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Member You - IT Policies Help IT Staff and Reduce Liabilities
Medical Billing - DME Software Updates use and more. Companies must also be concerned with the ease of obtaining software of all types from the Internet.In this installment of DME software for medical billing, we're going to cover one of the most important parts of the system, updates.As much as medical billers would like the DME and medical billing industry to be stagnant, that is just not the case. Regulations are constantly changing as well as prices, diagnosis codes, procedure codes, electronic billing specifications and on and on. So what does one do when they just got the latest software and one week later Medicare pricing for wheelchairs has just changed? That's where updates are so important.In the DME system, there are a number of updates and not all of them are done at the same time. Some are done monthly, some quarterly and some are done whenever needed. For example, diagnosis codes and procedure codes are usually updated on a quarterly basis. These updates, however, are not automatically done by the system. Each DME system is different. Some have updates that you get via the mail in the form of a CD and have to install yourself. Other systems have updates that you can get via the Internet. In most cases, these updates are not included with the software package and not free. You need to subscribe to the service in order to get them. This is particularly true with diagnosis codes and procedure codes.In the matter of electronic billing module updates, these usually are included with the purchase of the electronic billing package for each carrier. Part of the contract that comes with these modules includes updates for E-mail – As with the Internet, there are many liabilities surrounding e-mail use. Companies should be aware of the pitfalls of improper data protection, defamatory comments, inappropriate bandwidth usage, viruses, etc. Increasingly, subject matter considered inappropriate for consumption or distribution within an organization is received, forwarded, mishandled, etc. The type of website content that is inappropriate within an organization is also unsuitable content for an e-mail. Auditing and Monitoring – This policy alerts users to the fact that regular monitoring of and audits on company IT assets are conducted. The policy must contain a statement that indicates that the user should have “no reasonable expectation of privacy” for any file, message, or content on all company systems. Mobile, Laptop and PDA Users – Mobile devices are a difficult group of assets to control because of the device portability and the fact that they may rarely connect to the corporate network. Because of this, laptop users often believe that they fall outside the boundaries of the software policies. It is essential that appropriate policies as well as unique procedures are created to address this elusive group of users. Backup and Maintenance of IT Systems – Be sure to define who is responsible for system backup and how these tasks are completed. This policy is important, because organizations rarely look at licensing, retention and destruction, e-discovery and privacy issues when creating backup procedures. It is essential to address these issues before having to retrieve from backup because of an unforeseen problem or because of litigation. Disciplinary Procedures – Policy statements can be a waste of time if they are not reinforced with disciplinary procedures for those that breach them. Your organization may already have procedures in place and these must be included in any set of tec Employers Face Greater Employment Immigration Scrutiny “What do you mean I can’t download … fill-in-the-blank?” As IT managers we are constantly berated by users because they want to do something on their company computer that we know they shouldn’t. But getting users to conform to reasonable standards is a real challenge for most IT departments. We live in the information age and with the benefits of technology come the associated risks and liabilities. The same tools that allow productivity gains have the potential to diminish worker productivity and to expose the company to harmful content as well as regulatory and legal liabilities.Immigration regulation is currently a hot and controversial topic these days, and the government is reacting with additional scrutiny of employment practices. Whether you are a large employer or a small family-owned business, you are required to comply with the federal immigration laws related to hiring and employment. What was a “slap on the wrist” or almost zero enforcement against employers in 2004-2005 has turned 180 degrees this year. There have already been some well publicized raids on employers in 2006 who allegedly hired illegal aliens. Recently, a criminal indictment was filed against the Garcia Labor Company in Wilmington, Ohio charging that more than 1,000 temporary workers sent to ABS Air, an air cargo firm, were not authorized to work in the US. This owner could face over 20 years in prisons and fines in the millions of dollars.Undoubtedly all businesses are at greater risk of being audited and of facing stricter penalties for non-compliance with employment laws, and will be as long as the legislative debating persists. While the deliberations about immigration reform heat up, however, government