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Member You - 8 Ways to Avoid Litigation When You Sell a Business
What Your Yellow Page Ad is Missing (Part 4 of 5)
Even with the best of intentions, you still may have overlooked the obvious. Suppose you spent hours on a good headline, took a pretty picture of your storefront and covered all the who, what, where, when, and why questions, did you still forget the most important reason you ran the ad in the first place? Of course you want customers, but which ones? If you said, “all of them,” then shame on you. You can’t have them all. There are competitors and they are also chasing after them as well. So why not specialize?Why? Well, do you want only t
a significant portion of your net worth. That’Even with the best of intentions, you still may have overlooked the obvious. Suppose you spent hours on a good headline, took a pretty picture of your storefront and covered all the who, what, where, when, and why questions, did you still forget the most important reason you ran the ad in the first place? Of course you want customers, but which ones? If you said, “all of them,” then shame on you. You can’t have them all. There are competitors and they are also chasing after them as well. So why not specialize?Why? Well, do you want only t
Finding Cheap, but Effective, Yellow Page Advertising
If you are a typical Yellow Page advertiser, this headline is what you want to hear. Either from me, your YP rep, or the publisher. Why? Because you are paying too much already, or at least you think you are. I should know. I was a YP consultant for a Bell publishing company for 25 years and always heard how expensive we were. Whether it was for a $10 listing or a $1500 full page, it didn’t matter. So I fought over the rates before I ever got to the main problem with the ads. That’s right, the cost isn’t the problem. So what is it, you asked?<
Based on recent litigation storm clouds, business owners planning exit strategies better batten down their legal hatches.If you are a typical Yellow Page advertiser, this headline is what you want to hear. Either from me, your YP rep, or the publisher. Why? Because you are paying too much already, or at least you think you are. I should know. I was a YP consultant for a Bell publishing company for 25 years and always heard how expensive we were. Whether it was for a $10 listing or a $1500 full page, it didn’t matter. So I fought over the rates before I ever got to the main problem with the ads. That’s right, the cost isn’t the problem. So what is it, you asked?<
As a small business owner, your company most likely represents a significant portion of your net worth. That’s
Building Powerful Business Relationships That Sky Rocket Your Success
I was reading another chapter in one of my favorite books, The Art Of Possibility. This is one of the best books I’ve ever read on transforming your personal and professional life. On page 55, the authors introduce the practice of, “being in contribution.”One of my clients says contribution is essential to being who she is. She says, “Helping others is part of my life purpose. I need to help at least one person in some way, every day.” For many, being in contribution to others is a core value. Many have defined the value of contribution
ss owners planning exit strategies better batten down their legal hatches.I was reading another chapter in one of my favorite books, The Art Of Possibility. This is one of the best books I’ve ever read on transforming your personal and professional life. On page 55, the authors introduce the practice of, “being in contribution.”One of my clients says contribution is essential to being who she is. She says, “Helping others is part of my life purpose. I need to help at least one person in some way, every day.” For many, being in contribution to others is a core value. Many have defined the value of contribution
As a small business owner, your company most likely represents a significant portion of your net worth. That’
Franchise Agreements, Advertising and Promotion Issues
In the world of franchising it is imperative to have a cohesive marketing plan throughout all regions and all franchised outlets. Without a comprehensive and cohesive marketing plan, with each franchisee doing their own thing the overall message to the consumer can become so diluted that synergies which are of supreme benefit to franchise systems are lost. It behooves all members of a franchise company to support a main message and participate in all marketing, advertising and promotion.To prevent these issues from hurting my franchise
down their legal hatches.In the world of franchising it is imperative to have a cohesive marketing plan throughout all regions and all franchised outlets. Without a comprehensive and cohesive marketing plan, with each franchisee doing their own thing the overall message to the consumer can become so diluted that synergies which are of supreme benefit to franchise systems are lost. It behooves all members of a franchise company to support a main message and participate in all marketing, advertising and promotion.To prevent these issues from hurting my franchise
As a small business owner, your company most likely represents a significant portion of your net worth. That’
Plan To Succeed In Your Business
We’ve all heard the saying: If you fail to plan, you plan to fail. But I like to think of it another way. Ask yourself, “am I planning to succeed?”In business, it’s important to follow a plan. It’s important to have a plan for your year, each week, and each day. Otherwise, you’re being reactive in your business instead of being proactive. When you’re proactive, you control your business – it doesn’t control you.Here are three easy-to-follow tips to creating and following a successful plan:1. Start with the end in mind. Set a
ness owner, your company most likely represents a significant portion of your net worth. That’We’ve all heard the saying: If you fail to plan, you plan to fail. But I like to think of it another way. Ask yourself, “am I planning to succeed?”In business, it’s important to follow a plan. It’s important to have a plan for your year, each week, and each day. Otherwise, you’re being reactive in your business instead of being proactive. When you’re proactive, you control your business – it doesn’t control you.Here are three easy-to-follow tips to creating and following a successful plan:1. Start with the end in mind. Set a
Getting Into Your Desired Job Position
When we look for a job, we wanted to be working in the field we specialize or plainly have an interest with so we can utilize our knowledge and talent. Some of us successfully got what they want while others looked for different fieldwork due to different circumstances.In these days, it is hard to look for a job. Employers look for an edge that makes you different from the rest. Moreover, the edge that employers look for is experience. When applying for a job that you desire you must at least have the experience or have knowledge on the p
a significant portion of your net worth. That’s why it’s crucial not to let litigation wash it away when the time comes to convert your years of hard work into cash.When we look for a job, we wanted to be working in the field we specialize or plainly have an interest with so we can utilize our knowledge and talent. Some of us successfully got what they want while others looked for different fieldwork due to different circumstances.In these days, it is hard to look for a job. Employers look for an edge that makes you different from the rest. Moreover, the edge that employers look for is experience. When applying for a job that you desire you must at least have the experience or have knowledge on the p
Selling a business involves substantial amounts of money and a wid
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