your site along with their names and photos.
6. Make Your E-mails and E-zines Talk.
Liven up your e-mails by making them talk to your prospects, subscribers, and customers. The members on your lists will feel like you are right there with them. (And remember, it will be
If you have a small business you know that you have to keep all of your financial records as organized as possible to ensure that you can make payroll accurately as well as file an accurate and timely tax return. There are many different programs for you to choose from, which can make the process of getting organized a bit overwhelming. Most programs today are very easy to use, and once you get the hang of it you can make payroll as well as tax payments very easy to deal with.If you need help with payroll taxes you might want to look at a program such as
So let's think about how you can build that instant rapport with your prospects.
What Could YOU Do With Audio?
There are unlimited possibilities of what can be done with audio on Web sites and in e-mail, but here are seven simple ideas to get you started.
1. Greet Your Homepage Visitors.
Welcome first-time visitors to your Web site with your own voice. It's a much warmer welcome than text alone.
2. Create a Series of Audio Lessons.
Audio learning is hot! Teach your audience via your voice instead of just words on the page. Think about developing a series of mini-audio lessons for your prospects.
3. Share Your Interviews.
If you don't have an interview clip already, ask a friend or colleague to conduct a short, dynamic interview with you via phone. Record it and post it at your Web site. Or, do a series of interviews with other experts in your field and post them at your site to be listened to.
4. Samples of Teleseminars.
Want more signups for your free and/or paid teleseminars? Then start recording them. Pull out the highlights and post free clips of them at your Web site.
5. Pump Up Your Testimonials.
You probably already have customer testimonials on your site. Now amplify their impact with audio. Have your customers record their testimonials in their own voices, and post them on your site along with their names and photos.
6. Make Your E-mails and E-zines Talk.
Liven up your e-mails by making them talk to your prospects, subscribers, and customers. The members on your lists will feel like you are right there with them. (And remember, it will b
What did Celine Dion, Dominic Hasek, Wayne Gretzky and many of the top performers in the business and professional world, have in common? They all utilized the expertise, skills and encouragement of a professional coach. Each of the celebrities mentioned above are or were paid several millions of dollars each year for their skills. They didn’t stop using a coach as soon as they turned professional or achieved a certain level of recognition for their special talents and abilities. Much of the reason they achieved as much as they did was because they were coache
2. Create a Series of Audio Lessons.
Audio learning is hot! Teach your audience via your voice instead of just words on the page. Think about developing a series of mini-audio lessons for your prospects.
3. Share Your Interviews.
If you don't have an interview clip already, ask a friend or colleague to conduct a short, dynamic interview with you via phone. Record it and post it at your Web site. Or, do a series of interviews with other experts in your field and post them at your site to be listened to.
4. Samples of Teleseminars.
Want more signups for your free and/or paid teleseminars? Then start recording them. Pull out the highlights and post free clips of them at your Web site.
5. Pump Up Your Testimonials.
You probably already have customer testimonials on your site. Now amplify their impact with audio. Have your customers record their testimonials in their own voices, and post them on your site along with their names and photos.
6. Make Your E-mails and E-zines Talk.
Liven up your e-mails by making them talk to your prospects, subscribers, and customers. The members on your lists will feel like you are right there with them. (And remember, it will b
We’ve all had to do it at some point in our lives: sit down and write our r?sum?. To some people, it’s the easiest thing in the world to do. For others, it’s the hardest, scariest thing to have to face. Neither one of those points of view is correct. A r?sum? is not hard to do, nor should it be a scary prospect. But it’s also not always easy.The one thing to keep in mind when writing your r?sum? is that it should represent you. That means that anything on there, good or bad, is the first impression that any potential employer will have of you. Most people w
4. Samples of Teleseminars.
Want more signups for your free and/or paid teleseminars? Then start recording them. Pull out the highlights and post free clips of them at your Web site.
5. Pump Up Your Testimonials.
You probably already have customer testimonials on your site. Now amplify their impact with audio. Have your customers record their testimonials in their own voices, and post them on your site along with their names and photos.
6. Make Your E-mails and E-zines Talk.
Liven up your e-mails by making them talk to your prospects, subscribers, and customers. The members on your lists will feel like you are right there with them. (And remember, it will b
One of the most important building blocks of a good marketing plan is your business card. It is far and away the most likely item to find its way into the hands of your most important business contacts. And it is the one thing that is likely to remain when all your other marketing materials are long gone.In other words, your business card is much more than just a piece of paper with your name, address and phone number printed on it. It is a powerful sales tool. And it should be designed with that purpose in mind.What can a business card do for you
6. Make Your E-mails and E-zines Talk.
Liven up your e-mails by making them talk to your prospects, subscribers, and customers. The members on your lists will feel like you are right there with them. (And remember, it will be that personal connection that encourages people to hire you or buy your products.) Be the first in your industry to do this, and watch your numbers rise!
7. Audio Postcards.
Reach out to your best customers and prospects for holidays, birthdays, or other special occasions by sending them an e-mail "postcard" accompanied with a personally recorded message.
So What's the EASIEST Way to Post Audio?
In the past, adding audio to your site wasn't that easy. You had to either spend hours learning how to do it yourself, or pay someone else to record it and host it for you. That's why I was never interested in audio before. I may be the E-zine Queen, but no way am I a techie queen. In fact, my VCR still blinks "12:00 ... 12:00 ... 12:00."
Here's the good news: There's a brand new program that makes recording and posting audio ridiculously easy. It's called Audio Generator and was created by Armand Morin, the same guy who created PopUp Generator and a slew of other innovative "Generator" products. I signed up immediately after he debuted this at the System 3 Seminar in Ohio a few weeks ago.
Here's an example of how easy Audio Generator is: Say you want to add an audio greeting to your site this afternoon. Just call Audio Generator's toll-free hot line and record your message. Then, as soon as you hang up the phone, go log into their site. Ta da ... your message is ready and waiting, with a line of HTML code for you to copy and paste on your home page.
That's it!
Even better, you can do this an unlimited number of times and have unlimited clips on your site (or multiple sites). You can also upload digital audio files up to
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