is under pressure to enforce the existing laws, unpopular as they may be in many circles. Until the laws change, employers are bound by the current requirements and restrictions, whether or not they agree with them. The trends are becoming very clear: While the feds are raiding more companies, some city governments are even passing their own tougher laws on the employment of illegal immigrant Many business executives do not yet grasp the importance of protecting Information Technology assets from liabilities and need to focus on the legalities surrounding IT as well as the use of IT systems by employees. If you take a moment to read any newspaper you will likely find several instances in which either by ignorance or design, employees have used company IT assets in a way that puts the company at risk, or worse: gets them in serious hot water. So why aren’t companies focusing on these risks? In my experience a large part of the problem lies in staff not knowing how to begin writing acceptable use policies for IT systems. Then add to that hurdle the facts of constrained budgets, limited staff and that a typical IT manager will likely assume the company legal department will advise of any need to change policies or the management of IT assets. And at the same time, management is occupied with running the business and assumes that IT and legal will manage any issues related to these assets. Unfortunately, the legal department typically understands the broader laws but does not necessarily focus on day-to-day IT operational issues. Liabilities will be reduced if the focus of IT, legal and the business side of the house are pulled together, to put into place reasonable and effective policies, procedures, disciplinary standards and company-wide educational programs. In addition, in doing so will give IT managers a defendable position against those users who berate them! Policies and procedures are a critical first step in protecting the organization’s vital enterprise IT assets. These same policies, while protecting assets and assisting IT staff in managing user “problems,” are also used as a defense against potential legal liabilities. A legally compliant IT department must address several areas of concern, such as software license compliance, the appropriate use of the Internet and e-mail, data protection, privacy and more. Though proper software licensing is the most frequently considered topic of IT compliance, companies face other equally important IT asset liability issues. Inappropriate use of e-mail and the Internet is as widespread a problem as copyright violations (software piracy). Bandwidth abuse and lost employee productivity are two additional areas of concern for most employers. Not only should a policy cover appropriate use but inappropriate use as well. E-mail content filtering has become a popular solution for blocking documents containing obscene, racist, offensive or explicit words and phrases as well as for virus prevention. Another benefit of e-mail content filtering is the reduction of leaks of confidential company data. Statistics reveal that most security breaches originate from within the organization, therefore an organization must also monitor what files are leaving the network. Significant case law supports the verity that e-mail and Internet monitoring is legal when a company provides the systems on which the employee uses these products. An employee does not have a “reasonable expectation of privacy” when using these tools. However, it is essential that the employee be advised of the company policies on these issues and that the policies are clear, well disseminated and supported company-wide. Privacy and other forms of data protection are another big area of concern for businesses. Fines from regulatory bodies and loss of competitive data have continued to push organizations to increase control over these assets, to reduce associated liabilities and risks. The way to efficiently educate users is to adopt, implement and enforce policies and procedures detailing the “Dos and Don’ts” of computer conduct and explaining how the organization deals with the complete lifecycle of its IT assets. Regardless of the size of your organization, start by creating a project team to administer the implementation of an IT compliance program. The size of the team will vary from one company to the next, but regardless of the size, the organization will need to commit appropriate resources, both human and financial, for the project to be a success. The project team should consist of a senior member of the IT department, to provide top-level exposure; of human resources, to ensure no policy violates existing regulations and to ensure that there are appropriate steps in place to discipline violators; of legal counsel, to ensure that policies and procedures drafted by the team are thoroughly reviewed and consecrated; and representatives from large departments, administration, security, training, IT, etc. If more than one physical location exists, be sure to include a member from each site to ensure that their specific needs and limitations are considered as well. Following is a list of the areas that should be covered. (Note: this list may not be comprehensive for every environment and some areas may not apply to every organization): Begin with an overall opening statement by the CEO (or equivalent) of the organization to not