Here are a few ideas that can help you get started:

1. Send out a press release. Find something about your business that is newsworthy (or make something newsworthy happen) and tell the press about it.

2. Start a new, specialized service no one else offers. Make this a niche within a niche. Its uniqueness can be the work itself, or the type of clients you offer this service to. For example, there are a lot of criminal lawyers, but how many specialize in defending juveniles? You could promote this specialty by writing articles in parents magazines on what to do if a child gets in trouble or how to prevent a teenager from getting involved with the wrong crowd.

3. Give a guest lecture at a local school. Contact local teachers and professors and tell them what you do. Bring along some interesting handout materials for the students and teacher. By the way, this also might be a newsworthy even you can combine with the first idea on this list.

4. Create a small group of other business people who do not compete with each other, but serve similar clients. Meet every week or every other week to share ideas, referrals or to help each other achieve one a
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   If yours is a small business and you have big or even huge competitors, you may be laying awake at night wondering how can you possibly beat them. You can't out-advertise them, or out-promote them, and you probably won't be able beat to its prices. For example, think about a small business whose biggest competitor is Wal-Mart, Best Buy, Amazon.com or some other huge retailer. Is there any way to compete successfully against these Goliaths?My answe
   w ideas that can help you get started:
   1. Send out a press release. Find something about your business that is newsworthy (or make something newsworthy happen) and tell the press about it.

   2. Start a new, specialized service no one else offers. Make this a niche within a niche. Its uniqueness can be the work itself, or the type of clients you offer this service to. For example, there are a lot of criminal lawyers, but how many specialize in defending juveniles? You could promote this specialty by writing articles in parents magazines on what to do if a child gets in trouble or how to prevent a teenager from getting involved with the wrong crowd.

   3. Give a guest lecture at a local school. Contact local teachers and professors and tell them what you do. Bring along some interesting handout materials for the students and teacher. By the way, this also might be a newsworthy even you can combine with the first idea on this list.

   4. Create a small group of other business people who do not compete with each other, but serve similar clients. Meet every week or every other week to share ideas, referrals or to help each other achieve one
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      Have you been desperately looking for a job and keep coming up short? Despite all that you do, does every attempt you make seem to fail? Are you at that point of quitting? Ever wonder why you have not been called back? Not long ago, I was right where you are. I was all over the place, running here and there looking for the magic pill to help me. Then it hit me. Have you ever noticed that some people always seem to have employers chasing t
      . Its uniqueness can be the work itself, or the type of clients you offer this service to. For example, there are a lot of criminal lawyers, but how many specialize in defending juveniles? You could promote this specialty by writing articles in parents magazines on what to do if a child gets in trouble or how to prevent a teenager from getting involved with the wrong crowd.

   5. Give a guest lecture at a local school. Contact local teachers and professors and tell them what you do. Bring along some interesting handout materials for the students and teacher. By the way, this also might be a newsworthy even you can combine with the first idea on this list.

   6. Create a small group of other business people who do not compete with each other, but serve similar clients. Meet every week or every other week to share ideas, referrals or to help each other achieve one
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      n trouble or how to prevent a teenager from getting involved with the wrong crowd.

   7. Give a guest lecture at a local school. Contact local teachers and professors and tell them what you do. Bring along some interesting handout materials for the students and teacher. By the way, this also might be a newsworthy even you can combine with the first idea on this list.

   8. Create a small group of other business people who do not compete with each other, but serve similar clients. Meet every week or every other week to share ideas, referrals or to help each other achieve one
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      Everyone wants something for nothing. The American Dream is still well and alive, and with a bit of schooling and a lot of determination anyone can find it. Don’t panic because you do not have an Associates, Bachelors, Masters, or even a PhD. What’s more, I am going to show you jobs that don’t even require a High School Diploma! Now don’t get me wrong, I am not telling you to drop out of High School or not go back to finish school because there are b
      so might be a newsworthy even you can combine with the first idea on this list.

   9. Create a small group of other business people who do not compete with each other, but serve similar clients. Meet every week or every other week to share ideas, referrals or to help each other achieve one another’s goals.

   10. Call ex-clients. Even if they no longer need your service, follow up to see how they are doing. I know one guy who has transformed his business by doing this. He owns an automobile repair business who does this religiously. He does not try to sell them new services, but just likes to keep in touch with them and ask how their car is doing after the repair.

   11. Create an insert of tips and ideas to put in the same envelope as your bills.

   12. Volunteer for a group that gets involved with the community. Just doing charitable work enables you to meet new people and make valuable contacts.

   13. Create a reference list of books on your field that you can recommend to clients. Write a brief blurb for each one explaining why you recommend it and what your clients can gain by reading them.

   14. Conduct surveys of existing clients to find out what you can do better.

   15. Barter your services for other services you might need (such a printing). You won’t have to pay for something that in the past has been an expense, and you will gain a new client.

   16. Help a charity raise funds. Volunteering for PBS telethons has