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Member You - Are Your Sales Scripts Working For or Against You?
Marketing is Simple in Theory but Complex in the Real World
People think that marketing is difficult. In theory it’s really quite simple because you only need to know how to do four things:1. Attract new customers (or clients)2. Retain the customers you have attracted3. Maximize the number of purchases they make and the value of each purchase4. Win back those customers you have lostThat’s it, just four marketing activities. It’s simpl
lose sales. Here’s a caveat worth considering: Although sales People think that marketing is difficult. In theory it’s really quite simple because you only need to know how to do four things:1. Attract new customers (or clients)2. Retain the customers you have attracted3. Maximize the number of purchases they make and the value of each purchase4. Win back those customers you have lostThat’s it, just four marketing activities. It’s simpl
Tips for Junk Franchises
Junk hauling is a fun, profitable way to make some money. It also looks deceptively simple. Just pull up to somebody's house, toss their stuff in the back of your truck, get paid, and haul it off, right? Surely that's all there is to it.Like many things, if it really were that simple, everybody would be doing it. Granted, junk hauling isn't rocket science, but figuring out what works best by trial and err
Sales scripts are a double edged sword. On one hand, they can help you present your selling points and sales rebuttals in an organized, strategic way. Used incorrectly, however, they can undermine your sales effectiveness and actually cause you to lose sales. Here’s a caveat worth considering: Although sales Junk hauling is a fun, profitable way to make some money. It also looks deceptively simple. Just pull up to somebody's house, toss their stuff in the back of your truck, get paid, and haul it off, right? Surely that's all there is to it.Like many things, if it really were that simple, everybody would be doing it. Granted, junk hauling isn't rocket science, but figuring out what works best by trial and err
The New Trend in International Development
In the information industry, as in any commercial industry, the one that sets the price has the ultimate responsibility of directing attention, while focusing on minimizing costs and maximizing returns. Traditionally this role and the control it entailed belonged to the corporation. In recent years, the customer has realized the purchase power entailed to the individual's role and has evolved from the ultimate f
help you present your selling points and sales rebuttals in an organized, strategic way. Used incorrectly, however, they can undermine your sales effectiveness and actually cause you to lose sales. Here’s a caveat worth considering: Although sales In the information industry, as in any commercial industry, the one that sets the price has the ultimate responsibility of directing attention, while focusing on minimizing costs and maximizing returns. Traditionally this role and the control it entailed belonged to the corporation. In recent years, the customer has realized the purchase power entailed to the individual's role and has evolved from the ultimate f
Infrastructure - Enabler of a Higher Productivity (2)
We know infrastructure from such basic things as gas, water and electricity. They have always been there and they are so basic that you do not know what to do when it is not there. A day without electricity during a hot summer can give a real problem. Internet is also part of infrastructural support. One important characteristic of infrastructure is that it serves a group of people in the same way. It comes wit
organized, strategic way. Used incorrectly, however, they can undermine your sales effectiveness and actually cause you to lose sales. Here’s a caveat worth considering: Although sales We know infrastructure from such basic things as gas, water and electricity. They have always been there and they are so basic that you do not know what to do when it is not there. A day without electricity during a hot summer can give a real problem. Internet is also part of infrastructural support. One important characteristic of infrastructure is that it serves a group of people in the same way. It comes wit
Over Regulation Stifles Free Thinking and Innovation
In modern corporations mostly due to the DotCom era, when corporations were seeing investors move to faster moving companies; we saw a paradigm shift in Corporate Management. Tom Peters and others saw this and started writing about it. These corporate management gurus were trying to tell us all along what Deming and others had noticed. It seems like America goes thru cycles of losing sight of the ball. But once
undermine your sales effectiveness and actually cause you to lose sales. Here’s a caveat worth considering: Although sales In modern corporations mostly due to the DotCom era, when corporations were seeing investors move to faster moving companies; we saw a paradigm shift in Corporate Management. Tom Peters and others saw this and started writing about it. These corporate management gurus were trying to tell us all along what Deming and others had noticed. It seems like America goes thru cycles of losing sight of the ball. But once
Job Do's and Don't Of Asking For A Raise
Feeling overworked and underpaid? If you’re starting to feel like you deserve a raise, here are eight DO’s and DON’Ts to build your confidence and tact (and what to avoid!) in asking for the salary you feel you deserve.DO1. Devise a “Plan of Action”. First and foremost, get a strategy together. Make a note of the specific projects you’ve undertaken and the results you’ve accomplished. List all of y
lose sales. Here’s a caveat worth considering: Although sales scripts may contain tried and proven tactics for converting sales prospects into customers, a surefire way to drive a wedge between you and your prospective clients is to sound like you’re reading a script or regurgitating memorized lines. Bridging
Feeling overworked and underpaid? If you’re starting to feel like you deserve a raise, here are eight DO’s and DON’Ts to build your confidence and tact (and what to avoid!) in asking for the salary you feel you deserve.DO1. Devise a “Plan of Action”. First and foremost, get a strategy together. Make a note of the specific projects you’ve undertaken and the results you’ve accomplished. List all of y
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