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    Do you know the NUMBER ONE reason that new or existing product initiatives fail?Management falls in love with their product. They believe they have an excellent product and often act in reliance on the assumed fact the product is great. Don't make this mistake!!! Follow the steps below to
    nd are meeting a second time as you build the relationship. Before the meeting do your homework about the prospect, the company, the products or services being sold, the
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    You have now prospect's attention. Now what? Before you can share your products or service, you need to build a relationship with your prospect. Transactional selling is a thing of the past. Today's market place is all about selling value through relationship building or what is called relationship selling. Use these 7 tips to help you experience an increase in sales.

    1. Keep the focus on them not on you
    2. The ego is a great as well as terrible thing. In relationship selling, you must release your ego and put the focus on your prospect if you want to see an increase in sales.

    3. Do you homework
    4. You have the attention of your prospect and are meeting a second time as you build the relationship. Before the meeting do your homework about the prospect, the company, the products or services being sold, the i

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      a thing of the past. Today's market place is all about selling value through relationship building or what is called relationship selling. Use these 7 tips to help you experience an increase in sales.

      1. Keep the focus on them not on you
      2. The ego is a great as well as terrible thing. In relationship selling, you must release your ego and put the focus on your prospect if you want to see an increase in sales.

      3. Do you homework
      4. You have the attention of your prospect and are meeting a second time as you build the relationship. Before the meeting do your homework about the prospect, the company, the products or services being sold, the

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        erience an increase in sales.

        1. Keep the focus on them not on you
        2. The ego is a great as well as terrible thing. In relationship selling, you must release your ego and put the focus on your prospect if you want to see an increase in sales.

        3. Do you homework
        4. You have the attention of your prospect and are meeting a second time as you build the relationship. Before the meeting do your homework about the prospect, the company, the products or services being sold, the

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          release your ego and put the focus on your prospect if you want to see an increase in sales.

        5. Do you homework
        6. You have the attention of your prospect and are meeting a second time as you build the relationship. Before the meeting do your homework about the prospect, the company, the products or services being sold, the

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          nd are meeting a second time as you build the relationship. Before the meeting do your homework about the prospect, the company, the products or services being sold, the industry, etc.

        7. Be prepared
        8. Preparation extends beyond homework, but transcends into the actual meeting. If this is a critical second meeting, you may wish to role-play with someone else.

        9. Ask open-ended questions
        10. The ability to discover the real pain your prospect is critical to showing the value that your products or services bring to the table. Open-ended questions are necessary within this questioning process. Sometimes they are as simple as "And?," "So?," etc.

        11. Be a professional
        12. Your professionalism must always be present. Relationship selling is about you and not about your competition. Knocking the competition

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