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Member You - From Entrepreneur to Infopreneur: Make Money Selling Info Products
Doors by Catering to Your Clients
Clients… they are the most important influence in the success of any business. It is vital to keep them satisfied and happy.Clients should be catered to. Their every need should be met and more. We need to make them feel like they are our number one client, as they all are.Catering to our clients should not be anything new to a professional business person. After all, we all know that exceptional customer service is the key to keeping clients happy which, in turn, keeps them coming back for more and influences them to refer you and your business to others.Then, why is it that there are so many times that we have to deal with businesses who don’t put their clients first? We have all had one (or more) of those experiences, haven’t we? And each time I have ever had to deal with someone who doesn’t provide exceptional customer service, I am just mystified as to how they possibly manage to stay in business.Now, catering to your customers does not mean that you should have to sacrifice your integrity or your reputation but it does mean that you have to make them feel like they are the most important customer you have. Whether they spend thousands of dollars on your product or service or they only buy in small amounts at irregular
s are offered in a variety of formats including books, e-Clients… they are the most important influence in the success of any business. It is vital to keep them satisfied and happy.Clients should be catered to. Their every need should be met and more. We need to make them feel like they are our number one client, as they all are.Catering to our clients should not be anything new to a professional business person. After all, we all know that exceptional customer service is the key to keeping clients happy which, in turn, keeps them coming back for more and influences them to refer you and your business to others.Then, why is it that there are so many times that we have to deal with businesses who don’t put their clients first? We have all had one (or more) of those experiences, haven’t we? And each time I have ever had to deal with someone who doesn’t provide exceptional customer service, I am just mystified as to how they possibly manage to stay in business.Now, catering to your customers does not mean that you should have to sacrifice your integrity or your reputation but it does mean that you have to make them feel like they are the most important customer you have. Whether they spend thousands of dollars on your product or service or they only buy in small amounts at irregular
Buy A Business With A Broker And You Could End Up Dead Broke, Wondering What The Heck Happened
I will be honest with you: I don't like business brokers. In fact, I've only known a small handful during my entire 50 years of buying businesses I would deal with. That I trust. That didn't try to purposely screw me over. Now again, that doesn't mean they're all crooked. Just the ones I've dealt with. And so, if you can find a decent broker to work with, that’s fine. You're lucky. But don't count on finding one any time soon. They're as rare as hen's teeth. And besides the ethical issue, the problem you have with most brokers is they qualify you. They want you to spend a lot of time revealing everything you have and own before so much as showing you one piece of paper or document on the business you want to buy. Plus, there are a lot of brokers that are deal killers. It's almost like they feel it's their job to make sure you get screwed and their client fleeces you. And that's why, in most cases, you are going to have to grit your teeth and keep going through the brokers until you find one that you get along with. I know that sounds harsh, but in my experience it's true. If anything, I'm holding back what I really think. On the other hand, if you do find a good one (and ag
The term “Infopreneur” is a relatively new industry buzz word that is making waves because it opens doors for entrepreneurs to generate new streams of income. Simply put, an infopreneur sells information.I will be honest with you: I don't like business brokers. In fact, I've only known a small handful during my entire 50 years of buying businesses I would deal with. That I trust. That didn't try to purposely screw me over. Now again, that doesn't mean they're all crooked. Just the ones I've dealt with. And so, if you can find a decent broker to work with, that’s fine. You're lucky. But don't count on finding one any time soon. They're as rare as hen's teeth. And besides the ethical issue, the problem you have with most brokers is they qualify you. They want you to spend a lot of time revealing everything you have and own before so much as showing you one piece of paper or document on the business you want to buy. Plus, there are a lot of brokers that are deal killers. It's almost like they feel it's their job to make sure you get screwed and their client fleeces you. And that's why, in most cases, you are going to have to grit your teeth and keep going through the brokers until you find one that you get along with. I know that sounds harsh, but in my experience it's true. If anything, I'm holding back what I really think. On the other hand, if you do find a good one (and ag
Information products are offered in a variety of formats including books, e-b
