Tags |
|
|
Links |
|
|
Member You - Are You Dramatically Different?
The water may be your element. You may find the sea quite stirring yet in here you find your own serenity. Yes, the mere sight of the vast sea may stir in you quite a number of various emotional responses. Not a few of people from all walks of life are motivated to build their dream houses near the beach where an overlooking view of the sea is possible. Of course, there are also those who truly enjoy riding on a boat. Some would even resort to buying and owning their own craft such as a yacht or motor boat. These sea vessels are not only bought and owned
1) List out all your biggest benefits you provide right now. If you struggle with this - list out all your features on the left side of the page then the benefit of that on the right.
2) List out your competitors biggest benefits as well - same method.
3) Cross out the benefits on your list that are the same as your competitors.
(great service is not a benefit - everyone says that - unless you do something differ
It is known that a proxy server is a server that retrieves the web information for you. These proxy servers work by providing their own identity instead of your own and that means fewer risks for spam or other e-junk. Through a proxy server you can browse the net without any worries because these sites provide their own identity to the visited sites. While browsing through web pages, information about you and your computer is required. That is why proxy servers are recommended because the requesting data comes first to the proxy and only afterwards the in
One of his biggest points in the book is how you can create a company that is *dramatically different* than any, and every, competitor in your marketplace.
It doesn't sound easy at first.
Honestly, how many hairdressers or dry cleaners or grocery stores are there in your city that are DRAMATICALLY different?
Few and far between.
In fact, it appears to me that most business owners lose all sense of creativity when they start their business.
The typical process they go through?
Look at what all their competitors do, where they advertise, the types of advertisements they run, the marketing materials they use, the web sites they have... and then they COPY everyone else.
Open your yellow pages for proof... in house painting or carpet cleaning... what is DRAMATICALLY different? Or any section for that matter.
How do you create a dramatic difference in your business? And why should this be considered important?
First, having a dramatic difference gives you a 353% better chance of succeeding (based on thousands of business success stories being ran through a computer model Doug Hall invented). That alone should be enough.
So - tripling your odds of making your business the leader in your industry is all you need to know at this point.
NOTE: 80% of copycats end up failing in their business - so this is very important.
Now, let's get into how to create your own dramatic difference.
1) List out all your biggest benefits you provide right now. If you struggle with this - list out all your features on the left side of the page then the benefit of that on the right.
2) List out your competitors biggest benefits as well - same method.
3) Cross out the benefits on your list that are the same as your competitors.
(great service is not a benefit - everyone says that - unless you do something differe
Those of us who are highly creative and artistic employees know how we can be looked at differently by those who operate from the other side of the brain in the corporate world. It can be hard to fit in to conservative work environments at times for those of us who are free-thinking and artistically expressive. The creative mind is cut from a very different cloth than many. Speaking for myself, it takes adapting a free-spirited and detail oriented mind to a different world - where logic, analytical minds and strict rules usually apply.Sitting behin
It doesn't sound easy at first.
Honestly, how many hairdressers or dry cleaners or grocery stores are there in your city that are DRAMATICALLY different?
Few and far between.
In fact, it appears to me that most business owners lose all sense of creativity when they start their business.
The typical process they go through?
Look at what all their competitors do, where they advertise, the types of advertisements they run, the marketing materials they use, the web sites they have... and then they COPY everyone else.
Open your yellow pages for proof... in house painting or carpet cleaning... what is DRAMATICALLY different? Or any section for that matter.
How do you create a dramatic difference in your business? And why should this be considered important?
First, having a dramatic difference gives you a 353% better chance of succeeding (based on thousands of business success stories being ran through a computer model Doug Hall invented). That alone should be enough.
So - tripling your odds of making your business the leader in your industry is all you need to know at this point.
NOTE: 80% of copycats end up failing in their business - so this is very important.
Now, let's get into how to create your own dramatic difference.
1) List out all your biggest benefits you provide right now. If you struggle with this - list out all your features on the left side of the page then the benefit of that on the right.
2) List out your competitors biggest benefits as well - same method.
3) Cross out the benefits on your list that are the same as your competitors.