only add valuable corporate weight to the policies but also to show that these policies come from the very top and are being embraced by everyone in the organization, including the Board. Then create policies for the following essential areas: Software requisition, acquisition, delivery, installation and license compliance – Explain that software acquisition is restricted in order to ensure that the company has a complete record of all software that has been purchased for company computers and can register, support and upgrade said software. Software and Hardware Disposal – Often forgotten, this policy makes sure that software/hardware is disposed of in a controlled manner. An organization may have additional disposal requirements and/or options. Shareware, Freeware, Public Domain, Games, Fonts, Screensavers and Wallpaper – This policy is important, since users often think that because software is “free” or on evaluation, it falls outside the boundaries of the organization’s software policies, and they are unaware of the licensing issues surrounding these types of software. In many cases, these are copyrighted materials and may be used only in accordance with the license agreement of the publisher. Passwords, Security, Viruses – This policy must detail the importance of passwords, how they are administered, how often they are changed and of what characters they should consist. Stress the importance of user’s keeping their passwords safe. Detail how the organization protects itself against virus attack. The omnipresence of the Internet and web-based applications can open backdoors to the corporate IT infrastructure. Employees can either willfully or by neglect expose the organization to rapidly spreading viruses or other malicious and harmful code by accessing or downloading files of unknown origin. Data Protection – Detail the importance of your organization’s data. Also, cover how employees must treat specific types of data, such as customer information, research material, legal documents and records, etc. Because each organization will guard particular information based upon the type of business, explore each topic in detail within the organization. Internet, Instant Messaging, P2P Software – Most organizations in today’s business climate will have some type of Internet policy likely covering areas such as pornography, picture and media files (GIF, BMP, PCX, JPEG, MP3, etc.), personal use and more. Companies must also be concerned with the ease of obtaining software of all types from the Internet. E-mail – As with the Internet, there are many liabilities surrounding e-mail use. Companies should be aware of the pitfalls of improper data protection, defamatory comments, inappropriate bandwidth usage, viruses, etc. Increasingly, subject matter considered inappropriate for consumption or distribution within an organization is received, forwarded, mishandled, etc. The type of website content that is inappropriate within an organization is also unsuitable content for an e-mail. Auditing and Monitoring – This policy alerts users to the fact that regular monitoring of and audits on company IT assets are conducted. The policy must contain a statement that indicates that the user should have “no reasonable expectation of privacy” for any file, message, or content on all company systems. Mobile, Laptop and PDA Users – Mobile devices are a difficult group of assets to control because of the device portability and the fact that they may rarely connect to the corporate network. Because of this, laptop users often believe that they fall outside the boundaries of the software policies. It is essential that appropriate policies as well as unique procedures are created to address this elusive group of users. Backup and Maintenance of IT Systems – Be sure to define who is responsible for system backup and how these tasks are completed. This policy is important, because organizations rarely look at licensing, retention and destruction, e-discovery and privacy issues when creating backup procedures. It is essential to address these issues before having to retrieve from backup because of an unforeseen problem or because of litigation. Disciplinary Procedures – Policy statements can be a waste of time if they are not reinforced with disciplinary procedures for those that breach them. Your organization may already have procedures in place and these must be included in any set of tech Job Interview Tips -- Why Preparation Pays Off gers a defendable position against those users who berate them! Policies and procedures are a critical first step in protecting the organization’s vital enterprise IT assets. These same policies, while protecting assets and assisting IT staff in managing user “problems,” are also used as a defense against potential legal liabilities.If you've won an interview for a job, that's cause for celebration in itself. It shows that your prospective employer considers you to be a viable candidate for the position you want. Now it's time for you to brush up your interview skills and get ready to show your 'best self' to help you land the job you dream of.Careful preparation is an essential component of a polished interview performance to help you outperform the competition. How much do you already know about the hiring company? Do you know who will be interviewing you? What sort of tough questions could come up -- and how would you deal with