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The BRAVO Formula
According to Jerry Weissman in his book, “Presenting to Win,” there are over 30 million PowerPoint presentations given every day. Unfortunately, these presentations are not captivating or memorable. Thus, a lack of presentation training in America is creating a business culture that abuses presentation software and the art of public speaking. Let’s get back to the basics and adopt something I like to call the BRAVO formula.“B” is fo

e to get this list in front of your customers in the form of a survey. A half-sheet of paper with big, legible type works wonders. Wording can be optional, but a suggestion is: “Please help rate us. Ci

What Makes Americans Hate Their Jobs? This Advice Turns That Epidemic Around
Here are the sobering facts: studies show that almost 70% of all employees dislike or downright hate their jobs. These dissatisfied, disillusioned people have no further career goals. Dreading the workday is a common heartache in millions of homes. Our job-hating crisis leads to lower productivity, adversely affects our economy, and -- worst of all -- causes strain on personal relationships.So what's the remedy for this epidemic? The answ

Nearly every small business needs a Brand Check Up. Certainly most of your competitors do, but most won’t invest the time and effort. Here’s your chance to pull way ahead of them. Remember, successful small business marketing can be understood as a triangle containing three essential elements: Brand, Package, and People.

Brand is your company’s identity. But as a small business owner your view of your company is just too intimate to be objective. You need to pull together the view of others both outside and inside your company.

Below are 15 words. Please circle the top 3 that describe your business:

Quality, Caring, Value, Speed, Cheap, Fair, Good, Fast, Dependable, Expensive, Friendly, Loyal, On-Time, Convenient, Honest.

Okay, after you list your top three, then it’s time to get this list in front of your customers in the form of a survey. A half-sheet of paper with big, legible type works wonders. Wording can be optional, but a suggestion is: “Please help rate us. Cir

A White Paper: Profiting with Kindness
In 2002, there wasn’t much interest for Kindness in business, and some business people would question, “What does kindness have to do with business, anyway?” Is this a for real question or just to prove a point? Or perhaps they couldn’t figure out what being kind really had to do with business. Or perhaps the word was a jargon word, an unfamiliar language.If you look at the Customer Service or the People Departments of companies, one woul

small business marketing can be understood as a triangle containing three essential elements: Brand, Package, and People.

Below are 15 words. Please circle the top 3 that describe your business:

Quality, Caring, Value, Speed, Cheap, Fair, Good, Fast, Dependable, Expensive, Friendly, Loyal, On-Time, Convenient, Honest.

Corporate Recreational Mating -- How Prevalent is It? --- A Path to Business Failure
“WOW DENISE, THOSE TIGHT JEANS SURE LOOK GOOD. DO YOU WANT TO SELL THEM?” “NO, SWEETIE, BUT YOU CAN RENT THEM FOR A LITTLE WHILE.”Starting this article with that actual quote and giving other real life examples of the type of interaction that goes on in many offices creates a self imposed need in my mind to assure you, the reader, that we will be discussing Sexual Harassment in the work place later in this article.Recreational ma

your company is just too intimate to be objective. You need to pull together the view of others both outside and inside your company.

Below are 15 words. Please circle the top 3 that describe your business:

Quality, Caring, Value, Speed, Cheap, Fair, Good, Fast, Dependable, Expensive, Friendly, Loyal, On-Time, Convenient, Honest.

Charity Fund Raising - Finding the Right People to Succeed
Raising money for your favorite charity or organization can be fun, but challenging if you have never done it before. This article will help you make your next charity fund raising event a winner.There are a few key points to managing the ideal charity fund raising event. Once you have some of the basics in order you can proceed with a solid fund raising plan.Who will be on the fundraising committee?If you have a few people

be your business:

Quality, Caring, Value, Speed, Cheap, Fair, Good, Fast, Dependable, Expensive, Friendly, Loyal, On-Time, Convenient, Honest.

Casual Networking
What comes to mind when you think of networking -- cocktail parties? Shaking hands and exchanging business cards at a Chamber of Commerce events? Endless lines of people anxious to make you a customer? Sweaty palms and panic?Networking is not about how many business cards you can collect -- it's about building a long-term and mutually beneficial RELATIONSHIP with another business person. And it doesn't have to be painful or forced! When

Oh, and don’t forget to supply a pencil.

But before you send it out to the customers, do something your competitors never would dream of--discover the “view from the inside”. Distribute this Brand Check Up to five or ten of your employees. Please make sure they don’t compare notes with each other. Also, it’s wise to select as random a sample of your employees as possible. Don’t just limit it to management and supervisors. And, your Brand Check Up won’t be accurate if you only hand it out to sales and customer service. Put this survey in the hands of some of your staff who don’t typically have front-line customer contact. These people are ultimately responsible for client satisfaction; they create the end-product for your cust

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A collection agency will sometimes collect debts for businesses or lenders and in other situations, they purchase unpaid debts so that the debt can be collected and the money then goes to the collection agency.

Ah, the land of ROI-ification. A land where e-mails are opened and links are clicked and phones ring by the minute. Is this utopia? Or arms-length reality? Once you apply these proven strategies, you just might find out.

As with all things in life, the quality of the preparation affects the final outcome and this is certainly true when it comes to planning and preparing a presentation. I have experimented with a number of methods over the years but I do believe that the simplest are usually the best.

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