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Member You - Much Ado About Nothing
Small Business Support Equals Survival
Support is critical for your small business survival. You may shy away from the thought of having an advisory board to guide you through your rough spots, but having a group of professionals who are willing to be your sounding board can mean the difference between success and failure.Your board should be made up of seasoned professionals in non-competing businesses. You should:- Select three to five members who can fill in the gaps. Include people unrelated to you who can take a broad view of your business and are willing to suggest changes. Zero in on people who have skills you lack. Find members who can be objective and frank with their advice.- Set a date. Meet at least once a month to review your progress and obtain f
hile land of diversity, brotherhood and tolerance has suddenly become the abode of some temperamental touch-me-nots whose religious sensitivities are hurt at the drop of a hat!Support is critical for your small business survival. You may shy away from the thought of having an advisory board to guide you through your rough spots, but having a group of professionals who are willing to be your sounding board can mean the difference between success and failure.Your board should be made up of seasoned professionals in non-competing businesses. You should:- Select three to five members who can fill in the gaps. Include people unrelated to you who can take a broad view of your business and are willing to suggest changes. Zero in on people who have skills you lack. Find members who can be objective and frank with their advice.- Set a date. Meet at least once a month to review your progress and obtain f
The Bizarre Paradox
India, as a melting pot of cultures is
Website Content for Small Businesses: What Should Be on Your Website
Is your small business web site ineffective as it is? Or, are you taking the leap onto the world wide web for the first time? Either way, you're searching for the answer to the question, "what does an effective website contain?" Well, there is no simple answer to this question, as I'm sure you already know. However, I can provide some steps to help you evaluate your site's purpose--knowing a website's purpose is essential for developing effective content.What is your site's purpose? If you don't know what you want your website's visitors to do once they're there, your site, more than likely, does not have a clear purpose. By answering the following questions, you should be able to narrow down your reasons for having a site
In the past few weeks, India was witnessing a new form of censorship. The works of a fine arts student of Maharaja Sayajirao University of Vadodara were vandalized by communal activists on the ground that student has negatively portrayed the deities and there by hurt the religious sentiments of the community. While the artists are making a hue and cry over the "trespass" over their creative domain, the so-called moral watch dogs are agitated about the "attack" on their personal beliefs. On which side, does the truth lie? Obviously, this standoff between creativity and intolerance is nothing new to our country. Being a pluralistic society, we have always been open to diverse interpretations of art and culture and eloquently debated the metes and bounds of artistic freedom. However, the frequency and decibels of such dissenting voices has gone up in recent times and the way the protests were carried out defies the democratic ethos and reasonable restraint expected from a secular pluralistic society. The erstwhile land of diversity, brotherhood and tolerance has suddenly become the abode of some temperamental touch-me-nots whose religious sensitivities are hurt at the drop of a hat!Is your small business web site ineffective as it is? Or, are you taking the leap onto the world wide web for the first time? Either way, you're searching for the answer to the question, "what does an effective website contain?" Well, there is no simple answer to this question, as I'm sure you already know. However, I can provide some steps to help you evaluate your site's purpose--knowing a website's purpose is essential for developing effective content.What is your site's purpose? If you don't know what you want your website's visitors to do once they're there, your site, more than likely, does not have a clear purpose. By answering the following questions, you should be able to narrow down your reasons for having a site
The Bizarre Paradox
India, as a melting pot of cultures is h
Seven Reasons To Consider Working At A Small CPA Firm
Let me start by admitting that if you’re an accountant in training, you should definitely consider working for a large firm. Two or three (or more) years working for a large international or national firm give your resume an extra burnish. You will probably receive a higher salary and more training. Plus, your stint at a large firm can be another personal pedigree—equivalent to a degree from a well-known top-tier university.In spite of the big advantages that the big firms offer, however, let me suggest that you should also consider working at a small local firm. And I count at least seven, super-compelling reasons.Reason #1: Close to Home Work LocationMany small firms locate in suburban areas. Which means that rat
here by hurt the religious sentiments of the community. While the artists are making a hue and cry over the "trespass" over their creative domain, the so-called moral watch dogs are agitated about the "attack" on their personal beliefs. On which side, does the truth lie? Obviously, this standoff between creativity and intolerance is nothing new to our country. Being a pluralistic society, we have always been open to diverse interpretations of art and culture and eloquently debated the metes and bounds of artistic freedom. However, the frequency and decibels of such dissenting voices has gone up in recent times and the way the protests were carried out defies the democratic ethos and reasonable restraint expected from a secular pluralistic society. The erstwhile land of diversity, brotherhood and tolerance has suddenly become the abode of some temperamental touch-me-nots whose religious sensitivities are hurt at the drop of a hat!Let me start by admitting that if you’re an accountant in training, you should definitely consider working for a large firm. Two or three (or more) years working for a large international or national firm give your resume an extra burnish. You will probably receive a higher salary and more training. Plus, your stint at a large firm can be another personal pedigree—equivalent to a degree from a well-known top-tier university.In spite of the big advantages that the big firms offer, however, let me suggest that you should also consider working at a small local firm. And I count at least seven, super-compelling reasons.Reason #1: Close to Home Work LocationMany small firms locate in suburban areas. Which means that rat
The Bizarre Paradox
India, as a melting pot of cultures is