them?Feeling nervous already? Don't worry, that's energy you can turn to your advantage. Doing thorough homework helps to get you ready emotionally as well as intellectually to make your best impression. Here are four ways to get ready for the challenge of an interview and market yourself effectively.Find out as much as you can about the company you want to work for. Don't be caught out by topics that expose gaps in your understanding of the business or industry. Good background knowledge can help you deal with those tricky interview questions that require you to 'think on your feet'. You may also discover relevant topics and pressing concerns that you can research in advance.Visit the company website and find out the names and roles of key personnel Research the main departments and the products or services that the company offers Do an onl A legally compliant IT department must address several areas of concern, such as software license compliance, the appropriate use of the Internet and e-mail, data protection, privacy and more. Though proper software licensing is the most frequently considered topic of IT compliance, companies face other equally important IT asset liability issues. Inappropriate use of e-mail and the Internet is as widespread a problem as copyright violations (software piracy). Bandwidth abuse and lost employee productivity are two additional areas of concern for most employers. Not only should a policy cover appropriate use but inappropriate use as well. E-mail content filtering has become a popular solution for blocking documents containing obscene, racist, offensive or explicit words and phrases as well as for virus prevention. Another benefit of e-mail content filtering is the reduction of leaks of confidential company data. Statistics reveal that most security breaches originate from within the organization, therefore an organization must also monitor what files are leaving the network. Significant case law supports the verity that e-mail and Internet monitoring is legal when a company provides the systems on which the employee uses these products. An employee does not have a “reasonable expectation of privacy” when using these tools. However, it is essential that the employee be advised of the company policies on these issues and that the policies are clear, well disseminated and supported company-wide. Privacy and other forms of data protection are another big area of concern for businesses. Fines from regulatory bodies and loss of competitive data have continued to push organizations to increase control over these assets, to reduce associated liabilities and risks. The way to efficiently educate users is to adopt, implement and enforce policies and procedures detailing the “Dos and Don’ts” of computer conduct and explaining how the organization deals with the complete lifecycle of its IT assets. Regardless of the size of your organization, start by creating a project team to administer the implementation of an IT compliance program. The size of the team will vary from one company to the next, but regardless of the size, the organization will need to commit appropriate resources, both human and financial, for the project to be a success. The project team should consist of a senior member of the IT department, to provide top-level exposure; of human resources, to ensure no policy violates existing regulations and to ensure that there are appropriate steps in place to discipline violators; of legal counsel, to ensure that policies and procedures drafted by the team are thoroughly reviewed and consecrated; and representatives from large departments, administration, security, training, IT, etc. If more than one physical location exists, be sure to include a member from each site to ensure that their specific needs and limitations are considered as well. Following is a list of the areas that should be covered. (Note: this list may not be comprehensive for every environment and some areas may not apply to every organization): Begin with an overall opening statement by the CEO (or equivalent) of the organization to not only add valuable corporate weight to the policies but also to show that these policies come from the very top and are being embraced by everyone in the organization, including the Board. Then create policies for the following essential areas: Software requisition, acquisition, delivery, installation and license compliance – Explain that software acquisition is restricted in order to ensure that the company has a complete record of all software that has been purchased for company computers and can register, support and upgrade said software. Software and Hardware Disposal – Often forgotten, this policy makes sure that software/hardware is disposed of in a controlled manner. An organization may have additional disposal requirements and/or options. Shareware, Freeware, Public Domain, Games, Fonts, Screensavers and Wallpaper – This policy is important, since users often think that because software is “free” or on evaluation, it falls outside the boundaries of the organization’s software policies, and they are unaware of the licensing issues surrounding these types of software. In many cases, these are copyrighted materials and may be used only in accordance with the license agreement of the publisher. Passwords, Security, Viruses – This policy must detail the importance of passwords, how they are