Credit Card Rate Types
The rate for each credit card transaction type is determined by both the kind of card used, the way it is processed, and the time it takes the merchant to batch the transactions for processing. It is important to know whether you do mostly card present or card not present transactions when selecting a plan type, because card not present charges are significantly higher in a Type 1 plan than in a Type 4 plan.

• Card Present (where the card is physically swiped through a credit card terminal)
  The lowest rates are typically applied to card-present transactions.


• Card Not Present (any type of transaction where the card cannot be swiped)
  This type of transaction is also referred to as MOTO (mail order/telephone order). All transactions where a credit card is not physically swiped through a terminal, including internet transactions, phone transactions, or credit-card numbers keyed into a terminal, fall into this category.

Debit Card Rates
Debit cards are classified the exact same way credit cards are, but the rate for a debit card transaction of the same category and type is typically lower than the rate for a credit card.

Money Saving Tips

1. If you have an account that gives you good rates for card-present transactions it will typically penalize you heavily for card-not present transactions. However, you can get a Merchant Account that is designed for these Card Not Present transactions that will provide you with substantially lower rates. Thus, before selecting an account you need to understand the type of transactions you use most. Also note that it is very important to immediately destroy credit card information provided in writing or over the phone and to store electronically submitted information (such as that submitted over the Internet) on a secure server.

• Tip: If you regularly have both types of transactions, create two accounts. One Type 1 account and one Type 4 account.

• Tip: Very low Type 1 Qualified Debit Card rates are often advertised as teasers to get people to switch Merchant Accounts. Know what percentage of your
  Competitive Pricing: Set The Right Price for Your Product or Service
  In any given market I expect to see a variance in price for the identical product X.The variance should not be significant even when a volume factor is introduced i.e. more traffic reduces the price to encourage even more traffic.Aside: Wal Mart offers low prices but have higher margins than most of their competitors because they pay significantly less to purchase the identical product.MarginMargin is calculated as follows: Selling Price of Product subtract Cost
  s are significantly higher in a Type 1 plan than in a Type 4 plan.
  • Card Present (where the card is physically swiped through a credit card terminal)
    The lowest rates are typically applied to card-present transactions.
  
  
  • Card Not Present (any type of transaction where the card cannot be swiped)
    This type of transaction is also referred to as MOTO (mail order/telephone order). All transactions where a credit card is not physically swiped through a terminal, including internet transactions, phone transactions, or credit-card numbers keyed into a terminal, fall into this category.
  
  

  Debit Card Rates
  Debit cards are classified the exact same way credit cards are, but the rate for a debit card transaction of the same category and type is typically lower than the rate for a credit card.

  
  Money Saving Tips
  

  1. If you have an account that gives you good rates for card-present transactions it will typically penalize you heavily for card-not present transactions. However, you can get a Merchant Account that is designed for these Card Not Present transactions that will provide you with substantially lower rates. Thus, before selecting an account you need to understand the type of transactions you use most. Also note that it is very important to immediately destroy credit card information provided in writing or over the phone and to store electronically submitted information (such as that submitted over the Internet) on a secure server.
  

  • Tip: If you regularly have both types of transactions, create two accounts. One Type 1 account and one Type 4 account.
  2. Make sure your credit card processor is giving you separate lower rates for Debit Card transactions. They can afford to charge you less for these transactions, because their risk of non-payment is substantially lower. Approximately half of the transactions nationally are actually debit cards transactions, so if you're not getting the benefit of a lower rate, you are paying too much.
  
  • Tip: Very low Type 1 Qualified Debit Card rates are often advertised as teasers to get people to switch Merchant Accounts. Know what percentage of your
    Report: Combined Consumer Education and Increased Security Measures Equal Reduced Identity Fraud
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    te for a debit card transaction of the same category and type is typically lower than the rate for a credit card.

    
    Money Saving Tips
    

    1. If you have an account that gives you good rates for card-present transactions it will typically penalize you heavily for card-not present transactions. However, you can get a Merchant Account that is designed for these Card Not Present transactions that will provide you with substantially lower rates. Thus, before selecting an account you need to understand the type of transactions you use most. Also note that it is very important to immediately destroy credit card information provided in writing or over the phone and to store electronically submitted information (such as that submitted over the Internet) on a secure server.
    

    • Tip: If you regularly have both types of transactions, create two accounts. One Type 1 account and one Type 4 account.
    2. Make sure your credit card processor is giving you separate lower rates for Debit Card transactions. They can afford to charge you less for these transactions, because their risk of non-payment is substantially lower. Approximately half of the transactions nationally are actually debit cards transactions, so if you're not getting the benefit of a lower rate, you are paying too much.
    
    • Tip: Very low Type 1 Qualified Debit Card rates are often advertised as teasers to get people to switch Merchant Accounts. Know what percentage of your
      Cartesis Business Performance Management Solutions
      Most financial executives use some form of rolling forecast to guide their financial planning and budgeting efforts, but do so in rudimentary fashion, employing mostly manual business performance management processes and spreadsheets that inevitably fail to deliver the accuracy and manageability they are seeking. A recent survey of more than 320 senior finance executives in North America and Europe showed that over 68% of companies have developed and deployed rolling forecasts. However, mos
      ver the Internet) on a secure server.
      
      • Tip: If you regularly have both types of transactions, create two accounts. One Type 1 account and one Type 4 account.
      2. Make sure your credit card processor is giving you separate lower rates for Debit Card transactions. They can afford to charge you less for these transactions, because their risk of non-payment is substantially lower. Approximately half of the transactions nationally are actually debit cards transactions, so if you're not getting the benefit of a lower rate, you are paying too much.
      
      • Tip: Very low Type 1 Qualified Debit Card rates are often advertised as teasers to get people to switch Merchant Accounts. Know what percentage of your transactions fall into this category before making a switch.
      
      
      

      Make sure you know what you are really paying!
      

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