Second Mortgage Loans Are Cool for Debt Consolidation and Cash Out
With the refinance boom officially over, second mortgage loans are cooler than ever. Many homeowners have been blessed with low interest rate first mortgage loans that they want to keep. The need for cash did not disappear with the refinance boom, so 2nd mortgages and home equity loans will be the loans of choice for the next few years. Anyone who has a 30-year fixed rate loan at under 6% should keep their existing loan in tact and take out a second loan on their home if they need cash. The Federal Reserve has hinted that there are more rate hikes coming, so if you are a mortgage broker or lender, it is time to brush up on your second mortgage product line, because people still need to access cash, and there is no better way to accomplish th
s the truth lie? Obviously, this standoff between creativity and intolerance is nothing new to our country. Being a pluralistic society, we have always been open to diverse interpretations of art and culture and eloquently debated the metes and bounds of artistic freedom. However, the frequency and decibels of such dissenting voices has gone up in recent times and the way the protests were carried out defies the democratic ethos and reasonable restraint expected from a secular pluralistic society. The erstwhile land of diversity, brotherhood and tolerance has suddenly become the abode of some temperamental touch-me-nots whose religious sensitivities are hurt at the drop of a hat!With the refinance boom officially over, second mortgage loans are cooler than ever. Many homeowners have been blessed with low interest rate first mortgage loans that they want to keep. The need for cash did not disappear with the refinance boom, so 2nd mortgages and home equity loans will be the loans of choice for the next few years. Anyone who has a 30-year fixed rate loan at under 6% should keep their existing loan in tact and take out a second loan on their home if they need cash. The Federal Reserve has hinted that there are more rate hikes coming, so if you are a mortgage broker or lender, it is time to brush up on your second mortgage product line, because people still need to access cash, and there is no better way to accomplish th
The Bizarre Paradox
India, as a melting pot of cultures is
The Selling Power Of A Story
If you want your marketing to be effective, you absolutely must connect emotionally with your prospects. And one of the best ways to do that is by telling a story.A good story disarms your reader or listener. He forgets for a moment that you are trying to sell him something and instead relates with what is happening in your story. He connects emotionally with what is happening, and eventually (at the end) with your product or service.And he remembers what you’ve told him far longer, because stories stick with us much longer than facts. A good story speaks straight to the heart and forges a lasting emotional connection.Building a good story is not as hard as you might think. Even if you’re not a writer, you tell stories al
rtistic freedom. However, the frequency and decibels of such dissenting voices has gone up in recent times and the way the protests were carried out defies the democratic ethos and reasonable restraint expected from a secular pluralistic society. The erstwhile land of diversity, brotherhood and tolerance has suddenly become the abode of some temperamental touch-me-nots whose religious sensitivities are hurt at the drop of a hat!If you want your marketing to be effective, you absolutely must connect emotionally with your prospects. And one of the best ways to do that is by telling a story.A good story disarms your reader or listener. He forgets for a moment that you are trying to sell him something and instead relates with what is happening in your story. He connects emotionally with what is happening, and eventually (at the end) with your product or service.And he remembers what you’ve told him far longer, because stories stick with us much longer than facts. A good story speaks straight to the heart and forges a lasting emotional connection.Building a good story is not as hard as you might think. Even if you’re not a writer, you tell stories al
The Bizarre Paradox
India, as a melting pot of cultures is
Grow Your Business Sincerely
Have you ever heard the saying “I don’t care how much you know until I know how much you care”?The key to growing your business is genuinely caring about others. People see through someone who’s transparent. Think about it – haven’t you met people who acted like they were interested in what you had to say? You knew in your heart that they weren’t really paying attention, didn’t you? They had an agenda and it was apparent. You’ve probably been called on by that kind of salesperson. You knew they didn’t care. So, did you really care how much they knew? Or rather, did you connect with the person who paid attention to you? The person who took the time to understand what your needs were, and then, offered a solution.<
hile land of diversity, brotherhood and tolerance has suddenly become the abode of some temperamental touch-me-nots whose religious sensitivities are hurt at the drop of a hat!Have you ever heard the saying “I don’t care how much you know until I know how much you care”?The key to growing your business is genuinely caring about others. People see through someone who’s transparent. Think about it – haven’t you met people who acted like they were interested in what you had to say? You knew in your heart that they weren’t really paying attention, didn’t you? They had an agenda and it was apparent. You’ve probably been called on by that kind of salesperson. You knew they didn’t care. So, did you really care how much they knew? Or rather, did you connect with the person who paid attention to you? The person who took the time to understand what your needs were, and then, offered a solution.<
The Bizarre Paradox
India, as a melting pot of cultures is home to a vivid and versatile artistic tradition, which is subjected to all sorts of experimentations. Every artistic work bears the indelible imprimatur of the artist's passions, choices, predilections and prejudices, and it is the manifestation of his/her wildest dreams and fantasies. We cannot expect them to be realistic and conforming all the time. If he/she is asked to get in to the straight jackets of contemporary morality, it is like asking a sculptor to chisel the statue to fit in to a particular mould, a shape agreed to by every one. But then is the notion of contemporary morality reflects such unanimous choice or a collective conscience of the connoisseurs of art? How can it be for such a diverse and distinct society? Artists draw flak whenever they stray away from the trodden path and try to revisit the settled notions and beliefs. We cannot insist that an art form should neatly fit in to some pigeonholes of contemporary notions of religion and individual beliefs. The society should criticize, deba
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