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Member You - Marketing With Business Cards
Any job seeker looking for sample resumes usually doesn’t have to look very far.A multitude of sites today are offering free sample resumes on the internet in addition to the avalanche of books that are released each year touting resume examples. With this kind of information overload it can be quite easy for the unsuspecting job seeker to become mired down in sample resumes, moving from one to the next in their pursuit of the ‘ultimate’ professional resume example that will l
In the communication age of today savvy internet marketers know that there is a whole world of offline businesses. They know that potential customers still read newspapers and magazines. Potential customers still listen to the radio and watch televison. Potential customers still have rolodexes filled with buiness cards.
Many of my clients tell me that t
Last night my wife was helping my 12 year old learn some new things when my daughter and I walked in playing and giggling. Once we stopped in respect for them, I noticed he was having trouble concentrating because the television was on. After I suggested he turn it off, they made great progress very quickly.We all have done it, whether we are parents or not. We’ve encouraged someone to remove a distraction so they could focus on the task, conversation or subject at hand.
Business cards are fabulous marketing tools, so make them stand out. For example you could have embossing, full-color, or artwork on your business card. You could also have a fold-over business card where the front has your name, address, and phone number, and when it opens up, it becomes a mini-brochure. People appreciate having the complete information right on one small item along with the convenience of a business card. The important thing to remember is that your business card must convey your identity and the main benefit your product or service delivers.
If you have more than one business, then have a separate business card for each one. Use the back of your business card to list a special offer, such as a special discount or something free.
Business cards are only reminders, if your imagination limits you to that usage. But they also can be very powerful selling tools and marketing vehicles that set you apart from the competition. Don’t worry about the cost, if your business cards can net you a nice profit.
Stay with the standard business card size so that yours fits in a card storage file, wallet, or Rolodex. And use a type face that is clear and easy to read. Be sure to include your business name, your name, your address, phone number, and your email address. If you have a home-based business and don't want to use your home address, then put your post office box on your card.
Although you can have a printer design your card, it is well worth the cost to have a good art director or graphic designer design your cards. Especially if your cards are going to be used at trade shows, in mailings or more than for just randomly handing them out. The feel of good paper stock or the raised lettering of your copy can turn a prospect into a customer.
The prime points to remember in creating a business card are:
* Your business card is a marketing opportunity; so use it.
* Be unique without calling attention to your cleverness.
* Give more information than the usual name, address, and phone number.
* Use the back of your business card for a discount or special offer.
* Invest in a great-looking card if a lot of prospects will see it.
* Don’t be skimpy with passing out your cards. Be generous.
You should always give people two business cards, one for their rolodex and one to pass on to someone else. When you ask people for their business cards, always ask for 3 or 4. Then you can staple two cards in your rolodex. One under the person's name or business name and the other under what they do. For example, you could have sections in your rolodex for writers, designers, programmers, etc. You can then pass the additonal cards on to the appropriate people in your network.
In the communication age of today savvy internet marketers know that there is a whole world of offline businesses. They know that potential customers still read newspapers and magazines. Potential customers still listen to the radio and watch televison. Potential customers still have rolodexes filled with buiness cards.
Many of my clients tell me that th
Podcasting can have a huge and immediate impact on your business. There are many websites online that will host your podcasts at no charge., which can give your websites an explosion of traffic. For those of you that don’t know much about podcasting, (or maybe nothing at all) podcasting is basically like having your own radio show online. Usually at the beginning of a podcast presentation there is a commercial or ad, then from there on out its all about promoting your business.m along with the convenience of a business card. The important thing to remember is that your business card must convey your identity and the main benefit your product or service delivers.
If you have more than one business, then have a separate business card for each one. Use the back of your business card to list a special offer, such as a special discount or something free.
Business cards are only reminders, if your imagination limits you to that usage. But they also can be very powerful selling tools and marketing vehicles that set you apart from the competition. Don’t worry about the cost, if your business cards can net you a nice profit.
Stay with the standard business card size so that yours fits in a card storage file, wallet, or Rolodex. And use a type face that is clear and easy to read. Be sure to include your business name, your name, your address, phone number, and your email address. If you have a home-based business and don't want to use your home address, then put your post office box on your card.
Although you can have a printer design your card, it is well worth the cost to have a good art director or graphic designer design your cards. Especially if your cards are going to be used at trade shows, in mailings or more than for just randomly handing them out. The feel of good paper stock or the raised lettering of your copy can turn a prospect into a customer.
The prime points to remember in creating a business card are:
* Your business card is a marketing opportunity; so use it.
* Be unique without calling attention to your cleverness.