Why Logo Is That Important
Among the first things an entrepreneur would do when he starts his business is to get a logo designed. A well-thought, well-designed logo can speak volumes of your brand and image. Logo design is really that important. Today I got a big surprise at a popular shopping mall located along the East Coast of Singapore).I have not stepped into that mall for ages, and was duly impressed with the revamp. It certainly looked much younger and more hip. Then, I got into the lift. There was this large poster and I was casually browsing it when I saw their logo.I felt that the simple "P.P." logo design (with non-descript font arranged in a boring side-by-side format) was completely incompatible with the ‘feel’ of the mall! I guess I was staring at it a tad too long because a pair of young brothers, around 6 - 8 years old, and their parents started to look at it too. Below is the brow-raising conversation that haunted me the rest of that afternoon:Young Brother: P. P. What is P.P? Sound like going toilet to wee wee (giggle) Older Brother: No, it means no pthui pthui (spitting).You could dismiss that conversation as unintelligent babble of two young kids who could not know better. But you would not walk away from
word that is making waves because it opens doors for entrepreneurs to generate new streams of income. Simply put, an infopreneur sells information.Among the first things an entrepreneur would do when he starts his business is to get a logo designed. A well-thought, well-designed logo can speak volumes of your brand and image. Logo design is really that important. Today I got a big surprise at a popular shopping mall located along the East Coast of Singapore).I have not stepped into that mall for ages, and was duly impressed with the revamp. It certainly looked much younger and more hip. Then, I got into the lift. There was this large poster and I was casually browsing it when I saw their logo.I felt that the simple "P.P." logo design (with non-descript font arranged in a boring side-by-side format) was completely incompatible with the ‘feel’ of the mall! I guess I was staring at it a tad too long because a pair of young brothers, around 6 - 8 years old, and their parents started to look at it too. Below is the brow-raising conversation that haunted me the rest of that afternoon:Young Brother: P. P. What is P.P? Sound like going toilet to wee wee (giggle) Older Brother: No, it means no pthui pthui (spitting).You could dismiss that conversation as unintelligent babble of two young kids who could not know better. But you would not walk away from
Information products are offered in a variety of formats including books, e-
Nigerian Bank Applies To Raise Funds From Capital Market
First Bank applies to raise N99.3bn from capital marketFirst Bank of Nigeria Plc on Tuesday began the process of raising fresh funds from the market with an application to the Nigerian Stock Exchange. The bank applied to offer 1.6billion ordinary shares of 50 kobo each to be sold at N33 per share for public subscription and 1.5billion ordinary shares of 50 kobo each at N31 per share as Rights Issue to existing shareholders.As a result of the application, the NSE has placed the share price of First Bank on technical suspension at N40.40 per share. This implies that throughout the period of the offer, trading in the shares on the floor of the exchange would be done at N40.40.Besides, prospective subscribers to the public offer at N33 would be enjoying a discount of N7.40, while investors that would be exercising their rights at N31 per share would be doing so at a discount of N9.40 since the current market price is N40.40.The bank is expected to realise gross proceeds of N99.3bn from the hybrid offer, the highest in the history of the Nigerian capital market.The managing director of the bank, Mr. Jacobs Moyo Ajekigbe, had told shareholders at an extra-ordinary general meeting in Lagos in March that the new capital woul
preneurs to generate new streams of income. Simply put, an infopreneur sells information.First Bank applies to raise N99.3bn from capital marketFirst Bank of Nigeria Plc on Tuesday began the process of raising fresh funds from the market with an application to the Nigerian Stock Exchange. The bank applied to offer 1.6billion ordinary shares of 50 kobo each to be sold at N33 per share for public subscription and 1.5billion ordinary shares of 50 kobo each at N31 per share as Rights Issue to existing shareholders.As a result of the application, the NSE has placed the share price of First Bank on technical suspension at N40.40 per share. This implies that throughout the period of the offer, trading in the shares on the floor of the exchange would be done at N40.40.Besides, prospective subscribers to the public offer at N33 would be enjoying a discount of N7.40, while investors that would be exercising their rights at N31 per share would be doing so at a discount of N9.40 since the current market price is N40.40.The bank is expected to realise gross proceeds of N99.3bn from the hybrid offer, the highest in the history of the Nigerian capital market.The managing director of the bank, Mr. Jacobs Moyo Ajekigbe, had told shareholders at an extra-ordinary general meeting in Lagos in March that the new capital woul
Information products are offered in a variety of formats including books, e-
Stress at Work and Satisfaction