administered, how often they are changed and of what characters they should consist. Stress the importance of user’s keeping their passwords safe. Detail how the organization protects itself against virus attack. The omnipresence of the Internet and web-based applications can open backdoors to the corporate IT infrastructure. Employees can either willfully or by neglect expose the organization to rapidly spreading viruses or other malicious and harmful code by accessing or downloading files of unknown origin. Data Protection – Detail the importance of your organization’s data. Also, cover how employees must treat specific types of data, such as customer information, research material, legal documents and records, etc. Because each organization will guard particular information based upon the type of business, explore each topic in detail within the organization. Internet, Instant Messaging, P2P Software – Most organizations in today’s business climate will have some type of Internet policy likely covering areas such as pornography, picture and media files (GIF, BMP, PCX, JPEG, MP3, etc.), personal use and more. Companies must also be concerned with the ease of obtaining software of all types from the Internet. E-mail – As with the Internet, there are many liabilities surrounding e-mail use. Companies should be aware of the pitfalls of improper data protection, defamatory comments, inappropriate bandwidth usage, viruses, etc. Increasingly, subject matter considered inappropriate for consumption or distribution within an organization is received, forwarded, mishandled, etc. The type of website content that is inappropriate within an organization is also unsuitable content for an e-mail. Auditing and Monitoring – This policy alerts users to the fact that regular monitoring of and audits on company IT assets are conducted. The policy must contain a statement that indicates that the user should have “no reasonable expectation of privacy” for any file, message, or content on all company systems. Mobile, Laptop and PDA Users – Mobile devices are a difficult group of assets to control because of the device portability and the fact that they may rarely connect to the corporate network. Because of this, laptop users often believe that they fall outside the boundaries of the software policies. It is essential that appropriate policies as well as unique procedures are created to address this elusive group of users. Backup and Maintenance of IT Systems – Be sure to define who is responsible for system backup and how these tasks are completed. This policy is important, because organizations rarely look at licensing, retention and destruction, e-discovery and privacy issues when creating backup procedures. It is essential to address these issues before having to retrieve from backup because of an unforeseen problem or because of litigation. Disciplinary Procedures – Policy statements can be a waste of time if they are not reinforced with disciplinary procedures for those that breach them. Your organization may already have procedures in place and these must be included in any set of tec It's Your Move: The First Step to Accountability ued to push organizations to increase control over these assets, to reduce associated liabilities and risks.Every place I go, if I’m in an organization long enough, I’ll hear people lament about the lack of accountability. Specifically, I hear things like: “They just don’t seem to care enough, I guess.” “Those action items never get done – I don’t know why we even identify them.” “I have trouble getting people to be committed to achieving the things they are responsible for.” “Everyone wants to blame someone else – it is never their responsibility.”These comments come from every level, and they are referring to people both above them organizationally, as well as those that may work for them. In other words the concern is widespread and includes everyone.People are concerned because a lack of accountability is frustrating, but they also know that tremendous productivity and efficiencies can be gained when more people are accountable for completing their tasks, commitments and expectations.Accountability is an important thing.Unfortunately, inherent in most all of the comments above and in the many conversations I’ve had is that people think the accountability gap is about someone else. “They” aren’t accountable. “They” need to improve. The focus is on fixing the behavior of others.While this might be true, this is the wrong place to put the focus, at least at first.Take a Look in the MirrorIf you want greater accountability around you, start by being more accountable yourself. Before you tune me out, I know what some of you are thinking…“I’m jus The way to efficiently educate users is to adopt, implement and enforce policies and procedures detailing the “Dos and Don’ts” of computer conduct and explaining how the organization deals with the complete lifecycle of its IT assets. Regardless of the size of your organization, start by creating a project team to administer the implementation of an IT compliance program. The size of the team will vary from one company to the next, but regardless of the size, the organization will need to commit appropriate resources, both human and financial, for the project to be a success. The project team should consist of a senior member of the IT department, to provide top-level exposure; of