* Give more information than the usual name, address, and phone number.
* Use the back of your business card for a discount or special offer.
* Invest in a great-looking card if a lot of prospects will see it.
* Don’t be skimpy with passing out your cards. Be generous.
You should always give people two business cards, one for their rolodex and one to pass on to someone else. When you ask people for their business cards, always ask for 3 or 4. Then you can staple two cards in your rolodex. One under the person's name or business name and the other under what they do. For example, you could have sections in your rolodex for writers, designers, programmers, etc. You can then pass the additonal cards on to the appropriate people in your network.
In the communication age of today savvy internet marketers know that there is a whole world of offline businesses. They know that potential customers still read newspapers and magazines. Potential customers still listen to the radio and watch televison. Potential customers still have rolodexes filled with buiness cards.
Many of my clients tell me that t
When you invest in promotional items, you have a goal in mind. It may be to increase your market visibility, or to increase your sales, or to prospect for new customers. They may be meant as a thank you or an enticement, or more commonly, as both. No matter the reason that you choose to give promotional gifts to your customers or prospective customers, it’s important to choose items and gifts that reach your target market. Here are some tips on effectively choosing and using promotio
Although you can have a printer design your card, it is well worth the cost to have a good art director or graphic designer design your cards. Especially if your cards are going to be used at trade shows, in mailings or more than for just randomly handing them out. The feel of good paper stock or the raised lettering of your copy can turn a prospect into a customer.
The prime points to remember in creating a business card are:
* Your business card is a marketing opportunity; so use it.
* Be unique without calling attention to your cleverness.
* Give more information than the usual name, address, and phone number.
* Use the back of your business card for a discount or special offer.
* Invest in a great-looking card if a lot of prospects will see it.
* Don’t be skimpy with passing out your cards. Be generous.
You should always give people two business cards, one for their rolodex and one to pass on to someone else. When you ask people for their business cards, always ask for 3 or 4. Then you can staple two cards in your rolodex. One under the person's name or business name and the other under what they do. For example, you could have sections in your rolodex for writers, designers, programmers, etc. You can then pass the additonal cards on to the appropriate people in your network.
In the communication age of today savvy internet marketers know that there is a whole world of offline businesses. They know that potential customers still read newspapers and magazines. Potential customers still listen to the radio and watch televison. Potential customers still have rolodexes filled with buiness cards.
Many of my clients tell me that t
Building a large and growing customer base is simple but not easy. It requires finding, enrolling and training at least ten serious business builders.The better you get at using viral and attraction marketing and applying excellent service, the faster and more effectively you will build a customer base.Building a leveraged residual income that will last requires building a large customer base of people who order and use real products of real value. month after month ev
The prime points to remember in creating a business card are:
* Your business card is a marketing opportunity; so use it.
* Be unique without calling attention to your cleverness.
* Give more information than the usual name, address, and phone number.
* Use the back of your business card for a discount or special offer.
* Invest in a great-looking card if a lot of prospects will see it.
* Don’t be skimpy with passing out your cards. Be generous.
You should always give people two business cards, one for their rolodex and one to pass on to someone else. When you ask people for their business cards, always ask for 3 or 4. Then you can staple two cards in your rolodex. One under the person's name or business name and the other under what they do. For example, you could have sections in your rolodex for writers, designers, programmers, etc. You can then pass the additonal cards on to the appropriate people in your network.
In the communication age of today savvy internet marketers know that there is a whole world of offline businesses. They know that potential customers still read newspapers and magazines. Potential customers still listen to the radio and watch televison. Potential customers still have rolodexes filled with buiness cards.
Many of my clients tell me that t
One day, I made an appointment to get a quote from an IT company on setting up a new office. We agreed on 3pm on-site one day the following week. Excellent! I had shortlisted some likely suspects and emailed and telephoned three companies to see if there was ‘a fit’.This is a lot more work than I usually do to procure a service or buy a product. I’m a see the house one day, buy it the next kind of girl.But IT is serious.Having reliable equipment connections and v
In the communication age of today savvy internet marketers know that there is a whole world of offline businesses. They know that potential customers still read newspapers and magazines. Potential customers still listen to the radio and watch televison. Potential customers still have rolodexes filled with buiness cards.
Many of my clients tell me that their business card is really a mini-brochure, and is one of their single most important marketing tools. I can think of very few marketing tools that are so low in price yet seen by such a high ratio of great prospects. The bottom line is that you should never leave your home or office without a pocket, wallet, or purse full of business cards.
Copyright(c) 2004 by Joe Love and JLM & Associates, Inc. All rights reserved worldwide.
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