There appears little doubt that one of the major adverse influences on job satisfaction, work performance, absenteeism, turnover and productivity, is the incidence of stress at work. Stress is a source of tension and frustration that may arise through a number of interrelated influences on behavior, including the individual, group, organizational and environmental factors. In a recent survey into attitudes to work, when a random sample of 1,000 workers was asked to specify the biggest problem at work, the second most common response (after poor pay - 18%) was stress at 17%. This would seem to support the contention that stress is a problem of the nineties.The causes of stress are complex. Stress is also a very personal experience, as is the response of each individual to it and their beliefs about how best to cope with the causes and the effects of stressful situations. Although considered as having a negative impact, a certain amount of stress may be seen as positive and even as a good thing, which helps and promotes a high level of performance. Keeping the balance is the challenging task of management.The five situations that are most commonly considered as stressful are the following:- Responsibility for the work of others - co
n infopreneur sells information.There appears little doubt that one of the major adverse influences on job satisfaction, work performance, absenteeism, turnover and productivity, is the incidence of stress at work. Stress is a source of tension and frustration that may arise through a number of interrelated influences on behavior, including the individual, group, organizational and environmental factors. In a recent survey into attitudes to work, when a random sample of 1,000 workers was asked to specify the biggest problem at work, the second most common response (after poor pay - 18%) was stress at 17%. This would seem to support the contention that stress is a problem of the nineties.The causes of stress are complex. Stress is also a very personal experience, as is the response of each individual to it and their beliefs about how best to cope with the causes and the effects of stressful situations. Although considered as having a negative impact, a certain amount of stress may be seen as positive and even as a good thing, which helps and promotes a high level of performance. Keeping the balance is the challenging task of management.The five situations that are most commonly considered as stressful are the following:- Responsibility for the work of others - co
Information products are offered in a variety of formats including books, e-
Brand Integrity: Tip the Scales in Your Favor with Feasibility Branding
“This branding iron is hot boys, just how many butts you wanna burn?” When Tom Seleck spouted the phrase in a popular western, he was talking graves; Levi Straus and Wrangler brand their denim jeans, and local cowpokes brand the hip of their cattle to mark their territory. Some random ranchers may have moved on over to ear tags, but when I see cattle from the Bar V, I know they belong to me or one of my cousins out there wielding a hot iron.When our cattle cross a fence or roll on over a neighbor’s pasture in a snow storm, it isn’t hard to figure out who to call. It hasn’t been too long since I got a call from a neighbor asking who was going to pay for the petunia’s one of our bulls managed to scarf down on a Tuesday morning. She found him sitting in a lawn chair soaking up sunshine and nibbling on purple petunias near her back porch. I took the truck and went to load him up and bring him home.Feasibility branding is all about making your product recognizable to the market. Whether your market is the neighbor, or someone across the country, they should be able to recognize and identify your product by the brand you attach.Your brand should:Identify your product.Indicate product value.Be eas
s are offered in a variety of formats including books, e-books, special reports, audio formats, videos, workbooks, tips booklets, and virtually any method in which you can deliver information. Many successful entrepreneurs have been doing this for years. Here are some examples:“This branding iron is hot boys, just how many butts you wanna burn?” When Tom Seleck spouted the phrase in a popular western, he was talking graves; Levi Straus and Wrangler brand their denim jeans, and local cowpokes brand the hip of their cattle to mark their territory. Some random ranchers may have moved on over to ear tags, but when I see cattle from the Bar V, I know they belong to me or one of my cousins out there wielding a hot iron.When our cattle cross a fence or roll on over a neighbor’s pasture in a snow storm, it isn’t hard to figure out who to call. It hasn’t been too long since I got a call from a neighbor asking who was going to pay for the petunia’s one of our bulls managed to scarf down on a Tuesday morning. She found him sitting in a lawn chair soaking up sunshine and nibbling on purple petunias near her back porch. I took the truck and went to load him up and bring him home.Feasibility branding is all about making your product recognizable to the market. Whether your market is the neighbor, or someone across the country, they should be able to recognize and identify your product by the brand you attach.Your brand should:Identify your product.Indicate product value.Be eas
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