human resources, to ensure no policy violates existing regulations and to ensure that there are appropriate steps in place to discipline violators; of legal counsel, to ensure that policies and procedures drafted by the team are thoroughly reviewed and consecrated; and representatives from large departments, administration, security, training, IT, etc. If more than one physical location exists, be sure to include a member from each site to ensure that their specific needs and limitations are considered as well. Following is a list of the areas that should be covered. (Note: this list may not be comprehensive for every environment and some areas may not apply to every organization): Begin with an overall opening statement by the CEO (or equivalent) of the organization to not only add valuable corporate weight to the policies but also to show that these policies come from the very top and are being embraced by everyone in the organization, including the Board. Then create policies for the following essential areas: Software requisition, acquisition, delivery, installation and license compliance – Explain that software acquisition is restricted in order to ensure that the company has a complete record of all software that has been purchased for company computers and can register, support and upgrade said software. Software and Hardware Disposal – Often forgotten, this policy makes sure that software/hardware is disposed of in a controlled manner. An organization may have additional disposal requirements and/or options. Shareware, Freeware, Public Domain, Games, Fonts, Screensavers and Wallpaper – This policy is important, since users often think that because software is “free” or on evaluation, it falls outside the boundaries of the organization’s software policies, and they are unaware of the licensing issues surrounding these types of software. In many cases, these are copyrighted materials and may be used only in accordance with the license agreement of the publisher. Passwords, Security, Viruses – This policy must detail the importance of passwords, how they are administered, how often they are changed and of what characters they should consist. Stress the importance of user’s keeping their passwords safe. Detail how the organization protects itself against virus attack. The omnipresence of the Internet and web-based applications can open backdoors to the corporate IT infrastructure. Employees can either willfully or by neglect expose the organization to rapidly spreading viruses or other malicious and harmful code by accessing or downloading files of unknown origin. Data Protection – Detail the importance of your organization’s data. Also, cover how employees must treat specific types of data, such as customer information, research material, legal documents and records, etc. Because each organization will guard particular information based upon the type of business, explore each topic in detail within the organization. Internet, Instant Messaging, P2P Software – Most organizations in today’s business climate will have some type of Internet policy likely covering areas such as pornography, picture and media files (GIF, BMP, PCX, JPEG, MP3, etc.), personal use and more. Companies must also be concerned with the ease of obtaining software of all types from the Internet. E-mail – As with the Internet, there are many liabilities surrounding e-mail use. Companies should be aware of the pitfalls of improper data protection, defamatory comments, inappropriate bandwidth usage, viruses, etc. Increasingly, subject matter considered inappropriate for consumption or distribution within an organization is received, forwarded, mishandled, etc. The type of website content that is inappropriate within an organization is also unsuitable content for an e-mail. Auditing and Monitoring – This policy alerts users to the fact that regular monitoring of and audits on company IT assets are conducted. The policy must contain a statement that indicates that the user should have “no reasonable expectation of privacy” for any file, message, or content on all company systems. Mobile, Laptop and PDA Users – Mobile devices are a difficult group of assets to control because of the device portability and the fact that they may rarely connect to the corporate network. Because of this, laptop users often believe that they fall outside the boundaries of the software policies. It is essential that appropriate policies as well as unique procedures are created to address this elusive group of users. Backup and Maintenance of IT Systems – Be sure to define who is responsible for system backup and how these tasks are completed. This policy is important, because organizations rarely look at licensing, retention and destruction, e-discovery and privacy issues when creating backup procedures. It is essential to address these issues before having to retrieve from backup because of an unforeseen problem or because of litigation. Disciplinary Procedures – Policy statements can be a waste of time if they are not reinforced with disciplinary procedures for those that breach them. Your organization may already have procedures in place and these must be included in any set of tec Business Cards complete record of all software that has been purchased for company computers and can register, support and upgrade said software.Most of us think of business cards as just a written reminder