(great service is not a benefit - everyone says that - unless you do something differ
Business cards do not have to be boring. In fact, the more exciting and unique your business card is the more likely it is to be noticed. Since fifteenth century China business cards have been used as a tool for marketing, advertising and promotion.Although there is no definition for combined phrase “business card” in Webster's or Oxford's Dictionary there is a general explanation for the word “card”, which is defined as (a) thick, stiff paper or thin cardboard, (b) a piece of card for writing on, especially a postcard or greetings card, and (c)
Open your yellow pages for proof... in house painting or carpet cleaning... what is DRAMATICALLY different? Or any section for that matter.
How do you create a dramatic difference in your business? And why should this be considered important?
First, having a dramatic difference gives you a 353% better chance of succeeding (based on thousands of business success stories being ran through a computer model Doug Hall invented). That alone should be enough.
So - tripling your odds of making your business the leader in your industry is all you need to know at this point.
NOTE: 80% of copycats end up failing in their business - so this is very important.
Now, let's get into how to create your own dramatic difference.
1) List out all your biggest benefits you provide right now. If you struggle with this - list out all your features on the left side of the page then the benefit of that on the right.
2) List out your competitors biggest benefits as well - same method.
3) Cross out the benefits on your list that are the same as your competitors.
(great service is not a benefit - everyone says that - unless you do something differ
As business professionals, we spend lots of our time interacting with all sorts of people – clients, suppliers, consultants etc. Our interactions can be in person, on the telephone, by email or even these days, by sms.If you do some reading on the subject, you’ll quickly find the predominant school of thought is that all communication must be “professional”, and that if it’s not, you risk damaging your reputation or credibility.Part of communicating professionally it seems, is keeping our language and sentence structure formal, using importa
So - tripling your odds of making your business the leader in your industry is all you need to know at this point.
NOTE: 80% of copycats end up failing in their business - so this is very important.
Now, let's get into how to create your own dramatic difference.
1) List out all your biggest benefits you provide right now. If you struggle with this - list out all your features on the left side of the page then the benefit of that on the right.
2) List out your competitors biggest benefits as well - same method.
3) Cross out the benefits on your list that are the same as your competitors.
(great service is not a benefit - everyone says that - unless you do something differ
Commercial relocation in NYC can turn into a nightmare when you think about this huge project. Moving all the items in your office that includes furniture, machinery, equipments of all sizes and shapes can be really cumbersome.Commercial relocation in NYC is not an ordinary task that can be done by just anyone. It requires special expertise and special tools to ensure that all the goods are transported without even a single minute damage. An office or a factory or any commercial unit comprises of many equipments and furniture. All these machinery,
1) List out all your biggest benefits you provide right now. If you struggle with this - list out all your features on the left side of the page then the benefit of that on the right.
2) List out your competitors biggest benefits as well - same method.
3) Cross out the benefits on your list that are the same as your competitors.
(great service is not a benefit - everyone says that - unless you do something different with your service offerings)
4) Is there anything left over? If so, you have the start of a dramatic difference. If no, you need to get real serious about this. If your customers can't tell the difference between you and your competitors you are in trouble (and they judge this by this same process - who appears to be different or better?)
5) Can you create a dramatic difference from this so far?
6) Can you answer - '
Write out 6 answers to each of those.
Does it SHINE? Or does it suck?
If your statement doesn't leap off the page as a big breakthrough - keep working on it. What difference could make your business 10 TIMES greater than all your competitors?
With so many daily distractions in front of your potential customers - you have to create a MASSIVE difference in their eyes.
What would make them stop everything they are doing to visit your store, read your ad, or answer your letter to them?
Find a way to become dramatically different and you will succeed. Probably the best way to find your own dramatic difference is to look at what your competitors are doing - and do the opposite! And the easiest way to do the opposite is to look at OTHER industries to see what they do differently than you do - THEN find a way to use their difference in your own business.
If you paint houses - copy the service ideas behind cleaning companies, window cleaners, tree trimmers.
If you run an accounting firm - copy the service ideas behind printing companies, marketing consultants, house painters, car
HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.memberyou.net/article/1044/memberyou-Are-You-Dramatically-Different.html">Are You Dramatically Different?</a>
BB link (for phorums):
[url=http://www.memberyou.net/article/1044/memberyou-Are-You-Dramatically-Different.html]Are You Dramatically Different?[/url]
Related Articles:
Credit Card Fraud Prevention - Err on the Side of Caution
Credit Card Machine Buying Tips
Verisign Fraud - Class Action Lawsuit Settlement
Bookmark it:
|