Member You - Business

Direct Mail Response Rate Boosters (12 tips and ideas)
1. Mail to a different list Your list is the most important part of your direct mail campaign. Who you mail to is more important than what you mail. So if you are persuaded that your offer is attractive, your creative is compelling and your timing is spot on, mail to a different group of people and see what happens2. Change your offer The offer is the most important p

as an artist and as a solopreneur? On a scale of 1 to 10 how would you rate your confidence level? It may be best to give yourself a score for each of t

Is a Business Plan Really Necessary?
You bet it is. Whether you want to borrow millions or only thousands; whether you've got the greatest idea of the 21st century or whether you just want to start up a small home based business, you need a Business Plan. One of the great myths is that you only need a Business Plan if you are going to borrow money from a bank. Not so. To go into any business requires a decision by you to do it. The Business Plan will hel

Most artists would rather cut off their right arm then engage in the entrepreneurial dance we call selling. For many, selling seems like a forced an uncomfortable means to an end. Remember, there is a connection between how you sell and how much you sell! If we reframe the selling process we can develop a sales cycle that fits our personality and isn’t offensive to the buyer. The sales cycle consists of the 3 C’s in the artist toolkit: confidence, conversation and community.

Confidence

Confidence is imperative for success. Are you willing to engage in practices that expose you as a person and as an artist and as a solopreneur? On a scale of 1 to 10 how would you rate your confidence level? It may be best to give yourself a score for each of th

Strategic Elements Needed To Produce Compelling Written Sales Communications
We all receive various forms of written sales communications each week. Some of these will cause us to totally ignore the piece, others will get a few seconds of our attention and a very select few will grab and hold our attention. So what compels us to respond in these ways? After applying some strategic thinking to this question, here are ten (10) elements that Your Strategic Thinking Business Coach believes prod

mfortable means to an end. Remember, there is a connection between how you sell and how much you sell! If we reframe the selling process we can develop a sales cycle that fits our personality and isn’t offensive to the buyer. The sales cycle consists of the 3 C’s in the artist toolkit: confidence, conversation and community.

Confidence

Understanding How Adult Education Can Benefit You
There is more emphasis on lifelong learning and adult education these days. More and more people are returning to college as mature students and some choose to attend night and part time classes. Some people also enroll in vocational courses where they can learn new skills to help them get a new job or just to enjoy learning.There have been a lot of changes in the world of work in the last two decades. A person

a sales cycle that fits our personality and isn’t offensive to the buyer. The sales cycle consists of the 3 C’s in the artist toolkit: confidence, conversation and community.

Confidence

The Seven Secrets of Successful Silver Stores
It is not difficult at all, to operate a successful jewelry store, online jewelry shopping website, or a wholesale silver jewelry business. I am pretty sure you are tired of reading and buying information from so-called internet gurus...they seem to pop up everywhere these days. How to sell more? How to make customers buy more ? How to write killer sales copy? How to be a rich and be a jerk? How to this, and how to th

ation and community.

Confidence

Is Professional Development Plan Part of Your 2007 Sales Plan to Increase Sales?
Professional development plan should be included in every organization's sales plan within the strategic plan. Given that effective selling is more and more about relationships, then every sales person should be actively working to increase both their business sales skills from a people and performance (applied skills) perspective.With the year coming to an end, now is the time for sales professionals to refle

as an artist and as a solopreneur? On a scale of 1 to 10 how would you rate your confidence level? It may be best to give yourself a score for each of the following categories and then take an average: Creative Vision; Technical Ability; Sales Skill and Marketing and Promotion. This is the baseline so you can measure your progress. Just think, if you were to increase your score by one in each category what would that look like? How would it manifest when you engage your ideal customer? Keep focused on the fact that you control your confidence level. It needs to be an internal process not something that spins like a weathervane in a windstorm. Become committed to yourself and your art. People are always amazed when you are not only the sales person but t

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Having been in the franchising industry for some time now, I always find it fascinating when a regulator arbitrarily decides that we need more laws. As if we do not have enough laws impeding commerce there is always some regulator somewhere who says we need more rules.

Turning your talents, skills and values into competitive advantage may be easier than you think. Use one of the most powerful small business owners' tools - Personal Branding.

In the hectic world we live in full of deadlines and quotas, it's easy to focus on what we want and forget what our customers want. This article shows us how to refocus on our customers and prospects so they do business with us, not our competition.

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