of someone’s contact details. They can become more than this with a little imagination. Think of these cards as being a useful means of advertising your business. They are relatively inexpensive to print and light to carry around with you.Think about what you can print on the backs of the cards which are normally left blank. This space can be used to advertise your business whatever it is. Think about starting off with a small map of the area where your premises are situated printed on the back of the card. This should be done when you have first launched your business.After a while progress with special offers that will make the recipient of your card want to come and see for themselves what is going on. Then you can have discounts and free offers with a certain value of purchases. Then progress to printing numbers on the cards. Advertise a lucky draw to take place on a certain date for some prize of your choice. Try anything that you think will attract more potential customers to your store. This is your goal and by distributing your cards to as many people as you can you will reach your goal of getting more good customers.Have your cards printed in color so that they will attract the eye of passers by when you hand them out. Print your companies’ name and logo clearly on the front with all the contact details in the corner. Software and Hardware Disposal – Often forgotten, this policy makes sure that software/hardware is disposed of in a controlled manner. An organization may have additional disposal requirements and/or options. Shareware, Freeware, Public Domain, Games, Fonts, Screensavers and Wallpaper – This policy is important, since users often think that because software is “free” or on evaluation, it falls outside the boundaries of the organization’s software policies, and they are unaware of the licensing issues surrounding these types of software. In many cases, these are copyrighted materials and may be used only in accordance with the license agreement of the publisher. Passwords, Security, Viruses – This policy must detail the importance of passwords, how they are administered, how often they are changed and of what characters they should consist. Stress the importance of user’s keeping their passwords safe. Detail how the organization protects itself against virus attack. The omnipresence of the Internet and web-based applications can open backdoors to the corporate IT infrastructure. Employees can either willfully or by neglect expose the organization to rapidly spreading viruses or other malicious and harmful code by accessing or downloading files of unknown origin. Data Protection – Detail the importance of your organization’s data. Also, cover how employees must treat specific types of data, such as customer information, research material, legal documents and records, etc. Because each organization will guard particular information based upon the type of business, explore each topic in detail within the organization. Internet, Instant Messaging, P2P Software – Most organizations in today’s business climate will have some type of Internet policy likely covering areas such as pornography, picture and media files (GIF, BMP, PCX, JPEG, MP3, etc.), personal use and more. Companies must also be concerned with the ease of obtaining software of all types from the Internet. E-mail – As with the Internet, there are many liabilities surrounding e-mail use. Companies should be aware of the pitfalls of improper data protection, defamatory comments, inappropriate bandwidth usage, viruses, etc. Increasingly, subject matter considered inappropriate for consumption or distribution within an organization is received, forwarded, mishandled, etc. The type of website content that is inappropriate within an organization is also unsuitable content for an e-mail. Auditing and Monitoring – This policy alerts users to the fact that regular monitoring of and audits on company IT assets are conducted. The policy must contain a statement that indicates that the user should have “no reasonable expectation of privacy” for any file, message, or content on all company systems. Mobile, Laptop and PDA Users – Mobile devices are a difficult group of assets to control because of the device portability and the fact that they may rarely connect to the corporate network. Because of this, laptop users often believe that they fall outside the boundaries of the software policies. It is essential that appropriate policies as well as unique procedures are created to address this elusive group of users. Backup and Maintenance of IT Systems – Be sure to define who is responsible for system backup and how these tasks are completed. This policy is important, because organizations rarely look at licensing, retention and destruction, e-discovery and privacy issues when creating backup procedures. It is essential to address these issues before having to retrieve from backup because of an unforeseen problem or because of litigation. Disciplinary Procedures – Policy statements can be a waste of time if they are not reinforced with disciplinary procedures for those that breach them. Your organization may already have procedures in place and these must be included in any set of tec Tricks Of The Trade - 14 Newspaper Advertising Tips From America's Busiest Ad Copywriter! use and more. Companies must also be concerned with the ease of obtaining software of all types from