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    meone's attention in less than three seconds.

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    It used to be you that if you had a great product you put it in a package and voila! . . .someone would come along and buy it. That is not the case any more. The package not only has to protect the product and allow for its tracking, it has to sell it too. Most importantly, the package has to capture someone's attention in less than three seconds.

    Consider the last time y

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    d voila! . . .someone would come along and buy it. That is not the case any more. The package not only has to protect the product and allow for its tracking, it has to sell it too. Most importantly, the package has to capture someone's attention in less than three seconds.

    Consider the last time y

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    more. The package not only has to protect the product and allow for its tracking, it has to sell it too. Most importantly, the package has to capture someone's attention in less than three seconds.

    Consider the last time y

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    king, it has to sell it too. Most importantly, the package has to capture someone's attention in less than three seconds.

    Consider the last time y

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    meone's attention in less than three seconds.

    Consider the last time you went shopping. Were there any new products that jumped at you off the shelves? With smart packaging there is an embedded chip that says "buy me" every time someone walks past your product. Seriously, that will happen in the future, but right now smart packaging is confined to a few interesting inno

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