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Member You - Cast Stone Manufacturing: 5 Tips For Selling Your Product
Many times when I'm coaching people, I ask them to think of a time when they had to overcome an obstacle and I get a blank stare. For some people this is a tough one. When we hear the words--overcoming obstacles--we think of learning to walk again after a terrible car accident, or climbing to the top of Mt. Everest--and then despair because we haven't done any of those things.The Overcoming Obstacle example in the can be something as simple as finding financing to buy your
The most important aspect of being an entrepreneur or small business owner is self-marketing. Self marketing, in itself, is a full time job. And, for a bootstrapped entrepreneur it is a full-time job even more so. Luckily, there are plenty of entrepreneur resources to help you through it to self-market yourself, the best and most popular being the Guerrilla Marketing series of books by Jay Conrad Levinson. Guerrilla Marketing is defined by Wikipedia as an "unconventional way of per
This is the question I hear most often from people interested in making cast stone. I've always found it odd that they aren't intimidated by the prospect of learning how to do the manufacturing process, but the thought of selling gives them the willies. In fact, they act like they'd rather be struck by lightning than face a prospective customer!
Here are 5 tips for selling your product--and you should note that none of the 5 have anything to do with hard-sell techniques. This is a business where the hard sell will damage your results more than help them. The best approach is to simply inform people about your product, and stay in touch with them.
Tip #1--Look for commercial contractors who do larger buildings. Church contractors are especially good prospects, since many churches use large amounts of artificial stone. My first customer was a sm
Disclosure laws in franchising are suppose to help the consumer. They don’t. The FTC, which over sees franchising has in fact created a rule, which makes 5 lb. Disclosure documents for franchise buyers, which is so huge that no one ever reads it. I know when I personally meet a franchise buyer whose application form is approved and hand them a UFOC, Uniform Franchise Offering Circular with attachments and watch their jaw drop and then their hand drop when they clutch it in their ha
Here are 5 tips for selling your product--and you should note that none of the 5 have anything to do with hard-sell techniques. This is a business where the hard sell will damage your results more than help them. The best approach is to simply inform people about your product, and stay in touch with them.
Tip #1--Look for commercial contractors who do larger buildings. Church contractors are especially good prospects, since many churches use large amounts of artificial stone. My first customer was a s
"All companies have a culture. In order for employees to function and succeed, it is essential they understand and believe in the culture." - Bryce's LawINTRODUCTIONThe subject of "corporate culture" seems to be on everyone's mind these days; from the college graduate entering the job market, to the IRM executive who is trying to improve management and productivity in his organization. It is the topic of interest at social and professional gat
Here are 5 tips for selling your product--and you should note that none of the 5 have anything to do with hard-sell techniques. This is a business where the hard sell will damage your results more than help them. The best approach is to simply inform people about your product, and stay in touch with them.
Tip #1--Look for commercial contractors who do larger buildings. Church contractors are especially good prospects, since many churches use large amounts of artificial stone. My first customer was a s
You've made it! Your cover letter and resume got you to the interview process... now what? First of all, I would like to give you a BIG congratulations for making it this far. Pat yourself in the back, do a happy dance. Okay, now let's get down to business.Not every work at home job will require a telephone interview. Some just hire you from what they see on your cover letter and resume, but you need to be prepared for those dreaded phone interviews. I say dreaded because of
Tip #1--Look for commercial contractors who do larger buildings. Church contractors are especially good prospects, since many churches use large amounts of artificial stone. My first customer was a s
It is process of bringing/introducing/familiarizing a new recruit into the oraginsation. This program familiarizes the new employee about the culture, accepted practices and performance standards of the organization.It has been proved in one of the survey conducted by the Centre for Creative Leadership (headquartered in Greensboro, North Carolina, US), that a fresh hire does not met the expectation of an organization for the first few months. The issue of productivity of new
Tip #2--Another group of people to get acquainted with is subdivision contractors. Most states have builder's associations with regional chapters, and many of them will let you join if you are involved in the building industry in any way. You can find one in your area with an Internet search. If you consider that the average house takes about 200 square feet of cast stone (foundation or fireplace/bumpout), one subdivision contractor doing 50-250 houses can keep you busy for a very long time! (Just be sure to give him a good deal.)
Tip #3--Look for log home b
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