the Internet.I get a ton of emails asking me about newspaper advertising. First and foremost, most people ask me if the growth and popularity of the Internet and other forms of “new” media have made newspapers obsolete as an effective advertising medium. To that I say, no way! Newspapers are alive and well, and as powerful as ever! If they weren’t, advertisers (of all shapes and sizes) wouldn’t continue to throw billions of dollars at them! Newspapers – local and national – will always be there. They’re not going anywhere, no matter how big the Internet gets or how many forms of “new media” are introduced. They’ve stood the test of time – through radio, TV and the Internet -- and they’ll always be a great place to advertise, provided your target market is within the newspaper’s demographic. Next, people are always asking me for advice on newspaper advertising. They want to know the best newspapers to advertise in, the best times to advertise, the best size ads to use, what colors work best, what to say, how to say it, etc. For those people, I’ve put together this list of my 14 best newspaper advertising “secrets.” Of course, these aren’t really “secrets” – this advice has been around for years. Unlike the Internet and other forms of “new media” which seem to change every day (creating a constant need for bigger and better marketing strategies), newspaper advertising hasn’t changed much in the past 25 years, meaning the tips and techniques E-mail – As with the Internet, there are many liabilities surrounding e-mail use. Companies should be aware of the pitfalls of improper data protection, defamatory comments, inappropriate bandwidth usage, viruses, etc. Increasingly, subject matter considered inappropriate for consumption or distribution within an organization is received, forwarded, mishandled, etc. The type of website content that is inappropriate within an organization is also unsuitable content for an e-mail. Auditing and Monitoring – This policy alerts users to the fact that regular monitoring of and audits on company IT assets are conducted. The policy must contain a statement that indicates that the user should have “no reasonable expectation of privacy” for any file, message, or content on all company systems. Mobile, Laptop and PDA Users – Mobile devices are a difficult group of assets to control because of the device portability and the fact that they may rarely connect to the corporate network. Because of this, laptop users often believe that they fall outside the boundaries of the software policies. It is essential that appropriate policies as well as unique procedures are created to address this elusive group of users. Backup and Maintenance of IT Systems – Be sure to define who is responsible for system backup and how these tasks are completed. This policy is important, because organizations rarely look at licensing, retention and destruction, e-discovery and privacy issues when creating backup procedures. It is essential to address these issues before having to retrieve from backup because of an unforeseen problem or because of litigation. Disciplinary Procedures – Policy statements can be a waste of time if they are not reinforced with disciplinary procedures for those that breach them. Your organization may already have procedures in place and these must be included in any set of technology policies. Policy Review – It is important to review and update policies and procedures when needed. The team or a subset of the initial compliance team will need to review the policies and procedures on an annual basis (or more frequently, if needed) to respond to changes in the business environment and the larger legal environment. Users must be told how new policies will be communicated. Furthermore, additional policies not included in this list will likely be required in some organizations. For example, financial institutions and hospitals are regulated by outside bodies that require specific situations be handled in the manner specified. Ensure that the company’s legal representatives ascertain the requirements made by other regulatory agencies and incorporate those demands into the policies and procedures. Policy statements should be short and to the point. Procedures can be long and detailed. Use a standard format for all of the policies, including the policy area to be covered, the reasons for the policy and a procedure specifically adapted for your organization. Lastly, but of great importance — make sure your users are trained on the policies. I can’t tell you how many organizations miss this essential step! The policies will not be defendable or, frankly, enforceable unless users are made aware of them. For the best results, have your internal training department (or other suitable group) develop a system to train users as well as track the training and to collect a written agreement to follow the policies from every employee. Make sure all new employees receive training and sign an agreement. At least once per year conduct follow-up training which need not be as comprehensive, but should serve to remind users of the company’s commitment to compliance. I promise you, the effort you put forth developing company-wide IT policies and procedures will pay off multifold — this isn’t an IT problem; this is a company problem and the solution needs to be addressed company-wide.
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