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    le advantage.

    Which message would have the best chance of being “heard” by your client?”

    Let’s talk to prospects; the people who have reason to care.

    Most communication to prospects is based on making

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    So you want to start a website that will charge the visitors for membership through their credit cards? Such a site can not run unless you have a high risk merchant account. Here are some questions frequently asked by people who want to start accepting credit payments online.Q. What are high risk merchant accounts?Communication is the act of relaying ideas, concepts, advice and recommendations to people who want to hear from you or have reason to care.

    We’ll call the people who want to hear from you your clients. The people who have reason to care are your prospects.

    You want to communicate to inform, inspire or provide advice. Keeping your name in front of people is an end result not a reason. You build your business most effectively by communicating with a focused purpose.

    Take existing clients as an example.

    Instead of sending a message that says “Here’s the best deal ever on our latest widget or service,” suppose you said

    Dear Ms. Client,

    I was thinking of you yesterday and had an idea that would help you to ACHIEVE THEIR GREATEST GOAL.

    I’d like to set up a meeting to explain my rationale and show you how you can utilize this idea to your profitable advantage.

    Which message would have the best chance of being “heard” by your client?”

    Let’s talk to prospects; the people who have reason to care.

    Most communication to prospects is based on making

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    ave reason to care are your prospects.

    You want to communicate to inform, inspire or provide advice. Keeping your name in front of people is an end result not a reason. You build your business most effectively by communicating with a focused purpose.

    Take existing clients as an example.

    Instead of sending a message that says “Here’s the best deal ever on our latest widget or service,” suppose you said

    Dear Ms. Client,

    I was thinking of you yesterday and had an idea that would help you to ACHIEVE THEIR GREATEST GOAL.

    I’d like to set up a meeting to explain my rationale and show you how you can utilize this idea to your profitable advantage.

    Which message would have the best chance of being “heard” by your client?”

    Let’s talk to prospects; the people who have reason to care.

    Most communication to prospects is based on making

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    cating with a focused purpose.

    Take existing clients as an example.

    Instead of sending a message that says “Here’s the best deal ever on our latest widget or service,” suppose you said

    Dear Ms. Client,

    I was thinking of you yesterday and had an idea that would help you to ACHIEVE THEIR GREATEST GOAL.

    I’d like to set up a meeting to explain my rationale and show you how you can utilize this idea to your profitable advantage.

    Which message would have the best chance of being “heard” by your client?”

    Let’s talk to prospects; the people who have reason to care.

    Most communication to prospects is based on making

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    ,

    I was thinking of you yesterday and had an idea that would help you to ACHIEVE THEIR GREATEST GOAL.

    I’d like to set up a meeting to explain my rationale and show you how you can utilize this idea to your profitable advantage.

    Which message would have the best chance of being “heard” by your client?”

    Let’s talk to prospects; the people who have reason to care.

    Most communication to prospects is based on making

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    le advantage.

    Which message would have the best chance of being “heard” by your client?”

    Let’s talk to prospects; the people who have reason to care.

    Most communication to prospects is based on making a sale. The problem is, prospects won’t buy from you until they see you as an expert in their space, like what you have to say and view your experience as credible.

    It’s the story in your prospects mind that counts.

    Instead of blasting out a SAVE MONEY, WE’RE THE BEST CHOICE or YOU CAN TRUST US; how about making a recommendation.

    Dear Mr. Prospect,

    My name is YOUR NAME and my company, YOUR COMPANY NAME has worked with INDUSTRY for the past TIME IN BUSINESS.

    We assist companies like THE PROSPECT’S COMPANY NAME gain THE RESULTS YOU PROVIDE.

    We’ve provided this service for NAME OF 3-TOP CLIENTS. We’ve helped them to RESULTS YOU PROVIDE THAT MAKE MONEY, SAVE MONEY OR IMPROVE EFFICIENCY.

    I will give you a call on DAY at TIME to see if we can assist you in OVERCOMING THE GREATEST FEAR YOUR CLIENTS HAVE.

    Which message is going to be heard? Which one

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